# Quad/Graphics, Inc.: Form 10-K for the period ended Dec 31, 2019

- Company: [Quad/Graphics, Inc.](/companies/quad.md) (CIK 1481792)
- Form: 10-K
- Filed: 2020-02-19
- Accepted by EDGAR: Feb 19, 2020, 16:17 ET
- Period: 2019-12-31
- Accession: 0001481792-20-000005
- Inline XBRL: yes
- Main document: https://www.sec.gov/Archives/edgar/data/1481792/000148179220000005/a12312019form10-kq42019.htm
- All documents and exhibits: https://www.sec.gov/Archives/edgar/data/1481792/000148179220000005/

## Figures reported in this filing

Standardized XBRL line items for the period ended 2019-12-31.

| Line item | Period | Value | XBRL concept |
| --- | --- | ---: | --- |
| Revenue | 12 months, 2019-01-01 to 2019-12-31 | $3.92bn | us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax |
| Cost of revenue | 12 months, 2019-01-01 to 2019-12-31 | $3.19bn | us-gaap:CostOfGoodsAndServicesSold |
| Research and development | 12 months, 2019-01-01 to 2019-12-31 | $3.6m | us-gaap:ResearchAndDevelopmentExpense |
| Selling, general and administrative | 12 months, 2019-01-01 to 2019-12-31 | $397.6m | us-gaap:SellingGeneralAndAdministrativeExpense |
| Operating income | 12 months, 2019-01-01 to 2019-12-31 | $34.7m | us-gaap:OperatingIncomeLoss |
| Interest expense | 12 months, 2019-01-01 to 2019-12-31 | $90.0m | us-gaap:InterestExpense |
| Income tax | 12 months, 2019-01-01 to 2019-12-31 | −$24.4m | us-gaap:IncomeTaxExpenseBenefit |
| Net income | 12 months, 2019-01-01 to 2019-12-31 | −$156.3m | us-gaap:NetIncomeLoss |
| Diluted EPS | 12 months, 2019-01-01 to 2019-12-31 | −$3.12 | us-gaap:EarningsPerShareDiluted |
| Basic EPS | 12 months, 2019-01-01 to 2019-12-31 | −$3.12 | us-gaap:EarningsPerShareBasic |
| Diluted shares (weighted) | 12 months, 2019-01-01 to 2019-12-31 | 50,000,000 shares | us-gaap:WeightedAverageNumberOfDilutedSharesOutstanding |
| Operating cash flow | 12 months, 2019-01-01 to 2019-12-31 | $155.5m | us-gaap:NetCashProvidedByUsedInOperatingActivities |
| Capital expenditure | 12 months, 2019-01-01 to 2019-12-31 | $111.0m | us-gaap:PaymentsToAcquirePropertyPlantAndEquipment |
| Dividends paid | 12 months, 2019-01-01 to 2019-12-31 | $57.1m | us-gaap:PaymentsOfDividends |
| Share repurchases | 12 months, 2019-01-01 to 2019-12-31 | $0 | us-gaap:PaymentsForRepurchaseOfCommonStock |
| Cash and equivalents | at 2019-12-31 | $78.7m | us-gaap:CashAndCashEquivalentsAtCarryingValue |
| Current assets | at 2019-12-31 | $910.9m | us-gaap:AssetsCurrent |
| Total assets | at 2019-12-31 | $2.42bn | us-gaap:Assets |
| Current liabilities | at 2019-12-31 | $813.4m | us-gaap:LiabilitiesCurrent |
| Total liabilities | at 2019-12-31 | $2.17bn | us-gaap:Liabilities |
| Long-term debt | at 2019-12-31 | $1.06bn | us-gaap:LongTermDebtNoncurrent |
| Current portion of debt | at 2019-12-31 | $40.0m | us-gaap:LongTermDebtCurrent |
| Shareholders' equity | at 2019-12-31 | $226.6m | us-gaap:StockholdersEquity |

## Business

As filed, 56,894 characters.

### Overview

Quad is a worldwide marketing solutions partner dedicated to creating a better way for its clients through a data-driven, integrated marketing platform that helps reduce complexity, increase efficiency and enhance marketing spend effectiveness. Quad provides its clients with unmatched scale for on-site services and expanded subject expertise in marketing strategy, creative solutions, media deployment (which includes a strong foundation in print) and marketing management services. With a client-centric approach, that drives its expanded offering, combined with leading-edge technology and single-source simplicity, the Company believes it has the resources and knowledge to help a wide variety of clients in multiple vertical industries, including retail, financial/insurance, healthcare, consumer packaged goods, publishing and direct-to-consumer.

Quad was founded in Pewaukee, Wisconsin, as a Wisconsin corporation, in 1971 by the late Harry V. Quadracci. As of January 31, 2020, the Quadracci family, through the Quad/Graphics, Inc. Amended and Restated Voting Trust Agreement (“Quad Voting Trust”), has voting control of approximately 71%, which the Company believes provides it with continued stability and flexibility as Quad works to achieve its long-term strategic vision. As of December 31, 2019, the Company had approximately 19,600 full-time equivalent employees in North America, South America, Europe and Asia, and served a diverse base of approximately 5,600 clients. Quad locations span 14 countries, including 56 manufacturing and distribution facilities and more than 75 client-based on-site locations, with additional investments in printing operations in Brazil and India.

During Quad’s first 40 years, the Company grew rapidly through greenfield growth, built a premier manufacturing and distribution platform equipped with the latest technology, established its reputation as one of the printing industry’s foremost innovators and created a Company culture based on strong values that remains in place today.

Beginning in 2010, Quad began its transformative journey, which has expanded its offerings to create enhanced value for its clients. Quad saw an opportunity to participate in industry consolidation in response to economic and industry pressures following the great recession of 2008 and 2009, which severely impacted print volumes and accelerated the impact of media disruption. Through a series of disciplined consolidating acquisitions that included World Color Press, Inc. (“World Color Press”), Vertis Holdings Inc. and Brown Printing Company, the Company added experienced talent and was able to enhance and expand its product and service offerings, while removing inefficient and underutilized capacity, reducing costs and transitioning work to more efficient facilities. This period of consolidation created the advanced, highly automated and efficient manufacturing and distribution platform the Company has today.

The Company believes it will continue to drive productivity improvements into the future through an engaged workforce and ongoing adoption of the latest manufacturing automation and technology. Through this strategy, the Company believes it can maintain the strongest, most efficient print manufacturing platform and remain the high-quality, low-cost producer. This strategy also allows Quad to generate the earnings and cash flow necessary to support future value-creating opportunities.

More recently, significant media disruption created the opportunity for Quad to create greater value for its clients by extending its offering beyond print and content execution to include an integrated stack of marketing services. Today, the Company leverages its data-driven print expertise as part of an integrated marketing platform that helps its clients not only plan and produce marketing programs, but also deploy, manage and measure them across all traditional and digital channels. In February 2019, the Company evolved its brand from Quad/Graphics to Quad to reflect the role it now plays with clients as a marketing solutions partner.

More information regarding Quad is available on the Company’s website at QUAD.com. Quad is not including the information contained on or available through its website as part of, or incorporating such information by reference into, this Annual Report on Form 10-K. The Company’s Annual Report on Form 10-K, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K and any amendments to those reports are made available to the public at no charge through a link appearing on the Investor Relations section of the Company’s website. Quad provides access to such materials through its website as soon as reasonably practicable after electronically filing such material with, or furnishing it to, the SEC.

### Industry and Competition

According to a November 2019 Dun & Bradstreet First Research report, the U.S. advertising services industry is forecast to grow at an annual compounded rate of 4% between 2019 and 2023, as compared to the printing industry which is in secular decline. This opportunity supports Quad’s transformation as a marketing solutions partner.

The advertising and marketing services industry is highly fragmented. According to the November 2019 Dun & Bradstreet First Research report, the top 50 companies in the U.S. advertising and marketing services industry generate approximately 40% of industry revenue. Services in this industry include advertising for print, broadcast and online media (about 25% of industry sales); public relations (12%); and direct marketing (10%). Other services include display advertising, media buying (reselling advertising time or space), and media representation (selling advertising time or space on behalf of media outlet owners). The U.S. advertising and marketing services industry includes about 38,000 establishments (single-location companies and units of multi-location companies), with combined annual revenue of about $105 billion.

The commercial print industry is also highly fragmented. According to the August 2019 *Printing in the U.S.* IBISWorld industry report, the United States commercial printing industry, in the aggregate, generates an estimated $77 billion in annual revenue, employs over 420,000 people and is comprised of approximately 46,000 companies. The report also states that no printing company accounts for more than 5% of total commercial print industry annual revenue in the United States.

In addition to being highly fragmented, competition in the printing industry remains intense, and the Company believes that there are indicators of heightened competitive pressures. The industry has excess manufacturing capacity created by continued declines in industry volumes which, in turn, have created accelerated downward pricing pressures. The Company faces competition due to the increased accessibility and quality of digital alternatives to traditional delivery of printed documents through the online distribution and hosting of media content, and the digital distribution of documents and data. The Company faces competition from print management and marketing consulting firms that look to streamline processes and reduce the overall print spend of the Company’s clients.

The commercial print industry has moved toward a demand for shorter print runs, faster product turnaround and increased production efficiency of products with lower page counts and increased complexity. This, combined with increases in postage expenses and the increased use of digital marketing and communication channels, has led to excess manufacturing capacity in the print industry. This excess capacity has allowed certain larger printers, like Quad, with economies of scale, strong balance sheets and access to capital markets, the ability to invest in automation and more efficient equipment, take advantage of consolidating acquisition opportunities to remove excess, inefficient and/or underutilized capacity, and reduce overall costs.

Competition in both the advertising and marketing services and print industries is affected by real gross domestic product growth, as economic activity and advertising spending are key drivers of consumer demand. In times of economic prosperity, advertisers may increase spending to build brand awareness and to drive sales. Conversely, in times of global economic uncertainty and budget pressures, advertisers may reduce spending or shift their spending to other forms of media. For print specifically, magazine publishers that face diminished advertising pages reduce total page counts and frequency; catalog marketers reduce page counts, circulation and frequency of print campaigns; retailers curb investments in store inventory and cut back on retail insert newspaper circulation and advertising; and other advertisers reduce their direct mail volume, particularly in the banking, insurance, credit card, real estate and nonprofit industries. It is possible that these customers instead decide to move advertising spend to digital alternatives.

Marketing services providers face pressure to satisfy major clients’ needs, as the win or loss of a major client account can impact revenue significantly. Another challenge facing marketing service providers relates to public concern and general annoyance with advertising methods. For example, data collection of personal information for marketing purposes is an issue under scrutiny from federal legislation, and marketing service providers are facing future restrictions on certain types of data they collect. In Europe, the European Union enforces data protection through the General Data Protection Regulations.

The Company faces competition in the advertising and marketing services industry based on access to a skilled workforce, pricing, adapting quickly to new technology, creating unique and effective campaigns and offering superior customer service. Across Quad’s range of printed products, competition is based on total price of printing, materials and distribution; quality; distribution capabilities; customer service; access to a highly skilled workforce; availability to schedule work on appropriate equipment; on-time production and delivery; and state-of-the-art technology to meet a client’s business objectives, including the ability to adopt new technology quickly.

As consumer media consumption habits change, marketing services providers face increased demand to offer end-to-end marketing services, from strategy and creative through execution, across all channels, traditional and digital. As new marketing and advertising channels emerge, marketing services providers must expand their services beyond traditional channels, such as for television, newspapers, print publications and radio, to digital channels, such as mobile, internet search, internet display and video, to create effective multichannel campaigns for their clients.

Quad believes that business users of print and print-related services are focused on generating and tracking the highest returns on their marketing spend. Quad believes it is well positioned to help clients achieve greater process efficiencies and marketing spend effectiveness through data-driven integrated marketing solutions. The Company believes that its clients receive the greatest return on their marketing spend when they start with a strong marketing strategy that uses print in combination with other media channels, informed by customer data, to create targeted and relevant multichannel marketing campaigns.

### Seasonality

Quad is subject to seasonality in its quarterly results as net sales and operating income are higher in the third and fourth quarters of the calendar year as compared to the first and second quarters. The fourth quarter is typically the highest seasonal quarter for cash flows from operating activities and Free Cash Flow due to the reduction of working capital requirements that reach peak levels during the third quarter. Seasonality is driven by increased magazine advertising page counts, retail inserts, catalogs and books primarily due to back-to-school and holiday-related advertising and promotions. The Company expects this seasonality impact to continue in future years.

### Strategy

Quad believes employee pride, combined with a relentless quest to create a better way, builds the opportunity to invent the future as a preferred marketing solutions partner, helping its clients win every day. To accomplish this vision, Quad remains focused on its consistent strategic priorities as follows:

### Walk in the Shoes of Clients

The Company encourages all employees, regardless of job title, to walk in the shoes of clients by putting a priority on listening to clients’ needs and challenges, doing what they can to make it easy to work with Quad, and making the client experience enjoyable at every touchpoint. As part of its transformation, the Company has focused on evolving client print-production conversations to conversations encompassing consultative, enterprise-wide solutions that solve marketing and process challenges, and create more value for clients. To accomplish this, a key component of Quad’s client-facing strategy is to strengthen relationships at higher levels within a client’s organization so the Company can better understand, anticipate and satisfy the organization’s needs. Quad seeks to become an invaluable strategic marketing partner for its clients, helping them successfully navigate today’s constantly evolving media landscape through innovative data-driven solutions, produced and deployed across multiple media channels. The Company also believes its proactive thought leadership in the key issues facing its clients, including data-driven marketing and postal reform, will foster loyalty to the Quad brand.

### Grow the Business Profitably

This strategy centers on Quad’s ability to grow its business at a time when significant media disruption and print industry headwinds continue. Key components of this strategy are as follows:

- ***Transformation as a marketing solutions partner,*** with an integrated marketing platform that the Company believes creates more value than the traditional agency approach that operates in silos and is focused on profit by individual media channel. The Company calls this transformation Quad 3.0. Quad’s unique integrated marketing platform removes the complexity Quad’s clients face when working with multiple agency partners and vendors, eliminating multiple handoffs that compromise both the strategy of programs as well as the speed at which they are executed. In addition, the Company believes its platform increases client efficiencies through workflow re-engineering, content production and process optimization; and improves their clients’ overall marketing spend effectiveness across all channels through data-driven consumer insights, media planning, and creative and campaign strategy.
- ***Organic growth,*** in which the Company leverages knowledge from existing client relationships in key growth vertical industries to develop complementary products and services that help brand owners market more efficiently and effectively across media channels. Quad is also focused on ensuring it has the right talent in the right positions to facilitate strategic marketing conversations with its clients that lead to a better understanding of their needs, developing tailored solutions and growing market share.
- ***Disciplined investments,*** that take many different forms. For example, the Company intends to continue to pursue acquisitions that help accelerate Quad 3.0 as well as value-driven industry consolidating acquisitions that meet its disciplined acquisition criteria. In addition, the Company intends to continue making the long-term investments in its talent, such as hiring marketing talent, that will accelerate its transformation as a marketing solutions partner, as well as investments to increase productivity, such as through increased hourly production employees’ wages.

### Strengthen the Core

Quad uses a disciplined return on capital framework and historically has made significant investments in its print manufacturing platform and data management capabilities that have resulted in what it believes is the most integrated, automated, efficient, innovative and modern manufacturing platform and distribution network in the printing industry. The Company’s continued focus to strengthen its core manufacturing platform through investments that streamline, automate and improve efficiencies and throughput, while reducing labor costs, promotes sustainable cash flow and continued value creation. Further, Quad’s disciplined culture of holistic Continuous Improvement and commitment to Lean Manufacturing methodologies is a high priority throughout the Company and supports its goal of strengthening the production and distribution functions for core product lines so that Quad can remain the printing industry’s high-quality, low-cost producer. Quad also strengthens its core print offering through continually enhancing its product portfolio, especially in the direct marketing and packaging space, with innovations that support clients’ ability to stand out in the mailbox or on the store shelf.

### Empower Employees

Quad’s strategy to empower employees throughout their career journey builds on key aspects of the Company’s distinct corporate culture, which the Company uses to fuel Quad 3.0. These aspects include strong and lasting Company values and an organization-wide entrepreneurial spirit and opportunity-seeking mentality. Employees are encouraged to take pride and ownership in their work, take advantage of continuous learning programs to advance in their careers and improve leadership skills, share knowledge by mentoring others and innovate solutions to drive performance. With the encouragement to do things differently, to be something greater and to create a better way, the Company believes its employees are more fully engaged in producing better results for clients and advancing the Company’s strategic goals, while supporting community activities, initiatives and organizations that impact the quality of life near Quad’s facilities and where employees work on site at client locations. As Quad continues to expand its integrated marketing platform, the Company believes this creates possibilities for each employee that are advantageously distinct from other employers.

### Enhance Financial Strength and Create Shareholder Value

Quad follows a disciplined approach to maintaining and enhancing financial strength to create shareholder value, which is essential given ongoing media disruption and printing industry challenges. This strategy is centered on the Company’s ability to maximize net earnings, Free Cash Flow and operating margins; maintain consistent financial policies to ensure a strong balance sheet, liquidity level and access to capital; and retain the financial flexibility needed to strategically allocate and deploy capital as circumstances change. The priorities for capital allocation and deployment are adjusted based on prevailing circumstances and what the Company thinks is best for shareholder value creation at any particular point in time. Those priorities currently include the following: (1) deleveraging the Company’s balance sheet through debt and pension liability reductions; (2) making compelling investments that drive profitable organic growth and productivity in the Company’s print manufacturing and distribution operations, as well as expansion into higher-growth marketing services that help accelerate Quad 3.0, and pursuing value-driven industry consolidation; and (3) returning capital to shareholders through dividends and share repurchases.

To provide ongoing improvement in manufacturing productivity, the Company applies holistic Continuous Improvement and Lean Manufacturing methodologies to simplify and streamline processes and to ultimately maximize operating margins. These same methodologies are applied to its selling, general and administrative functions to create a truly Lean Enterprise. The Company has been working diligently to lower its cost structure by consolidating its manufacturing platform into its most efficient facilities, as well as realizing purchasing, mailing and logistics efficiencies by centralizing and consolidating print manufacturing volumes and eliminating redundancies in its administrative and corporate operations. Quad believes that its focused efforts to be the high-quality, low-cost producer generates increased Free Cash Flow and allows the Company to maintain a strong balance sheet through debt and pension liability reduction. The Company’s disciplined financial approach also allows it to maintain sufficient liquidity and to reduce refinancing risk, with the nearest significant debt maturity not occurring until May 2022.

### Competitive Advantages

Quad’s strategic priorities are powered by three key competitive advantages that the Company believes distinguishes itself from its competitors: a commitment to ongoing innovation, a commitment to platform excellence, and a commitment to its people and lasting culture.

### Commitment to Ongoing Innovation

At the forefront of innovation for more than 48 years, Quad believes its commitment to ongoing innovation drives its purpose to create a better way. To accomplish this, Quad takes a disciplined approach to expanding its existing offerings, developing new offerings and delivering solutions dedicated to solving client marketing and process challenges. Quad’s platform, in and of itself, is innovative, representing a non-siloed approach to marketing solutions that includes execution through digital and traditional print channels as well as vertically integrated print and non-print capabilities - an important point of differentiation from traditional printers and large agency holding companies.

Quad prides itself on strategically investing in and developing the talent (i.e., expertise), tools, technology and businesses that either fortify or fill gaps in its existing offerings to increase revenue or reduce costs as follows:

### Marketing

To drive innovation in key strategic marketing functions, Quad continues to hire business professionals with client-side marketing experience to help advance conversations with clients to be more consultative and solutions-based. Quad has created an enterprise sales team that is focused on understanding client pain points, especially through expanded relationships with higher-level executives, including Chief Executive Officers and Chief Marketing Officers, to sell solutions that incorporate a broad range of products and services.

Another way the Company drives innovation is through acquisitions that quickly scale service offerings within its integrated marketing platform, provided they meet Quad’s disciplined acquisition criteria. For example, on February 21, 2018, the Company acquired Ivie & Associates, LLC (“Ivie”), a premier marketing services provider specializing in customized marketing and business process outsourcing, to provide clients with unmatched scale for on-site marketing services, integrated execution, and expanded subject matter expertise in digital, media and creative. On January 3, 2019, the Company acquired Periscope, Inc. (“Periscope”), one of the nation’s top five independent creative agencies by annual revenue, offering world-class capabilities in strategy, including media buying and analytics, creative and account management, as well as packaging design and premedia services. The acquisition supports and accelerates Quad’s transformation strategy, creating a highly efficient global platform for creating marketing campaigns and programs—from strategy and creative through execution—across all media channels.

Quad also fosters innovation by partnering with companies whose expertise helps fill a specific gap or amplify an existing offering. For example, to strengthen its integrated marketing platform, Quad established a partnership with Rise Interactive Media & Analytics, LLC (“Rise”), a digital marketing agency specializing in media, analytics and customer experience, and owns a controlling interest. The partnership brings together Quad’s expertise in optimizing a client’s marketing spend in traditional channels with Rise’s expertise in digital channels. The Company believes this creates more integrated, multichannel campaigns and, ultimately, advances data-driven marketing through the delivery of highly relevant, consistent messages, at scale, to consumers.

The Company uses a variety of approaches to drive innovation in marketing solutions, including dedicated Product Development & Innovation (“PDI”) and Client Technology (“CT”) teams, both of which are focused on understanding and alleviating client pain points. The PDI team aggregates ideas for enhancing Quad’s marketing solutions portfolio according to a disciplined process that includes assessing client interest and need, development time and resources, and revenue-generating potential. Ideas selected for development are tested and refined with the help of clients before launching to the marketplace. The CT team is focused on helping clients connect strategy, data and analytics consistently and intelligently across all media channels. Given the myriad of marketing technology (aka MarTech) solutions available in the marketplace today, the CT team consults with clients to both optimize and configure industry-leading platforms, and develop solutions to address market voids. In this way, the CT team acts as the consultant, architect and back-end executor all in one. The team’s solutions enable clients to better understand and connect with their customers and create assets smarter and faster, among other benefits. The Company is proud to have more than 50,000 individual users of its CT solutions at hundreds of clients.

As part of its marketing solutions thought leadership, Quad conducts annual quantitative research called *Customer Focus®™.* This extensive survey, conducted by a third party, provides consumer insights on singular and integrated media usage. The survey reveals the unique characteristics of special demographic, generational, gender and socio-economic groups and how they consume advertising and marketing messaging, and their attitudes and engagement preferences in several industry segments. According to survey data, print remains a strong driver across generations. This active response to print has influenced magazine publishers to increase usage of custom product covers to enhance reader engagement and retailers who primarily use digital channels, such as online-only retailers, to incorporate print into their marketing strategy. Further, Quad can combine the insights from *Customer Focus®™* and use its proprietary segmentation tool, called Accelerated Insights®, to leverage client data and create a virtual testing platform through which its clients are able to rapidly test direct mail creative and formats without a physical mailing, saving significant time and money. The ability to generate content that is relevant to the consumer is one way the Company believes it can help its clients influence consumer behavior, lift response and enhance return on investment.

### Manufacturing and Distribution

The Company also remains committed to ongoing innovation throughout its print manufacturing and distribution processes to better serve its clients and remain the industry’s high-quality, low-cost producer. Over the last five years, Quad has invested an average of 2.5% of its annual net sales for capital expenditures in its core print manufacturing and distribution platform. This investment has resulted in what the Company believes is the most advanced and efficient print manufacturing and distribution platform in the industry and has allowed the Company to reduce the amount invested in recent years without impacting its leading technological excellence.

To improve internal processes, enhance client service levels and further drive efficiencies, the Company has consistently focused on the rapid adoption of technological innovations. In its early years, the Company integrated its imaging, manufacturing and distribution networks into a single platform using a networked information technology infrastructure. This platform, connected via Quad’s own *Smartools®* proprietary enterprise resource planning system, provides seamless, real-time information flow across sales and estimating, production planning, scheduling, manufacturing, warehousing, logistics, invoicing, reporting and customer service. The Company has extended its spirit of innovation through Continuous Improvement and Lean Manufacturing methodologies, and business process management tools that further simplify and improve existing internal workflows. This includes pricing, job specifications and client acceptance to streamlining and automating the handoffs between departments throughout the entire order workflow through invoicing. Quad also has applied robotic process automation to streamline data processing and report generation. This allows employees to focus on value-adding tasks, while the robotic process completes the transactional, repetitive functions. Where appropriate, Quad also leverages artificial intelligence in areas such as labor management, scheduling and predictive machine maintenance.

### Vertically Integrated Capabilities

A commitment to innovation and creating a better way to do business has also helped to expand Quad’s vertically-integrated print and non-print capabilities. Through ongoing innovation in prepress/premedia services, paper procurement and ink manufacturing (through Quad’s Chemical Research\\Technology subsidiary), the Company maintains a competitive advantage in delivering lower costs and enhanced customer service for its clients while providing the Company with substantial control over critical links in the overall print supply chain to help control the quality, cost and availability of key inputs in the printing process.

The Company created a health and wellness subsidiary, QuadMed, LLC (“QuadMed”), in 1990 to address its own employees’ needs for quality, cost-effective healthcare. Today, QuadMed also provides employer-sponsored healthcare solutions on a national level to employers of all sizes, including private and public sector companies. These solutions include, but are not limited to, on-site and near-site healthcare clinics, occupational health services, telemedicine, and health and wellness programs.

### Commitment to Platform Excellence

Platform excellence pertains to Quad’s Manufacturing, Mailing and Distribution, and Marketing platforms, all of which are integrated to provide a single, cohesive platform.

### Manufacturing Platform

Quad continues to invest in equipment and leading-edge technology to ensure its manufacturing platform remains the strongest and most sustainable in the printing industry and that it continues to support a vast range of traditional and digital print solutions, finishing techniques and distribution capabilities to create value for its clients. At the same time, the Company has continued to strengthen its platform by removing excess and/or under-utilized capacity, and by consolidating work into facilities where it can achieve the greatest manufacturing and distribution efficiencies. Over the past nine years, the Company has closed 45 manufacturing plants to reduce under-utilized production capacity. This commitment to consolidating work into fewer facilities to maximize capacity is one key way Quad maintains platform excellence and remains the industry’s high-quality, low-cost producer.

The Company has continuously invested in its print manufacturing platform through state-of-the-art equipment and automation that reduces labor costs, maximizes labor productivity and increases throughput. Within the last five years, these investments have included multiple wide-web offset presses and digital presses; more than 50 automated guided vehicles or computer-controlled robotic forklifts; and more than 60 automated palletizers, which automatically configure bundles of finished magazines and catalogs on pallets at the end of a binding line.

The Company’s investment in its manufacturing platform has consistently been based on evaluating the economic useful life of the underlying equipment rather than focusing on the potential mechanical life of the equipment. This discipline is critical in an industry in which technological change can create obsolescence well before the end of the mechanical life of equipment. To remain the industry’s high-quality, low-cost producer, Quad makes a concerted effort to treat all costs as variable and maintains a stringent focus on achieving productivity improvements and sustainable cost reductions through a variety of holistic Continuous Improvement and Lean Enterprise programs in both manufacturing and administrative areas.

Another key aspect of the Company’s modern manufacturing platform is the operation of very large facilities (greater than one million square feet) that produce multiple different product lines under one roof to maximize utilization of equipment and labor resources. In addition, the Company believes these very large facilities drive savings in certain product lines (such as publications and catalogs) due to economies of scale and from ongoing investments in automation and technology. These facilities are part of an “always-on” global production platform that capitalizes on the talent and production resources in North America, South America, Europe and Asia to provide clients with around-the-clock service or in a desired geography.

The Company continues to transform its manufacturing platform through ongoing investments in digital press technology to give marketers and publishers a full range of options to produce and deliver more relevant direct mail, packaging and other commercial products faster and more cost-effectively versus conventional web offset press technology. For example, in the Company’s high-end folding carton packaging business, recent investments in digital press technology have enabled Quad to cost-competitively accommodate shorter runs with quicker turns, and enter markets in which it previously was not as competitive, such as private label packaging. In the Company’s direct mail business, ongoing investments in digital press technology (along with innovative front-end toolsets and data workflows, and industry-best, back-end logistics and postal optimization) have enabled Quad to better serve the needs of today’s leading marketers through advanced personalization and targeting capabilities. Using Quad’s technology-enabled direct mail platform, clients are able to reach the right recipients with a relevant message at the right time which, in turn, helps them increase consumer response rates, maximize their return on print spending and reduce overall costs. Built over many years, Quad’s data-driven, one-to-one direct marketing platform includes in-house capabilities to analyze mailing list data, demographic data, consumer transaction data and other consumer-specific data to help its clients create targeted and personalized printed materials.

### Mailing and Distribution Platform

Quad is also able to leverage the volume of products running through its printing plants for further client distribution savings by coordinating and consolidating shipments, and then by routing them directly to thousands of local newspapers, United States Postal Service (“USPS”) processing facilities or other distribution facilities. In addition, each major United States metropolitan area is within one day’s drive of at least one of the Company’s strategically located facilities, providing its clients the flexibility to print closest to their end consumers.

Postal rates are a significant component of many clients’ cost structures, and Quad believes that postal costs influence the number of pieces that its clients print and mail. Therefore, the Company has invested significantly in its mailing and distribution platform to mitigate increasing postage costs, and to help clients successfully navigate the ever-changing postal environment. The Company performs an analysis of mail list data as part of its logistics services, which allows it to reduce client freight costs for shipments to newsstands and postal centers, while providing a high level of dependability and rapid response times that are crucial to the delivery of time-sensitive materials. Further, the Company manages mail distribution of most of its clients’ products to maximize efficiency and reduce these costs. One of Quad’s postal optimization programs is co-mailing, which involves the sorting and bundling of multiple printed products to be mailed to consumers, in order to facilitate better integration with the USPS. In return, the USPS offers significant work-sharing discounts for this sorting, bundling and drop-shipping. Quad’s co-mail program is the largest in the print industry (based on information published or otherwise made available from competitors). In 2019, Quad co-mailed approximately 3.7 billion publications, catalogs and direct marketing pieces. Due to the continuously increasing costs of utilizing the USPS and to help control costs for its clients, Quad continues to expand its alternate delivery service for clients that altogether bypasses the USPS to deliver products to consumers’ doorsteps.

### Marketing Platform

The Company’s commitment to platform excellence extends to integrated marketing solutions, which are provided at Quad facilities as well as at client on-site or near-site locations. For clients who engage the Company’s on-site marketing solutions model, Quad employees serve as a natural extension of a client’s internal marketing department and fulfill traditional agency executional roles while also providing production efficiencies at scale for content creation, creative production and marketing execution. The Company believes this model increases process efficiencies and enables clients to focus on what they do best: sell more products, services and content. Quad now has more than 500 professionals embedded at more than 75 on-site locations, including retail and publishing.

### Commitment to People and Lasting Culture

Quad believes that its employees do not just make a difference—they *are* the difference. The Company believes this is a key competitive advantage that is not easily replicated by its competitors given its long-standing culture.

Quad believes that its distinct corporate culture, which evolved from a core set of values conceived by the late founder Harry V. Quadracci, drives thoughtful decision-making, especially with regard to its disciplined approach to managing operations, creating solutions that redefine print in a multichannel media marketplace, and better positioning the Company to prevail in the dynamic and competitive printing industry. The Company fosters an entrepreneurial environment by inspiring and empowering employees to own projects and enact solutions that advance the Company’s goals. Employees in the United States also may have a beneficial ownership interest in Quad through Company stock held in the Quad/Graphics, Inc. Employee Stock Ownership Plan (“ESOP”), enhancing their sense of ownership. The Company believes this sense of employee engagement and distinct corporate culture drives its disciplined approach to all aspects of its business.

The Company demonstrates its commitment to employee engagement in a variety of ways, including the following:

- Offering employees a competitive compensation and benefits package;
- Providing employees with a safe work environment with robust safety training and accountability programs;
- Offering continuous learning and career advancement opportunities, such as through registered mechanical and electrical apprenticeship programs, youth apprenticeship programs, the Company’s own Accelerated Career Training program for production employees, digital media training, business resource groups and leadership development training;
- Offering business resource groups—including The Circle for women launched in 2016, and the Frontline for military veterans launched in 2019, with additional groups expected to be launched in future years—to promote diversity and inclusion and provide the Company with feedback on ways to enhance the employee experience through the development and improvement of current policies that help Quad remain their employer of choice;
- Promoting employee health and wellness through a variety of personal improvement programs and facilities, including the Company’s own full-service QuadMed primary care clinics;
- Acting on employee feedback garnered through regular surveys and open forums at department and company-wide meetings;
- Offering an employee referral program and investing in technology and improved processes to facilitate an easy hiring and on-boarding process; and
- Fostering pride through employee recognition programs; employee and family events; long-standing focus on corporate social responsibility, including community outreach activities and support, and environmental sustainability efforts, such as effective management of resources and reducing waste; and adhering to a published code of ethics.

Quad is led by an experienced management team with a proven track record in the printing industry that is committed to preserving the Company’s values-based culture. The senior management team includes entrepreneurially minded leaders with a long tenure at Quad mixed with strategic new hires or leaders from recent acquisitions, further supplemented by managers and employees committed to advancing print and marketing solutions in coordination with the ever-evolving multichannel media landscape. The Company believes the experience and stability of senior management, paired with next-generation talent, will contribute to its long-term success as it continues its path forward as a marketing solutions partner with a strong foundation in print.

Quad also enjoys a competitive advantage in consistent, stable leadership that is focused on making decisions in the best long-term interest of the Company. It is able to do this because of the Quadracci family voting control, which enables the Company to manage its strategy and disciplined financial policy by being able to make decisions today that could benefit the Company years from now and avoid the pitfalls of short-term decision making that could potentially jeopardize the stability and longevity of the Company.

### Environmental Stewardship

Quad strives to be the leader in the printing industry in adopting new technologies and processes to minimize the Company’s impact on the environment. The Company believes it has long been known for its environmental stewardship. Quad’s proactive approach to incorporate holistic practices has also positively impacted operating costs through the reduction of waste, energy use, and emissions, as well as through the implementation of water conservation solutions. The Company has also undertaken steps to reduce greenhouse gas emissions from its manufacturing processes and to improve fuel efficiency and reduce emissions in its fleet of Company-owned tractor trailers.

As the owner, lessee or operator of various real properties and facilities, Quad is subject to various federal, state and local environmental laws and regulations, including those relating to air emissions; waste generation, handling, management and disposal; sanitary and storm water discharge; and remediation of contaminated sites. Historically, compliance with these laws and regulations has not had a material adverse effect on the Company’s results of operations, financial position or cash flows. Compliance with existing or new environmental laws and regulations may require the Company to make future expenditures.

### Clients

Quad enjoys long-standing relationships with a diverse base of clients, which includes both national and regional corporations in North America, South America, Europe and Asia. The Company’s clients include industry-leading blue chip companies that operate in a wide range of industries and serve both businesses and consumers, including retailers, publishers and direct marketers. The Company’s relationships with its largest clients average over 15 years in duration.

In 2019, Quad served approximately 5,600 clients, and its ten largest clients accounted for approximately 15% of consolidated sales, with none representing more than 5% individually. The Company believes that its large and diverse client base, broad geographic coverage and extensive range of printing and print-related capabilities are competitive strengths.

### Patents, Trademarks and Trade Names

Quad operates research and development facilities that support the development of new equipment, process improvements, raw materials and content management, and distribution technologies to better meet client needs and improve operating efficiencies. The Company continues to innovate within the printing and print-related industry and, as a result, has developed what it believes to be one of the most powerful patent portfolios in the print industry.

Quad currently holds or has rights to commercialize a wide variety of worldwide patents and applications relating to its business. The Company intends to continue to file patent applications that it believes will help ensure the continued strength of the Company and its portfolio. Additionally, the Company markets products, services and capabilities under a number of trademarks and trade names. Quad aggressively defends its intellectual property rights and intends to continue to do so in the future.

### Raw Materials

The primary raw materials that Quad uses in its print business are paper, ink and energy. At this time, the Company’s supply of raw materials is readily available from numerous vendors; however, based on market conditions, that could change in the future. The Company generally buys these raw materials based upon market prices that are established with the vendor as part of the procurement process.

Approximately half of the paper used by the Company is supplied directly by its clients. For those clients that do not directly supply their own paper, the Company makes use of its purchasing efficiencies to supply paper by negotiating with leading paper vendors, uses a wide variety of paper grades, weights and sizes, and does not rely on any one vendor. In addition, the Company generally includes price adjustment clauses in sales contracts for paper and other critical raw materials in the printing process. Although these clauses generally mitigate paper price risk, higher paper prices and tight paper supplies may have an impact on client demand for printed products. The Company’s working capital requirements, including the impact of seasonality, are partially mitigated through the direct purchasing of paper by its clients.

The Company produces the majority of ink used in its print production, allowing it to control the quality, cost and supply of key inputs. Raw materials for the ink manufacturing process are purchased externally from a variety of vendors.

The Company generally cannot pass on to clients the impact of higher electric and natural gas energy prices on its manufacturing costs, and increases in energy prices result in higher manufacturing costs for certain of its operations. The Company mitigates its risk through natural gas hedges when appropriate. In its logistic operations, however, the Company is able to pass a substantial portion of any increase in fuel prices directly to its clients.

### Employees

As of December 31, 2019, Quad had approximately 19,600 full-time equivalent employees in North America, South America, Europe and Asia. Within the United States, there were approximately 15,900 full-time equivalent employees, of which approximately 400 were covered by a collective bargaining agreement. Outside of the United States, there were approximately 3,700 full-time equivalent employees, of which approximately 1,200 were either governed by an industry-wide agreement, by a collective bargaining agreement or through a works council or similar arrangement. Quad believes that its employee relations are good and that the Company maintains an employee-centric culture.

### Business Acquisitions and Strategic Investments

The Company completed the acquisition of Periscope on January 3, 2019, for a net preliminary purchase price of $121 million, excluding acquired cash. Periscope is a creative agency headquartered in Minneapolis, Minnesota and provides a comprehensive offering, including media buying and analytics, creative and account management. Periscope also has packaging design and premedia services that complement Quad’s print-production capabilities.

For additional information related to the Company’s acquisition activity, see Note 3, “Acquisitions and Strategic Investments,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.

### Information About Our Executive Officers

The following table sets forth the names, ages (as of January 31, 2020) and positions of Quad’s executive officers.

| Name | Age | Position |
| --- | ---: | --- |
| J. Joel Quadracci | 51 | Chairman, President and Chief Executive Officer |
| Eric N. Ashworth | 54 | Executive Vice President of Product and Market Strategy, and President of Quad Agency Solutions |
| Renee B. Badura | 56 | Executive Vice President of Sales and Marketing |
| Thomas J. Frankowski | 59 | Executive Vice President and Chief Operating Officer |
| David J. Honan | 51 | Executive Vice President and Chief Financial Officer |
| Jennifer J. Kent | 48 | Executive Vice President of Administration and General Counsel |
| Kelly A. Vanderboom | 45 | Executive Vice President, President of Logistics and Treasurer |
| Steven D. Jaeger | 55 | Vice President and Chief Information Officer |
| Anne M. Bauer | 55 | Executive Director and Chief Accounting Officer |

Mr. Quadracci has served as the Chairman, President and Chief Executive Officer of Quad since January 2010. Since March, 2018, Mr. Quadracci also serves on the Board of Directors of Rise Interactive Media & Analytics, LLC. He previously served as President and Chief Executive Officer from July 2006 to January 2010, President from January 2005 to July 2006 and has served as a director of Quad since 2003. Mr. Quadracci joined Quad in 1991 and, prior to becoming President and Chief Executive Officer, served in various capacities, including Sales Manager, Regional Sales Strategy Director, Vice President of Print Sales, Senior Vice President of Sales & Administration, and President and Chief Operating Officer. Mr. Quadracci is the brother of Kathryn Quadracci Flores, a director of Quad, and the brother-in-law of Christopher B. Harned, a director of Quad.

Mr. Ashworth has served as Executive Vice President of Product and Market Strategy, and President of Quad Agency Solutions since April 2016. Since March, 2018, Mr. Ashworth also serves on the Board of Directors of Rise Interactive and Analytics, LLC. He previously served as President of BlueSoHo and Media Solutions from August 2015 to April 2016. Prior to joining Quad, Mr. Ashworth was President of SGK, Inc. (formerly Schawk, Inc.) from July 2012 to July 2015, Chief Growth and Strategy Officer of SGK from September 2009 to July 2012 and Global Chief Growth Officer of Anthem Worldwide (a division of SGK) from November 2003 to September 2009. Prior thereto, Mr. Ashworth was co-founder and President of BlueMint Associates from June 2002 through November 2003, after serving in various marketing related roles since 1992 at Levi Strauss & Co., the Clorox Corporation and Colgate-Palmolive.

Ms. Badura has served as Executive Vice President of Sales and Marketing since June 2015. She previously served as Vice President of Omnichannel Sales Strategy from February 2014 to June 2015, as Regional Vice President of Sales-Midwest for Marketing Solutions from January 2012 to February 2014, as Vice President of Sales - East Coast for Magazines and Catalogs from April 2007 to December 2011, as Vice President of Sales - West Coast from January 2004 to March 2007 and in various other capacities since she joined Quad in 1986.

Mr. Frankowski has served as Executive Vice President and Chief Operating Officer since March 2014. He previously served as Executive Vice President of Manufacturing Operations and President of Europe from July 2010 to March 2014. Prior thereto, Mr. Frankowski was Senior Vice President of Manufacturing from 2004 to July 2010, President of Quad Europe, Quad Polish subsidiary, from 2008 to July 2010, and he served in various other capacities since he joined Quad in 1979.

Mr. Honan has served as Executive Vice President and Chief Financial Officer since January 2015. He previously served as Vice President and Chief Financial Officer from March 2014 to January 2015, Vice President and Chief Accounting Officer from July 2010 to March 2014, Vice President and Corporate Controller from December 2009 to July 2010 and as Quad’s Corporate Controller from when he joined Quad in May 2009 until December 2009. Prior to joining Quad, Mr. Honan served as Vice President, General Manager and Chief Financial Officer of Journal Community Publishing Group, a subsidiary of media conglomerate Journal Communications Inc., for five years. Before joining Journal Community Publishing Group, Mr. Honan worked in executive-level roles in investor relations and corporate development at Newell Rubbermaid, a global marketer of consumer and commercial products. Prior thereto, Mr. Honan worked at the accounting firm Arthur Andersen LLP for 11 years.

Ms. Kent has served as Executive Vice President of Administration and General Counsel since June 2015. She previously served as Vice President and General Counsel from December 2013 to June 2015 and as Quad’s Assistant General Counsel from when she joined Quad in August 2010 until December 2013. Prior to joining Quad, Ms. Kent held various positions in the legal department at Harley-Davidson Motor Company from March 2003 to July 2010. Prior thereto, Ms. Kent served as an Assistant United States Attorney for the Eastern District of Wisconsin and practiced law at Foley & Lardner LLP, a Milwaukee-based law firm.

Mr. Vanderboom has served as Executive Vice President since 2018. Since March 2018, Mr. Vanderboom has also served on the Board of Directors of Rise Interactive Media & Analytics, LLC. He has also served as Treasurer and President of Logistics since March 2014. He previously served as Quad’s Vice President & Treasurer from 2008 to March 2014 and as its Treasurer from 2007 to 2008. Prior to becoming Quad’s Treasurer, Mr. Vanderboom served as Director of Treasury, Risk & Planning from 2006 until 2007, as Controller of Quad’s Distribution and Facilities departments from 2004 until 2006, and in various other capacities since he joined Quad in 1993.

Mr. Jaeger has served as Vice President and Chief Information Officer since November 2015. He previously served as Executive Vice President, President of Direct Marketing and Chief Information Officer from November 2014 to November 2015, as Executive Vice President, President of Direct Marketing and Media Solutions and Chief Information Officer from March 2014 to November 2014, as Corporate Vice President of Information and Technology for Quad since 2013, Vice President of Information Systems and Infrastructure from 2007 to 2012 and as President of Quad/Direct since August 2007. Prior thereto, Mr. Jaeger had been Quad’s Vice President of Information Systems from 1998 to 2006 and had worked in various other capacities since he joined Quad in 1994. Prior to joining Quad, Mr. Jaeger worked for Andersen Consulting for eight years.

Ms. Bauer has served as Executive Director and Chief Accounting Officer since March 2017. She previously served as Director - Corporate Controller of Quad from May 2016 until March 2017. She joined Quad in September 2011, serving as Director of Corporate Accounting until May 2016. Prior to joining Quad, Ms. Bauer held various accounting positions at Journal Communications, Inc. during her 18 years there, including Vice President and Controller from June 2000 until September 2011.

Executive officers of Quad are elected by and serve at the discretion of Quad’s Board of Directors. Other than described above, there are no family relationships between any directors or executive officers of Quad.

## Risk factors

As filed, 61,838 characters.

You should carefully consider each of the risks described below, together with all of the other information contained in this Annual Report on Form 10-K, before making an investment decision with respect to Quad’s securities. If any of the following risks develop into actual events, the Company’s business, financial condition or results of operations could be materially and adversely affected, and you may lose all or part of your investment.

### The Company operates in a highly competitive environment.

The advertising and marketing services industries are highly competitive and are expected to remain so. Any failure on the part of the Company to compete effectively in the markets it serves could have a material adverse effect on its results of operations, financial condition or cash flows and could require changes to the way it conducts its business or require it to reassess strategic alternatives involving its operations.

The Company operates primarily in the commercial print portion of the printing industry, which is highly fragmented and competitive. The Company competes for business not only with large and mid-sized printers, but also with smaller regional printers and the growing forms of digital alternatives to print. In certain circumstances, due primarily to factors such as freight rates and client preference for local services, printers with better access to certain regions of a given country may be preferred by clients in such regions.

The printing industry continues to experience a reduction in demand for printed materials and overcapacity due to various factors including the great recession of 2008 and 2009, which severely impacted print volumes and accelerated the impact of media disruption. Specifically, there is a sustained and increasing shift of digital substitution by marketers and advertisers, to both replace and augment campaigns that were historically focused on print. The impacts of overcapacity and intense competition have led to continued downward pricing pressures. Printing industry revenues may continue to decrease in the future. Some of the industries that the Company services have been subject to consolidation efforts, leading to a smaller number of potential clients. Furthermore, if the smaller clients of the Company are consolidated with larger companies using other printing companies, the Company could lose its clients to competing printing companies.

***Significant downward pricing pressure and decreasing demand for printing services caused by factors outside of the Company’s control may adversely affect the Company.***

The Company has experienced significant downward pricing pressures for printing services in the past, and pricing for printing services has declined significantly in recent years. Such pricing may continue to decline from current levels. In addition, demand for printing services has decreased in recent years and may continue to decrease. Any increases in the supply of printing services or decreases in demand could cause prices to continue to decline, and prolonged periods of low prices, weak demand and/or excess supply could have a material adverse effect on the Company’s business growth, results of operations and liquidity.

***The impact of digital media and similar technological changes, including the substitution of printed products with digital content, may continue to adversely affect the results of the Company’s operations.***

The media landscape is experiencing rapid change due to the impact of digital media and content on printed products. Improvements in the accessibility and quality of digital media through the online distribution and hosting of media content, mobile technologies, e-reader technologies, digital retailing and the digital distribution of documents and data has resulted and may continue to result in increased consumer substitution. Continued consumer acceptance of such digital media, as an alternative to print materials, is uncertain and difficult to predict and may decrease the demand for the Company’s printed products, result in reduced pricing for its printing services and additional excess capacity in the printing industry, and adversely affect the results of the Company’s operations.

As competition increases among retail-based customers, they may enter into business combinations or alliances and establish companies in other market segments to expand their businesses. In addition, new and enhanced technologies, including search, web and infrastructure computing services, digital content, and electronic devices, affect the customers’ reliance on the use of printed materials. The internet facilitates competitive entry and comparison shopping, and the reliance on digital retailing may reduce the Company’s sales and profits.

***The Company may be adversely affected by increases in its operating costs, including the cost and availability of raw materials, labor-related costs, fuel and other energy costs and freight rates.***

The primary raw materials that the Company uses in its print business are paper, ink and energy. The price of such raw materials has fluctuated over time and has caused fluctuations in the Company’s net sales and cost of sales. This volatility may continue and the Company may experience increases in the costs of its raw materials in the future as prices in the overall paper, ink and energy markets are expected to remain beyond its control.

Approximately half of the paper used by the Company is supplied directly by its clients. For those clients that do not directly supply their own paper, the Company generally includes price adjustment clauses in sales contracts for paper and other critical raw materials in the printing process. Although these clauses generally mitigate paper price risk, higher paper prices and tight paper supplies may have an impact on client demand for printed products. If the Company passes along increases in the cost of paper and the price of the Company’s products and services increases as a result, client demand could be adversely affected, and thereby, negatively impact the Company’s financial performance. If the Company is unable to continue to pass along increases in the cost of paper to its clients, future increases in paper costs would adversely affect its margins and profits.

Due to the significance of paper in the Company’s print business, it is dependent on the availability of paper. In periods of high demand, certain paper grades have been in short supply, including grades used in the Company’s business. In addition, during periods of tight supply, many paper producers allocate shipments of paper based upon historical purchase levels of customers. Additionally, the declining number of paper suppliers in the United States and Canada has resulted in a contraction in the overall paper manufacturing industry. This contraction of suppliers may cause overall supply issues, may cause certain paper grades to be in short supply or unavailable, and may cause paper prices to substantially increase.

Although historically the Company generally has not experienced significant difficulty in obtaining adequate quantities of paper, continued decline in suppliers, changes as noted above in United States import or trade regulations, or other unforeseen developments in the overall paper markets could result in a decrease in the supply of paper and could adversely affect the Company’s revenues or profits. In addition, the Company may not be able to resell waste paper and other by-products or the prices received for their sale may decline substantially.

The Company is dependent upon the vendors within the Company’s supply chain to maintain a steady supply of inventory, parts and materials. Many of the Company’s products are dependent upon a limited number of vendors, and significant disruptions could adversely affect operations. Under recent market conditions, it is possible that one or more of the Company’s vendors will be unable to fulfill their operating obligations due to financial hardships, liquidity issues or other reasons.

The Company generally cannot pass on to clients the impact of higher electric and natural gas energy prices on its manufacturing costs, and increases in energy prices result in higher manufacturing costs for certain of its operations. If the Company is unable to pass along increases in energy costs, future increases would adversely affect its margins and profits. Even if the Company could pass along increases in energy costs, the price of the Company’s products and services would increase as a result. Client demand could be adversely affected, and would thereby negatively impact the Company’s financial performance.

Labor represents a significant component of the cost structure of the Company. Increases in wages, salaries and benefits, such as medical, dental, pension and other post-retirement benefits, may impact the Company’s financial performance. Changes in interest rates, investment returns or the regulatory environment may impact the amounts the Company will be required to contribute to the pension plans that it sponsors and may affect the solvency of these pension plans. The Company may be unable to achieve labor productivity targets, to retain employees or labor may not be adequately available in locations in which the Company operates, which could negatively impact the Company’s financial performance.

Freight rates and fuel costs also represent a significant component of the Company’s cost structure. In general, the Company has been able to pass along increases in the cost of freight and fuel to many of its clients. If the Company is not able to pass along a substantial portion of increases in freight rates or in the price of fuel, future increases in these items would adversely impact the Company’s margin and profits. If the Company passes along increases in the cost of freight and fuel and the price of the Company’s products and services increases as a result, client demand could be adversely affected, and thereby, negatively impact the Company’s financial performance.

***The Company may not be able to reduce costs and improve its operating efficiency rapidly enough to meet market conditions.***

Because the markets in which the Company competes are highly competitive, the Company will need to continue to improve its operating efficiency in order to maintain or improve its profitability. There can be no assurance that the Company’s continuing cost reduction efforts will continue to be beneficial to the extent anticipated, or that the estimated productivity, cost savings or cash flow improvements will be realized as anticipated or at all. If the Company’s efforts are not successful, it could have an adverse effect on the Company’s operations and competitive position. In addition, the need to reduce ongoing operating costs have and, in the future, may continue to result in significant up-front costs to reduce workforce, close or consolidate facilities, or upgrade equipment and technology.

***The Company’s transformation to a marketing solutions partner increases the complexity of the Company’s business, and if the Company is unable to successfully adapt its business processes as required by these new markets, the Company will be at a competitive disadvantage and its ability to grow will be adversely affected.***

As the Company expands its integrated marketing platform, the overall complexity of the Company’s business increases at an accelerated rate and the Company becomes subject to different market dynamics. The new markets into which the Company is expanding, or may expand, may have different characteristics from the markets in which the Company historically competed. These different characteristics may include, among other things, demand volume requirements, demand seasonality, product generation development rates, client concentrations and performance and compatibility requirements. The Company’s failure to make the necessary adaptations to its business model to address these different characteristics, complexities and new market dynamics could adversely affect the Company’s operating results.

***If the Company fails to identify, manage, complete and integrate acquisitions, investment opportunities or other significant transactions, as well as identify and execute strategic divestitures, it may adversely affect the Company’s future results and ability to implement its business strategy.***

The Company may pursue acquisitions of, investment opportunities in, or other significant transactions with, companies that are complementary to the Company’s business, as well as divestitures of businesses, product lines or other assets. In order to pursue this strategy successfully, the Company must identify attractive acquisition or investment opportunities, successfully complete the transaction, some of which may be large and complex, and manage post-closing issues such as integration of the acquired company or employees. The Company may not be able to identify or complete appealing acquisition or investment opportunities given the intense competition for these transactions. Even if the Company identifies and completes suitable corporate transactions, the Company may not be able to successfully address inherent risks in a timely manner, or at all. These inherent risks include, among other things: failure to achieve all or any projected synergies, performance targets or other anticipated benefits of the acquisition, investment or divestiture; failure to successfully integrate the purchased operations, technologies, products or services and maintain uniform standard controls, policies and procedures; substantial unanticipated integration costs; loss of key employees, including those of an acquired business; diversion of management’s attention from other business concerns; failure to retain the clients of the acquired business; additional debt and/or assumption of known or unknown liabilities; potential dilutive issuances of equity securities; and a write-off of goodwill, client lists, other intangibles and amortization of expenses. If the Company fails to successfully integrate an acquisition, the Company may not realize all or any of the anticipated benefits of the acquisition, and the Company’s future results of operations could be adversely affected.

In addition, the acceleration of the Company’s transformation to a marketing solutions partner is expected to be partially dependent upon the Company’s ability to identify and execute strategic divestiture opportunities to generate cash and related benefits. For example, on October 30, 2019, the Company announced plans to divest its book business as part of ongoing portfolio optimization. There can be no assurance whether the strategic benefits and expected financial impact of any divestitures will be achieved.

***The Company may suffer a data-breach of sensitive information. If the Company’s efforts to protect the security of such information are unsuccessful, any such failure may result in costly government enforcement actions and/or private litigation, and the Company’s business and reputation could suffer.***

The Company and its clients are subject to various United States and foreign cyber-security laws, which require the Company to maintain adequate protections for electronically held information. The Company may not be able to anticipate techniques used to gain access to the Company’s systems or facilities, the systems of the Company’s clients or vendors, or implement adequate prevention measures. Moreover, unauthorized parties may attempt to access the Company’s systems or facilities, or the systems of the Company’s clients or vendors, through fraud or deception. In the event and to the extent that a data breach occurs, such breach could have an adverse effect on the Company’s business and results of operations. Complying with these various laws could cause the Company to incur substantial costs or require changes to the Company’s business practices in a manner adverse to the Company’s business.

***The Company’s business depends substantially on customer contract renewals and/or customer retention. Any contract non-renewals, renewals on different terms and conditions or decline in the Company’s customer retention or expansion could materially adversely affect the Company’s results of operations, financial condition and cash flows.***

The Company has historically derived a significant portion of its revenue from long-term contracts with significant clients. If the Company loses significant clients, is unable to renew such contracts on similar terms and conditions, or at all, or is not awarded new long-term contracts with important clients in the future, its results of operations, financial condition and cash flows may be adversely affected.

The Company is exposed to risks of loss in the event of nonperformance by its clients. Some of the Company’s clients are highly leveraged or otherwise subject to their own operating and regulatory risks. Even if the Company’s credit review and analysis mechanisms work properly, the Company may experience financial losses and loss of future business if its clients become bankrupt, insolvent or otherwise are unable to pay the Company for its work performed. Any increase in the nonpayment or nonperformance by clients could adversely affect the Company’s results of operations and financial condition.

Certain industries in which the Company’s clients operate are experiencing consolidation. When client consolidation occurs, it is possible that the volume of work performed by the Company for a client after the consolidation will be less than it was before the consolidation or that the client’s work will be completely moved to competitors. In addition, new and enhanced technologies, including search, web and infrastructure computing services, digital content, and electronic devices, may affect customers. The internet facilitates competitive entry and comparison shopping, and the reliance on digital retailing may reduce customers’ volume. Any such reduction or loss of work could adversely affect the Company’s results of operations and financial condition.

***Future declines in economic conditions may adversely affect the Company’s results of operations.***

In general, demand for the Company’s products and services is highly related to general economic conditions in the markets the Company’s clients serve. Declines in economic conditions in the United States or in other countries in which the Company operates may adversely impact the Company’s financial results, and these impacts may be material. Because such declines in demand are difficult to predict, the Company or the industry may have increased excess capacity as a result. An increase in excess capacity has resulted, and may continue to result, in declines in prices for the Company’s products and services. In addition, a prolonged decline in the global economy and an uncertain economic outlook has and could further reduce the demand in the printing industry. Economic weakness and constrained advertising spending have resulted, and may in the future result, in decreased revenue, operating margin, earnings and growth rates and difficulty in managing inventory levels and collecting accounts receivable. The Company has experienced, and expects to experience in the future, excess capacity and lower demand due to economic factors affecting consumers’ and businesses’ spending behavior. Uncertainty about future economic conditions makes it difficult for the Company to predict results of operations, financial position and cash flows and to make strategic decisions regarding the allocation and deployment of capital.

***The fragility of and decline in overall distribution channels, including newspaper distribution channels, may adversely impact customers’ access to cost effective distribution of their advertising materials, and therefore may adversely impact the Company’s business.***

The distribution channels of print products and services, including the newspaper industry, face significant competition from other sources of news, information and entertainment content delivery. If overall distribution channels, including newspaper distribution channels, continue to decline, the Company’s customers may be adversely impacted by the lack of access to cost effective distribution of their advertising materials. In turn, this decline in cost effective distribution channels may force customers to use other avenues of distribution that may be at significantly higher cost, which may decrease customer demand for the Company’s products and services, and thus adversely affect the Company’s financial condition, results of operations and cash flows.

***Changes in postal rates, postal regulations and postal services may adversely impact customers’ demand for print products and services.***

Postal costs are a significant component of the cost structures of many of the Company’s clients and potential clients. Postal rate changes and USPS regulations that result in higher overall costs can influence the volume that these clients will be willing to print and ultimately send through the USPS.

Integrated distribution with the postal service is an important component of the Company’s business. Any material change in the current service levels provided by the postal service could impact the demand that clients have for print services. The USPS continues to experience financial problems. Without increased revenues or action by Congress to reform the USPS’ cost structure, these losses will continue into the future. As a result of these financial difficulties, the USPS has come under increased pressure to adjust its postal rates and service levels. Additional price increases may result in customers reducing mail volumes and exploring the use of alternative methods for delivering a larger portion of their products, such as continued diversion to the internet and other alternative media channels in order to ensure that they stay within their expected postage budgets.

The USPS offers “work-share” discounts that provide incentives to co-mail and place product as far down the mail-stream as possible. Discounts are earned as a result of less handling of the mail, and therefore, lower costs for the USPS. As a result, the Company has made substantial investments in co-mailing technology and equipment to ensure customers benefit from these discounts. As the USPS reacts to its financial difficulties, it often revises design standards for mail entering its system. These design standards often increase costs for customers and, in turn, decrease the value of the cost reductions that the Company’s co-mailing services provide. If the incentives to co-mail are decreased by USPS regulations, the overall cost to mail printed products will increase and may result in print volumes declining.

Current federal law limits postal rate increases (outside of an “exigent circumstance”) to the increase in the Consumer Price Index (“CPI”). This cap works to ensure funding stability and predictability for mailers. However, that same federal statute requires the Postal Regulatory Commission (“PRC”) to conduct a review of the overall rate-making structure for the USPS. The results of that study found that the current rate structure has been partially successful in meeting the USPS’ goals. The current system does result in predictable and stable rate making. However, the PRC also concluded that the current rate structure does not meet USPS’ revenue needs and lacks pricing efficiency. As a result, the PRC proposed a new rate-making structure that would provide the USPS with additional pricing flexibility over the current CPI cap, which may result in a substantially altered rate structure for mailers. Any newly revised rates that would be effective as a result of new rules issued by the PRC may include a higher rate cap, or potentially the elimination of a rate cap altogether, which will result in no restrictions on the USPS’ ability to increase rates from year to year. This may lead to price spikes for mailers and may also reduce the incentive for the USPS to continue to take out costs and instead continue to rely on postage to cover the costs of an outdated postal service that does not reflect the industry’s ability or willingness to pay. The result may be reduced demand for printed products as customers may move more aggressively into other delivery methods, such as the many digital and mobile options now available to consumers.

***The Company’s debt facilities include various covenants imposing restrictions that may affect the Company’s ability to operate its business.***

On September 1, 1995, and as last amended on November 24, 2014, the Company entered into a senior secured note agreement (the “Master Note and Security Agreement”) pursuant to which the Company has issued over time senior notes in an aggregate principal amount of $1.1 billion in various tranches. As of December 31, 2019, the borrowings outstanding under the Master Note and Security Agreement were $70.7 million. On April 28, 2014, and as last amended on January 31, 2019, the Company entered into a senior secured credit facility (the “Senior Secured Credit Facility,”) which included three different loan facilities: an $825.0 million delayed draw Term Loan A, a $500.0 million Term Loan B, and an $800.0 million revolving credit facility. On July 26, 2019, following the termination of the proposed acquisition of LSC Communications, Inc. (“LSC”), Quad fully funded the $825.0 million delayed draw Term Loan A to retire the entire amount outstanding on the $500.0 million Term Loan B and reduced the borrowings under the revolving credit facility. The $800.0 million revolving credit facility and the $825.0 million Term Loan A both mature on January 31, 2024. As of December 31, 2019, the borrowings outstanding under the Senior Secured Credit Facility were $768.3 million. On April 28, 2014, the Company issued $300.0 million aggregate principal amount of its unsecured 7.0% senior notes due May 1, 2022 (“Senior Unsecured Notes,”), of which $243.5 million remained outstanding as of December 31, 2019.

The Company’s various lending arrangements include certain financial covenants. In addition to the financial covenants, the debt facilities also include certain limitations on acquisitions, indebtedness, liens, dividends and repurchases of capital stock. As of December 31, 2019, the Company was in compliance with all financial covenants in its debt agreements. While the Company currently expects to be in compliance in future periods with all of the financial covenants, there can be no assurance that these covenants will continue to be met. The Company’s failure to maintain compliance with the covenants could prevent the Company from borrowing additional amounts and could result in a default under any of the debt agreements. Such default could cause the outstanding indebtedness to become immediately due and payable, by virtue of cross-acceleration or cross-default provisions.

***Failure to attract and retain qualified talent across the enterprise could materially adversely affect the Company’s business, competitive position, financial condition and results of operations.***

The Company continues to be substantially dependent on its production personnel to print the Company’s products in a cost-effective and efficient manner that allows the Company to obtain new customers and to drive sales from the Company’s existing customers. The Company believes that there is significant competition for production personnel with the skills and technical knowledge that the Company requires. The Company’s ability to continue efficient operations, reduce production costs, and consolidate operations will depend, in large part, on the Company’s success in recruiting, training, integrating and retaining sufficient numbers of production personnel to support the Company’s production, cost savings and consolidation targets. New hires require significant training and it may take significant time before they achieve full productivity. In addition, an increase in the wages paid by competing employers could result in an increase in the wage rates that the Company must pay. As a result, the Company may incur significant costs to attract, train and retain employees, including significant expenditures related to salaries and benefits, and the Company may lose new, as well as existing, employees to competitors or other companies before the Company realizes the benefit of its investment in recruiting and training them. The Company’s recent hires and planned hires may not become productive as quickly as the Company expects, and the Company may be unable to hire or retain sufficient numbers of qualified individuals in the markets where the Company does business or plans to do business. In addition, due to turnover, a large percentage of employees will be new to the Company. If the Company is unable to hire and train sufficient numbers of personnel, the Company’s business would be adversely affected.

***The Company is heavily dependent on its executive management team, including its Chief Executive Officer and other skilled personnel and, if the Company is unable to retain such personnel or hire qualified personnel, the Company may not be able to compete effectively.***

The Company’s future success depends on its continuing ability to identify, hire, develop, and retain its executive management team, including its Chief Executive Officer, and other skilled personnel for all areas of the organization. The Company’s continued ability to compete effectively depends on its ability to attract new employees and retain its existing employees.

***The Company and its facilities are subject to various consumer protection and privacy laws and regulations, and will become subject to additional laws and regulations in the future. If the Company’s efforts to comply with such laws or protect the security of information are unsuccessful, any failure may subject the Company to material liability, require it to incur material costs or otherwise adversely affect its results of operations as a result of compliance with such laws, costly enforcement actions and private litigation.***

The nature of the Company’s business includes the receipt and storage of information about the Company’s clients, vendors and the end-users of the Company’s products and services. The Company and its clients are subject to various United States and foreign consumer protection, information security, data privacy and “do not mail” requirements at the federal, states, provincial and local levels. The Company is subject to many legislative and regulatory laws and regulations around the world concerning data protection and privacy. In addition, the interpretation and application of consumer and data protection laws in the United States and elsewhere are often fluid and uncertain. To the extent that the Company or its clients become subject to additional or more stringent requirements or that the Company is not successful in its efforts to comply with existing requirements or protect the security of information, demand for the Company’s services may decrease and the Company’s reputation may suffer, which could adversely affect the Company’s results of operations. In addition, such laws may be interpreted and applied in a manner inconsistent with the Company’s internal policies. If so, the Company could suffer costly enforcement actions (including an order requiring changes to the Company’s data practices) and private litigation, which could have an adverse effect on the Company’s business and results of operations. Complying with these various laws could cause the Company to incur substantial costs or require changes to the Company’s business practices in a manner adverse to the Company’s business.

***The Company may be required to make capital expenditures to sustain its platforms and processes, in part to keep pace with industry developments and client expectations, and to remain technologically and economically competitive, which may increase its costs, reduce its profits, disrupt its operations or adversely affect its ability to implement its business strategy.***

The printing and marketing services industries are experiencing rapid change as new digital technologies are developed that offer clients an array of choices for their marketing and publication needs. In order to grow and remain competitive, the Company will need to adapt to future changes, especially with regard to technology, to enhance the Company’s existing offerings and introduce new offerings to address the changing demands of clients. In order to remain technologically and economically competitive, the Company may need to make significant capital expenditures as it develops and continues to maintain its platforms and processes, and to develop and integrate new technologies. In order to accomplish this effectively, the Company will need to deploy its resources efficiently, maintain effective cost controls and bear potentially significant market and raw material risks. If the Company’s revenues decline, it may impact the Company’s ability to expend the capital necessary to develop and implement new technology and be economically competitive. Debt or equity financing, or cash generated from operations, may not be available or sufficient for these requirements or for other corporate purposes or, if debt or equity financing is available, it may not be on terms favorable to the Company. In addition, even if capital is available to the Company, there is risk that the Company’s vendors will have discontinued the production of parts needed for repairs, replacements or improvements to the Company’s existing platforms, leading the Company to expend more capital than expected to perform such repairs, replacements or improvements. The Company’s ability to grow will also depend upon its ability to keep pace with technological advances, industry evolutions and client expectations on a continuing basis and to integrate available technologies and provide additional services commensurate with client needs in a commercially appropriate manner. The Company’s business and operating results may be adversely affected if the Company is unable to keep pace with relevant technological and industry changes or if the technologies or business strategies that the Company adopts or services it promotes do not receive widespread market acceptance.

If the Company is unable to make the capital expenditures necessary to adapt to industry and technological developments, the Company may experience a decline in demand for its services, be unable to implement its business strategy and its business operating results may be adversely affected. Additionally, if the Company is unable to meet future challenges from competing technologies on a timely basis or at an acceptable cost, the Company could lose clients to competitors. In general, the development of new communication channels inside and outside the printing and media solutions industry requires the Company to anticipate and respond to the varied and continually changing demands of clients. The Company may not be able to accurately predict technological trends or the success of new services in the market.

***There are risks associated with the Company’s operations outside of the United States.***

Although the substantial majority of the Company’s business activity takes place in the United States, a portion of the Company’s net sales are derived from operations in foreign countries. The Company’s products and services are sold primarily throughout North America, South America and Europe. In addition, the Company strategically sources packaging product manufacturing over multiple end markets in Central America and Asia. The Company’s printing operations located in Europe and Latin America include operations in England, France, Germany, Poland, Argentina, Colombia, Mexico and Peru, as well as investments in printing operations in Brazil and India. Net sales from the Company’s wholly-owned subsidiaries outside of the United States accounted for approximately 10% of its consolidated net sales for the years ended December 31, 2019, 2018 and 2017.

As a result, the Company is subject to the risks inherent in conducting business outside of the United States, including, but not limited to: the impact of economic and political instability; fluctuations in currency values, foreign-currency exchange rates, devaluation and conversion restrictions; exchange control regulations and other limits on the Company’s ability to import raw materials or finished product; tariffs and other trade barriers; trade restrictions and economic embargoes by the United States or other countries; social unrest, acts of terrorism, force majeure, war or other armed conflicts; inflation and fluctuations in interest rates; language barriers; difficulties in staffing, training, employee retention and managing international operations; logistical and communications challenges; differing local business practices and cultural consideration; restrictions on the ability to repatriate funds; foreign ownership restrictions and the potential for nationalization or expropriation of property or other resources; longer accounts receivable payment cycles; potential adverse tax consequences and being subject to different legal and regulatory regimes that may preclude or make more costly certain initiatives or the implementation of certain elements of its business strategy. Any international expansion or acquisition that the Company undertakes could amplify these risks related to operating outside of the United States.

The Company is exposed to the economic and political conditions in Argentina. The Argentine economy has experienced significant volatility in recent years, characterized by periods of low or negative growth, high and variable levels of inflation and currency devaluation. As a consequence, the Company’s business and operations have been, and could be in the future, affected from time to time to varying degrees by economic and political developments and other material events affecting the Argentine economy. The majority of the Company’s employees in Argentina are covered by a collective bargaining agreement. A strike, work stoppage or other form of labor protest in Argentina in the future could disrupt the Company’s Argentina operations and result in a material adverse impact to the Company’s Argentina operations’ financial condition, results of operations and cash flows, which could force the Company to reassess its strategic alternatives involving operations in Argentina. In addition, on March 25, 2015, due to deteriorating economic conditions, including inflation and currency devaluation, combined with uncertain political conditions, declining print volumes and labor challenges, the Company’s Argentina subsidiaries, Anselmo L. Morvillo S.A. (“Morvillo”) and World Color Argentina, S.A. (the “Argentina Subsidiaries”) commenced bankruptcy restructuring proceedings with a goal of consolidating operations. The Company completed such consolidation and emerged from bankruptcy; however, the Company’s Argentina operations’ repayment and other obligations resulting from such consolidation, if not successfully completed as and when due, may result in an adverse effect on the Company’s Argentina operations’ financial position and cash flows. As of December 31, 2019, the Company had $18.2 million of total assets in Argentina, representing 0.8% of the Company’s consolidated total assets. For the year ended December 31, 2019, the Company recognized $29.9 million of net sales in Argentina, representing 0.8% of the Company’s consolidated net sales.

***The Company may incur costs or suffer reputational damage due to improper conduct of its employees, contractors or agents.***

The Company could be adversely affected by engaging in business practices that are in violation of United States and foreign anti-corruption laws, including the United States Foreign Corrupt Practices Act. The Company operates in parts of the world with developing economies that have experienced governmental corruption to some degree, and in certain circumstances, strict compliance with anti-corruption laws may conflict with local customs and practices. In certain countries, the Company does substantial business with government entities or instrumentalities, which creates increased risk of a violation of the Foreign Corrupt Practices Act and international laws. There can be no assurance that all of the Company’s employees, contractors or agents, including those representing the Company in countries where practices which violate anti-corruption laws may be customary, will not take actions that violate the Company’s policies and procedures. The failure to comply with the laws governing international business practices may result in substantial penalties and fines. For additional information, see Note 11, “Commitments and Contingencies — Litigation,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.

***Changes in the legal and regulatory environment could limit the Company’s business activities, increase its operating costs, reduce demand for its products or result in litigation.***

The conduct of the Company’s businesses is subject to various laws and regulations administered by federal, state and local government agencies in the United States, as well as to foreign laws and regulations administered by government entities and agencies in markets in which the Company operates. These laws and regulations and interpretations thereof may change, sometimes dramatically, as a result of political, economic or social events, such as the election of the new administration. Such regulatory environment changes may include changes in taxation requirements, accounting and disclosure standards, immigration laws and policy, environmental laws, and requirements of United States and foreign occupational health and safety laws. Changes in laws, regulations or governmental policy and the related interpretations may alter the environment in which the Company does business, and therefore, may impact its results or increase its costs or liabilities.

In addition, the Company and its subsidiaries are party to a variety of legal and environmental remediation obligations arising in the normal course of business, as well as environmental remediation and related indemnification proceedings in connection with certain historical activities, former facilities and contractual obligations of acquired businesses. Permits are required for the operation of certain parts of the Company’s business, and these permits are subject to renewal, modification and, in some circumstances, revocation. Due to regulatory complexities, uncertainties inherent in litigation and the risk of unidentified contaminants on current and former properties, the potential exists for remediation, liability and indemnification costs to differ materially from the costs the Company has estimated. The Company cannot assure you that the Company’s costs in relation to these matters will not exceed its established liabilities or otherwise have an adverse effect on its results of operations.

Various laws and regulations addressing climate change are being considered at the federal and state levels. Proposals under consideration include limitations on the amount of greenhouse gas that can be emitted (so-called “caps”) together with systems of trading allowed emissions capacities. The impacts of such proposals could have a material adverse impact on the Company’s financial condition and results of operations.

***The Company’s revenue, operating income from continuing operations and cash flows are subject to cyclical and seasonal variations.***

The Company’s business is seasonal, with the Company recognizing the majority of its operating income from continuing operations in the third and fourth quarters of the financial year, primarily as a result of the increased magazine advertising page counts and retail inserts and catalogs from back-to-school and holiday-related advertising and promotions. The fourth quarter is typically the highest seasonal quarter for cash flows from operating activities and Free Cash Flow due to the reduction of working capital requirements that reach peak levels during the third quarter. If the Company does not successfully manage the increased workflow, necessary increases in paper and ink inventory, production capacity flows and other business elements during these high seasons of activity, this seasonality could adversely affect the Company’s cash flows and results of operations.

***The Company may be adversely affected by interest rates, particularly floating interest rates, and foreign exchange rates.***

As of December 31, 2019, 35% of the Company’s borrowings were subject to variable interest rates. As a result, the Company is exposed to market risks associated with fluctuations in interest rates, and increases in interest rates could adversely affect the Company.

The Company currently holds two interest rate swap contracts designated as cash flow hedges, as the purpose is to reduce the variability of cash flows from interest payments related to a portion of the Company’s variable-rate debt. The swaps effectively convert the notional value of the Company’s variable rate debt based on one-month London Interbank Offered Rate (“LIBOR”) to a fixed rate, including a spread on underlying debt, and a monthly reset in the variable interest rate.

Because a portion of the Company’s operations are outside of the United States, significant revenues and expenses are denominated in local currencies. Although operating in local currencies may limit the impact of currency rate fluctuations on the results of operations of the Company’s non-United States subsidiaries and business units, fluctuations in such rates may affect the translation of these results into the Company’s consolidated financial statements. To the extent revenues and expenses are not in the applicable local currency, the Company may enter into foreign exchange forward contracts to hedge the currency risk. There can be no assurance, however, that the Company’s efforts at hedging will be successful. There is always a possibility that attempts to hedge currency risks will lead to greater losses than predicted.

***An other than temporary decline in operating results and enterprise value could lead to non-cash impairment charges due to the impairment of property, plant and equipment, goodwill and other intangible assets.***

The Company has a material amount of property, plant, equipment, goodwill and other intangible assets on its balance sheet, due in part to acquisitions. As of December 31, 2019, the Company had the following long-lived assets on its consolidated balance sheet included in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K:

- Property, plant and equipment of $1,036.5 million;
- Goodwill of $103.0 million; and
- Other intangible assets, primarily representing the value of customer relationships acquired, of $137.2 million.

As of December 31, 2019, these assets represented approximately 53% of the Company’s total assets. The Company assesses impairment of property, plant and equipment and other intangible assets based upon the expected future cash flows of the respective assets. These valuations include management’s estimates of sales, profitability, cash flow generation, capital structure, cost of debt, interest rates, capital expenditures and other assumptions. A decline in expected profitability, significant negative industry or economic trends, inability to effectively integrate acquired businesses, unexpected significant changes or planned changes in use of the assets or in entity structure, divestitures and discontinued operations may adversely impact the assumptions used in the valuations. As a result, the recoverability of these assets could be called into question, and the Company could be required to write down or write off these assets. Such an occurrence could have a material adverse effect on the Company’s results of operations and financial position.

***Holders of class A common stock are not able to independently elect directors of the Company or control any of the Company’s management policies or business decisions because the holders of class A common stock have substantially less voting power than the holders of the Company’s class B common stock, all of which is owned by certain members of the Quadracci family, trusts for their benefit or other affiliates of the Company, whose interests may be different from the holders of class A common stock.***

The Company’s outstanding stock is divided into two classes of common stock: class A common stock (“class A stock”) and class B common stock (“class B stock”). The class B stock has ten votes per share on all matters and the class A stock is entitled to one vote per share. As of January 31, 2020, the class B stock constitutes approximately 77% of the Company’s total voting power. As a result, holders of class B stock are able to exercise a controlling influence over the Company’s business, have the power to elect its directors and indirectly control decisions such as whether to issue additional shares, declare and pay dividends or enter into corporate transactions. All of the class B stock is owned by certain members of the Quadracci family or trusts for their benefit, whose interests may differ from the interests of the holders of class A stock.

As of January 31, 2020, approximately 93% of the outstanding class B stock was held of record by the Quad Voting Trust, and that constitutes approximately 71% of the Company’s total voting power. The trustees of the Quad Voting Trust have the authority to vote the stock held by the Quad Voting Trust. Accordingly, the trustees of the Quad Voting Trust are able to exercise a controlling influence over the Company’s business, have the power to elect its directors and indirectly control decisions such as whether to issue additional shares, declare and pay dividends or enter into corporate transactions.

Furthermore, in response to recent public focus on dual class capital structures, certain stock index providers are implementing limitations on the inclusion of dual class share structures in their indices. If these restrictions increase, they may impact who buys and holds the Company’s stock.

***The Company is a controlled company within the meaning of the rules of the New York Stock Exchange (“NYSE”) and, as a result, it relies on exemptions from certain corporate governance requirements that provide protection to shareholders of other companies.***

Since the Quad Voting Trust owns more than 50% of the total voting power of the Company’s stock, the Company is considered a controlled company under the corporate governance listing standards of the NYSE. As a controlled company, an exception under the NYSE listing standards exempts the Company from the obligation to comply with certain of the NYSE’s corporate governance requirements, including the requirements:

- that a majority of the Company’s Board of Directors consist of independent directors, as defined under the rules of the NYSE;
- that the Company have a corporate governance and nominating committee that is composed entirely of independent directors with a written charter addressing the committee’s purpose and responsibilities; and
- that the Company have a compensation committee that is composed entirely of independent directors with a written charter addressing the committee’s purpose and responsibilities.

Accordingly, for so long as the Company is a controlled company, holders of class A stock may not have the same protections afforded to shareholders of companies that are subject to all of the corporate governance requirements of the NYSE.

***If QuadMed, a wholly-owned subsidiary of the Company, fails to comply with applicable healthcare laws and regulations, the Company could face substantial penalties, and its business, reputation, operations, prospects and financial condition of the Company’s subsidiary could be adversely affected.***

QuadMed provides employer-sponsored healthcare solutions on a national level to employers of all sizes, including the Company and other private and public-sector companies. These solutions include, but are not limited to, on-site and near-site healthcare clinics, occupational health services, telemedicine, and health and wellness programs. The healthcare industry is heavily regulated, constantly evolving and subject to significant change and fluctuation. The U.S. federal and state healthcare laws and regulations that impact the QuadMed subsidiary business include, among others:

- the Health Insurance Portability and Accountability and the Health Information Technology for Economic and Clinical Health Acts, which, in general and among other things, establish comprehensive federal standards with respect to privacy, security and transmission of individually identifiable health information and impose requirements for the use of standardized electronic transactions with respect to transmission of such information;
- the laws and regulations administered and enforced by the Food and Drug Administration, including the Federal Food Drug and Cosmetics Act, Controlled Substances Act and other federal statutes and regulations;
- the federal Anti-Kickback Statute, which generally prohibits, among other things, soliciting, receiving or providing remuneration to induce the referral of an individual for an item or service or the purchasing or ordering of an item or service for which payment may be made under federal healthcare programs;
- the federal false claims laws, which generally prohibit, among other things, knowingly presenting or causing to be presented claims for payment from third-party payors that are false or fraudulent;
- state law equivalents of each of these federal laws, such as anti-kickback and false claims laws that may apply to items or services reimbursed by any third-party payor, including commercial insurers, and state laws governing the privacy and security of health information in certain circumstances, many of which differ from each other in significant ways and may not be preempted by applicable federal laws, thus complicating compliance efforts; and
- state prohibitions on the Corporate Practice of Medicine (many of these state laws differ from one another in significant ways and are not preempted by federal law).

***The Company has significant liabilities with respect to defined benefit pension plans that could cause the Company to incur additional costs.***

As a result of the 2010 acquisition of World Color Press, the Company assumed frozen single employer defined benefit pension plans for certain of its employees in the United States. The majority of the plans’ assets are held in North American and global equity securities and debt securities. The asset allocation as of December 31, 2019, was approximately 30% equity securities and 70% debt securities.

As of December 31, 2019, the Company had underfunded pension liabilities of $78.9 million for single employer defined benefit plans in the United States. Under current United States pension law, pension funding deficits are generally required to be funded over a seven-year period. These pension deficits may increase or decrease depending on changes in the levels of interest rates, pension plan investment performance, pension legislation and other factors. Declines in global debt and equity markets would increase the Company’s potential pension funding obligations. Any significant increase in the Company’s required contributions could have a material adverse impact on its business, financial condition, results of operations and cash flows.

In addition to the single employer defined benefit plans described above, the Company has previously participated in multiemployer pension plans (“MEPPs”) in the United States, including the Graphic Communications International Union - Employer Retirement Fund (“GCIU”) and the Graphic Communications Conference of the International Brotherhood of Teamsters National Pension Fund (“GCC”). Prior to the acquisition of World Color Press by the Company, World Color Press received notice that certain plans in which it participated were in critical status, as defined in Section 432 of the Internal Revenue Code of 1986, as amended (the “Internal Revenue Code”). As a result, the Company could have been subject to increased contribution rates associated with these plans or other MEPPs suffering from declines in their funding levels. Due to the significantly underfunded status of the United States multiemployer plans and the potential increased contribution rates, the Company withdrew from participation in these multiemployer plans and has replaced these pension benefits with a Company-sponsored “pay as you go” defined contribution plan, which is historically the form of retirement benefit provided to the Company’s employees. As of December 31, 2019, the Company estimates and has recorded in its financial statements a pre-tax withdrawal liability for all United States MEPPs of $44.1 million in the aggregate. The Company is scheduled to make payments to the GCIU and GCC until April 2032 and February 2024, respectively.

***The Company may not be able to utilize deferred tax assets to offset future taxable income.***

As of December 31, 2019, the Company had deferred tax assets, net of valuation allowances, of $192.9 million. The Company expects to utilize the deferred tax assets to reduce consolidated income tax liabilities in future taxable years. However, the Company may not be able to fully utilize the deferred tax assets if its future taxable income and related income tax liability is insufficient to permit their use. In addition, in the future, the Company may be required to record a valuation allowance against the deferred tax assets if the Company believes it is unable to utilize them, which would have an adverse effect on the Company’s results of operations and financial position.

***The Company may be adversely affected by strikes and other labor protests, and catastrophic events.***

As of December 31, 2019, the Company had a total of approximately 19,600 full-time equivalent employees, of which approximately 1,600 were covered by an industry wide agreement, a collective bargaining agreement or through a works council or similar arrangement. As of December 31, 2019, the Company had four collective bargaining agreements in the United States and seven agreements outside of the United States that are either industry-wide individual collective bargaining agreements or works councils or similar arrangements.

While the Company believes its employee relations are good and that the Company maintains an employee-centric culture, and there has not been any material disruption in operations resulting from labor disputes, the Company cannot be certain that it will be able to maintain a productive and efficient labor environment. The Company cannot predict the outcome of any future negotiations relating to the renewal of the collective bargaining agreements, nor can there be any assurance that work stoppages, strikes or other forms of labor protests pending the outcome of any future negotiations will not occur.

A strike or other forms of labor protest affecting a series of major plants in the future, natural disasters, conflicts, wars, terrorist attacks, fires or other catastrophic events affecting the Company’s plants, distribution centers or other facilities, could materially disrupt the Company’s operations and result in an adverse impact on its financial condition, results of operations and cash flows, which could force the Company to reassess its strategic alternatives involving certain of its operations.

***Unfavorable outcomes in legal proceedings could result in substantial costs and may harm the Company’s financial condition.***

The Company’s financial condition may be affected by the outcome of pending and future litigation, claims, investigations, legal and administrative cases and proceedings, whether civil or criminal, or lawsuits by governmental agencies or private parties. For example, in late 2019, two substantially similar actions, which have now been consolidated, were filed by purported shareholders against the Company and certain of the Company’s officers alleging that the Company and those officers misrepresented and/or omitted material information in the Company’s public filings prior to the earnings release for the third quarter of 2019, rendering statements therein allegedly false and misleading and in violation of the Securities Exchange Act of 1934 and related regulations. The actions seek to recover unspecified damages, and costs and expenses, including attorneys’ and expert fees. Even if the lawsuits are without merit, defending against these claims, any similar future litigation, or any other legal proceedings to which the Company is subject, can result in substantial costs and divert management time and resources. An adverse judgment could result in monetary damages, which could have a negative impact on the Company’s liquidity and financial condition and/or cause significant reputational harm to the Company’s business.

## Properties

As filed, 2,480 characters.

Quad’s corporate office is located in Sussex, Wisconsin. The Company owned or leased 141 facilities located in 14 countries including manufacturing operations, warehouses and office space totaling approximately 25,324,000 square feet, of which approximately 18,605,000 is owned space and approximately 6,719,000 is leased space as of December 31, 2019. In addition to these owned and leased facilities, the Company has more than 75 client-based marketing on-site locations, as well as investments in printing operations located in Brazil and India.

Within the United States Print and Related Services segment, the Company operated 48 owned or leased manufacturing facilities, encompassing approximately 19,677,000 square feet as of December 31, 2019. Within the International segment, the Company operated eight owned or leased manufacturing facilities, encompassing approximately 1,829,000 square feet as of December 31, 2019. The following table lists the Company’s operating locations with manufacturing facilities totaling over 500,000 square feet as of December 31, 2019:

| Locations | Square Feet | Property Type | Segment |
| --- | ---: | --- | --- |
| Lomira, Wisconsin, United States | 2,174,000 | Owned | United States Print and Related Services |
| Martinsburg, West Virginia, United States | 2,123,000 | Owned | United States Print and Related Services |
| Sussex, Wisconsin, United States | 1,970,000 | Owned | United States Print and Related Services |
| Hartford, Wisconsin, United States | 1,682,000 | Owned | United States Print and Related Services |
| Oklahoma City, Oklahoma, United States | 1,128,000 | Owned | United States Print and Related Services |
| Versailles, Kentucky, United States (1) | 1,065,000 | Owned | United States Print and Related Services |
| Saratoga Springs, New York, United States | 1,034,000 | Owned | United States Print and Related Services |
| West Allis, Wisconsin, United States | 913,000 | Owned | United States Print and Related Services |
| The Rock, Georgia, United States | 797,000 | Owned | United States Print and Related Services |
| Wyszkow, Poland | 709,000 | Owned | International |
| Effingham, Illinois, United States | 564,000 | Owned | United States Print and Related Services |
| Merced, California, United States | 539,000 | Owned | United States Print and Related Services |

(1) The Company has committed to a plan to sell its United States Book business, which includes the facility in Versailles, Kentucky.

## Legal proceedings

As filed, 544 characters.

The Company is subject to various legal actions, administrative proceedings and claims arising out of the ordinary course of business. The Company believes that such unresolved legal actions, proceedings and claims will not materially adversely affect its results of operations, financial condition or cash flows. For additional information, see Note 11, “Commitments and Contingencies — Litigation,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.

## Management's discussion and analysis

As filed, 141,508 characters.

Following discussion of the financial condition and results of operations of Quad should be read together with Quad’s audited consolidated financial statements for each of the three years in the period ended December 31, 2019, including the notes thereto, included in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K. This discussion contains forward-looking statements that reflect the Company’s plans, estimates and beliefs. The Company’s actual results could differ materially from those discussed in these forward-looking statements. Factors that could cause or contribute to these differences include, but are not limited to, those discussed in “Forward-Looking Statements” and Part I, Item 1A, “Risk Factors,” included earlier within this Annual Report on Form 10-K.

Management’s discussion and analysis of financial condition and results of operations is provided as a supplement to the Company’s consolidated financial statements and accompanying notes to help provide an understanding of the Company’s financial condition, the changes in the Company’s financial condition and the Company’s results of operations. This discussion and analysis is organized as follows:

- *Overview.* This section includes a general description of the Company’s business and segments, an overview of key performance metrics the Company’s management measures and utilizes to evaluate business performance, and an overview of trends affecting the Company, including management’s actions related to the trends.
- *Results of Operations.* This section contains an analysis of the Company’s results of operations by comparing the results for (1) the year ended December 31, 2019, to the year ended December 31, 2018; and (2) the year ended December 31, 2018, to the year ended December 31, 2017. The comparability of the Company’s results of operations between periods was impacted by acquisitions, strategic investments and divestitures, including the 2019 acquisition of Periscope; and the 2018 acquisition of Ivie and the strategic investment in Rise. The results of operations of these acquisitions and investments are included in the Company’s consolidated results prospectively from their respective dates of acquisition or consolidation. The results of the Company’s United States Book business have been reported as discontinued operations for all periods presented. Forward-looking statements providing a general description of recent and projected industry and Company developments that are important to understanding the Company’s results of operations are included in this section. This section also provides a discussion of EBITDA and EBITDA margin, financial measures that the Company uses to assess the performance of its business that are not prepared in accordance with accounting principles generally accepted in the United States of America (“GAAP”).
- *Liquidity and Capital Resources.* This section provides an analysis of the Company’s capitalization, cash flows, a statement about off-balance sheet arrangements and a discussion and table of outstanding debt and commitments. Forward-looking statements important to understanding the Company’s financial condition are included in this section. This section also provides a discussion of Free Cash Flow and Debt Leverage Ratio, non-GAAP financial measures that the Company uses to assess liquidity and capital allocation and deployment.
- *Critical Accounting Policies and Estimates.* This section contains a discussion of the accounting policies that the Company’s management believes are important to the Company’s financial condition and results of operations, as well as allowances and reserves that require significant judgment and estimates on the part of the Company’s management. In addition, all of the Company’s significant accounting policies, including critical accounting policies, are summarized in Note 1, “Basis of Presentation and Summary of Significant Accounting Policies,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.

### Overview

### Business Overview

Quad is a worldwide marketing solutions partner dedicated to creating a better way for its clients through a data-driven, integrated marketing platform that helps reduce complexity, increase efficiency and enhance marketing spend effectiveness.

For a full description of the Company’s business overview, refer to Part I, Item 1, “Business,” of this Annual Report on Form 10-K.

The Company’s operating and reportable segments are aligned with how the chief operating decision maker of the Company currently manages the business. The Company’s operating and reportable segments, including their product and service offerings, and a “Corporate” category, are summarized below.

The United States Print and Related Services segment is predominantly comprised of the Company’s United States printing operations and is managed as one integrated platform. This includes retail inserts, publications, catalogs, special interest publications, journals, direct mail, directories, in-store marketing and promotion, packaging, newspapers, custom print products, other commercial and specialty printed products and global paper procurement, together with marketing and other complementary services, including consumer insights, audience targeting, personalization, media planning and placement, process optimization, campaign planning and creation, pre-media production, videography, photography, digital execution, print execution and logistics. This segment also includes the manufacture of ink. The United States Print and Related Services segment accounted for approximately 90% of the Company’s consolidated net sales during the year ended December 31, 2019.

The International segment consists of the Company’s printing operations in Europe and Latin America, including operations in England, France, Germany, Poland, Argentina, Colombia, Mexico and Peru, as well as investments in printing operations in Brazil and India. This segment provides printed products and marketing and other complementary services consistent with the United States Print and Related Services segment. The International segment accounted for approximately 10% of the Company’s consolidated net sales during the year ended December 31, 2019.

Corporate consists of unallocated general and administrative activities and associated expenses including, in part, executive, legal and finance, as well as certain expenses and income from frozen employee retirement plans, such as pension benefit plans.

### Key Performance Metrics Overview

The Company’s management believes the ability to generate net sales growth, profit increases and positive cash flow, while maintaining the appropriate level of debt, are key indicators of the successful execution of the Company’s business strategy and will increase shareholder value. The Company uses period-over-period net sales growth, EBITDA, EBITDA margin, net cash provided by operating activities, Free Cash Flow and Debt Leverage Ratio as metrics to measure operating performance, financial condition and liquidity. EBITDA, EBITDA margin, Free Cash Flow and Debt Leverage Ratio are non-GAAP financial measures (see the definitions of EBITDA, EBITDA margin and the reconciliation of net earnings (loss) attributable to Quad common shareholders to EBITDA in the “Results of Operations” section below, and see the definitions of Free Cash Flow and Debt Leverage Ratio, the reconciliation of net cash provided by operating activities to Free Cash Flow, and the calculation of Debt Leverage Ratio in the “Liquidity and Capital Resources” section below).

*Net sales growth.* The Company uses period-over-period net sales growth as a key performance metric. The Company’s management assesses net sales growth based on the ability to generate increased net sales through increased sales to existing clients, sales to new clients, sales of new or expanded solutions to existing and new clients, and opportunities to expand sales through strategic investments, including acquisitions.

*EBITDA and EBITDA margin.* The Company uses EBITDA and EBITDA margin as metrics to assess operating performance. The Company’s management assesses EBITDA and EBITDA margin based on the ability to increase revenues while controlling variable expense growth.

*Net cash provided by operating activities.* The Company uses net cash provided by operating activities as a metric to assess liquidity. The Company’s management assesses net cash provided by operating activities based on the ability to meet recurring cash obligations while increasing available cash to fund cash restructuring requirements related to cost reduction activities, as well as to fund capital expenditures, debt service requirements, World Color Press single employer pension plan contributions, World Color Press MEPPs withdrawal liabilities, acquisitions and other investments in future growth, shareholder dividends and share repurchases. Net cash provided by operating activities can be significantly impacted by the timing of non-recurring or infrequent receipts or expenditures.

*Free Cash Flow.* The Company uses Free Cash Flow as a metric to assess liquidity and capital deployment. The Company’s management assesses Free Cash Flow as a measure to quantify cash available for strengthening the balance sheet (debt and pension liability reduction), for strategic capital allocation and deployment through investments in the business (acquisitions and strategic investments) and for returning capital to the shareholders (dividends and share repurchases). The priorities for capital allocation and deployment will change as circumstances dictate for the business, and Free Cash Flow can be significantly impacted by the Company’s restructuring activities and other unusual items.

*Debt Leverage Ratio.* The Company uses the Debt Leverage Ratio as a metric to assess liquidity and the flexibility of its balance sheet. Consistent with other liquidity metrics, the Company monitors the Debt Leverage Ratio as a measure to determine the appropriate level of debt the Company believes is optimal to operate its business, and accordingly, to quantify debt capacity available for strategic capital allocation and deployment through investments in the business (capital expenditures, acquisitions and strategic investments), for strengthening the balance sheet (pension liability reduction), and for returning capital to the shareholders (dividends and share repurchases). The Company’s priorities for capital allocation and deployment will change as circumstances dictate for the business, and the Debt Leverage Ratio can be significantly impacted by the amount and timing of large expenditures requiring debt financing, as well as changes in profitability.

The Company remains disciplined with its debt leverage. The Company’s consolidated debt and finance lease obligations increased by $171 million during the year ended December 31, 2019, primarily to fund the acquisition of Periscope. Since the Company completed the World Color Press acquisition in July 2010, the Company has reduced debt and finance lease obligations by $627 million and has reduced the obligations for pension, postretirement and MEPPs by $439 million, for a total obligation reduction since July 2010 of over $1.0 billion.

### Overview of Trends Affecting Quad

As consumer media consumption habits change, marketing services providers face increased demand to offer end-to-end marketing services, from strategy and creative through execution, across all media channels. As new marketing and advertising channels emerge, marketing services providers must expand their services beyond traditional channels such as for television, newspapers, print publications and radio, to digital channels such as mobile, internet search, internet display and video, to create effective multichannel campaigns for their clients. This trend greatly influences Quad’s ongoing efforts to redefine the future of integrated marketing and create greater value for its clients who are looking for less complexity, greater transparency and accountability from their business partners.

The Company leverages its data-driven print expertise as part of an integrated marketing platform that helps its clients not only plan and produce marketing programs, but also deploy, manage and measure them across all media channels. Competition in the printing industry remains highly fragmented and intense, and the Company believes that there are indicators of heightened competitive pressures. The industry has excess manufacturing capacity created by continued declines in industry volumes which, in turn, has created accelerated downward pricing pressures. In addition, digital delivery of documents and data, including the online distribution and hosting of media content and mobile technologies, offer alternatives to traditional delivery of printed documents. Increasing consumer acceptance of digital delivery of content has resulted in marketers and publishers allocating their marketing and advertising spend across the expanding selection of digital delivery options, which further reduces printing demand and contributes to print industry overcapacity. The Company also faces competition from print management firms, which look to streamline processes and reduce the overall print spend of the Company’s clients, as well as from strategic marketing firms focused on helping businesses integrate multiple channels into their marketing campaigns.

For a full description of the Company’s industry and competition overview, refer to Part I, Item 1, “Business,” of this Annual Report on Form 10-K.

The Company believes that a disciplined approach for capital management and a strong balance sheet are critical to be able to invest in profitable growth opportunities and technological advances, thereby providing the highest return for shareholders. Management balances the use of cash between deleveraging the Company’s balance sheet (through reduction in debt and pension obligations), compelling investment opportunities (through capital expenditures, acquisitions and strategic investments) and returns to shareholders (through share repurchases and quarterly dividends).

The Company continues to make progress on integrating and streamlining all aspects of its business, thereby lowering its cost structure by consolidating its manufacturing platform into its most efficient facilities, as well as realizing purchasing, mailing and logistics efficiencies by centralizing and consolidating print manufacturing volumes and eliminating redundancies in its administrative and corporate operations. The Company has continued to evolve its manufacturing platform, equipping facilities to be product line agnostic, which enables the Company to maximize equipment utilization. Quad believes that the large plant size of certain of its key printing facilities allows the Company to drive savings in certain product lines (such as publications and catalogs) due to economies of scale and from investments in automation and technology. The Company continues to focus on proactively aligning its cost structure to the realities of the top-line pressures it faces in the printing industry through Lean Manufacturing and sustainable continuous improvement programs. Restructuring actions initiated by the Company beginning in 2010 have resulted in the announcement of 45 plant closures through December 31, 2019.

The Company believes it will continue to drive productivity improvements and sustainable cost reduction initiatives into the future through an engaged workforce and ongoing adoption of the latest manufacturing automation and technology. Through this strategy, the Company believes it can maintain the strongest, most efficient print manufacturing platform to remain a high-quality, low-cost producer.

Integrated distribution with the USPS is an important component of the Company’s business. Any material change in the current service levels provided by the USPS could impact the demand that clients have for print services. The USPS continues to experience financial problems. Without increased revenues or action by Congress to reform the USPS’ cost structure, these losses will continue into the future. Because of these financial difficulties, the USPS has come under increased pressure to adjust its postal rates and service levels. Additional price increases may result in customers reducing mail volumes and exploring the use of alternative methods for delivering a larger portion of their products, such as continued diversion to the internet and other alternative media channels to ensure that they stay within their expected postage budgets.

Current federal law limits postal rate increases (outside of an “exigent circumstance”) to the increase in the CPI. This cap works to ensure funding stability and predictability for mailers. However, that same federal statute requires the PRC to conduct a review of the overall rate-making structure for the USPS. The PRC proposed a new rate-making structure that would provide the USPS with additional pricing flexibility over the current CPI cap, and which may result in a substantially altered rate structure for mailers. Any newly revised rates that would be effective because of new rules issued by the PRC may include a higher rate cap, or potentially the elimination of a rate cap altogether, which will result in no restrictions on the USPS’ ability to increase rates from year to year. This may lead to price spikes for mailers and may also reduce the incentive for the USPS to continue to take out costs and instead continue to rely on postage to cover the costs of an outdated postal service that does not reflect the industry’s ability or willingness to pay. The result may be reduced demand for printed products as customers may move more aggressively into other delivery methods, such as the many digital and mobile options now available to consumers.

The Company has invested significantly in its mail preparation and distribution capabilities to mitigate the impact of increases in postage costs, and to help clients successfully navigate the ever-changing postal environment. Through its data analytics, unique software to merge mail streams on a large scale, advanced finishing capabilities and technology, and in-house transportation and logistics operations, the Company manages the mail preparation and distribution of most of its clients’ products to maximize efficiency, to enable on-time and consistent delivery and to partially reduce these costs; however, the net impact of increasing postal costs may create a decrease in client demand for print and mail products.

In 2019, the Company continued to focus on building out its integrated marketing platform by acquiring Minneapolis-based creative agency, Periscope, on January 3, 2019, for a purchase price of $121 million, excluding acquired cash and non-cash equity awards granted. Periscope’s comprehensive offering includes media buying and analytics, creative and account management, as well as packaging design and premedia services that complement Quad’s print-production capabilities. With Periscope, the Company has a highly efficient global platform for creating marketing campaigns and programs, from strategy and creative through execution, across all media channels. This integrated, end-to-end marketing platform creates more value for clients than the traditional agency approach that operates in silos by reducing complexity and improving process efficiencies and marketing spend effectiveness.

Throughout 2019, the Company also continued to make strategic investments in its manufacturing platform as part of its ongoing commitment to maintaining the most efficient, automated and dependable manufacturing and distribution platform in the printing industry. These investments, which included digital press technology to help clients gain a competitive edge with data-driven, personalized print marketing and quick-makeready wide-web offset press technology, automated guided vehicles (driverless fork trucks) and automated palletizers at the end of finishing lines that enhance productivity and offset labor shortages, help Quad sustain its position as a high-quality, low-cost producer.

During the third quarter of 2019, the Company made the decision to sell its Book business as a part of an ongoing process to review its business portfolio and divest assets not core to its transformation strategy. Accordingly, the Company has classified the Book business as assets and liabilities held for sale and as a discontinued operation in accordance with ASC 205-20 — *Discontinued Operations*. The Book business consists of three facilities: Versailles, Kentucky; Fairfield, Pennsylvania; and Martinsburg, West Virginia. The Company’s Book business has historically been included within the United States Print and Related Services segment and the Core Print and Related Services reporting unit.

### Results of Operations for the Year Ended December 31, 2019, Compared to the Year Ended December 31, 2018

### Summary Results

The Company’s operating income from continuing operations, operating margin, net earnings (loss) attributable to Quad common shareholders (computed using a 25% normalized tax rate for all items subject to tax) and diluted earnings (loss) per share attributable to Quad common shareholders for the year ended December 31, 2019, changed from the year ended December 31, 2018, as follows (dollars in millions, except per share data):

|  | Operating Income from Continuing Operations | Operating Margin | Net Earnings (Loss) Attributable to Quad Common Shareholders | Diluted Earnings (Loss) Per Share Attributable to Quad Common Shareholders |
| --- | --- | --- | ---: | ---: |
| For the year ended December 31, 2018 | $87.3 | 2.2% | $8.5 | $0.16 |
| Restructuring, impairment and transaction-related charges (1) | 13.9 | 0.3% | 10.4 | 0.16 |
| Interest expense (2) | N/A | N/A | (12.6) | (0.29) |
| Net pension income (3) | N/A | N/A | (4.8) | (0.09) |
| 2019 loss on debt extinguishment (4) | N/A | N/A | (22.9) | (0.46) |
| Income taxes (5) | N/A | N/A | (4.6) | (0.09) |
| Loss from discontinued operations, net of tax (6) | N/A | N/A | (78.6) | (1.58) |
| Investments in unconsolidated entity and noncontrolling interests, net of tax (7) | N/A | N/A | (1.9) | (0.04) |
| Operating income from continuing operations (8) | (66.5) | (1.6)% | (49.8) | (0.89) |
| For the year ended December 31, 2019 | $34.7 | 0.9% | $(156.3) | $(3.12) |

(1) Restructuring, impairment and transaction-related charges decreased $13.9 million ($10.4 million, net of tax), to $89.4 million during the year ended December 31, 2019, and included the following:

a. A $0.8 million decrease in employee termination charges from $23.0 million during the year ended December 31, 2018, to $22.2 million during the year ended December 31, 2019;

b. An $18.3 million decrease in impairment charges from $26.2 million during the year ended December 31, 2018, to $7.9 million during the year ended December 31, 2019;

c. A $43.4 million increase in transaction-related charges from $8.2 million during the year ended December 31, 2018, to$51.6 million during the year ended December 31, 2019;

d. A $2.0 million increase in integration-related charges from $1.3 million during the year ended December 31, 2018, to$3.3 million during the year ended December 31, 2019; and

e. A $40.2 million decrease in various other restructuring charges from $44.6 million during the year ended December 31, 2018, to $4.4 million during the year ended December 31, 2019.

The Company expects to incur additional restructuring and integration costs in future reporting periods in connection with eliminating excess manufacturing capacity and properly aligning its cost structure in conjunction with the Company’s acquisitions and strategic investments, and other cost reduction programs.

(2) Interest expense increased $16.8 million ($12.6 million, net of tax) during the year ended December 31, 2019, to $90.0 million. This change was due to a higher weighted average interest rate on borrowings and higher average debt levels during the year ended December 31, 2019, as compared to the year ended December 31, 2018.

(3) Net pension income decreased $6.4 million ($4.8 million, net of tax) during the year ended December 31, 2019, to $6.0 million. This was due to a $4.9 million decrease from the change in the expected long-term return on pension plan assets assumption to 6.25% from 6.50%, and a $1.5 million increase from interest cost on pension plan liabilities.

(4) A $30.5 million loss on debt extinguishment ($22.9 million, net of tax) was recognized during the year ended December 31, 2019 and includes $15.9 million relating to the third amendment to the Company’s Senior Secured Credit Facility, completed on January 31, 2019; and $14.6 million relating to the retirement of the Term Loan B, completed on July 26, 2019.

(5) The $4.6 million decrease in income tax benefit as calculated in the following table is primarily due to a $6.1 million decreased tax benefit from a decrease in the Company’s liability for unrecognized tax benefits in 2018 that did not repeat in 2019, partially offset by a $1.3 million tax benefit related to the deductibility of acquisition-related transaction costs:

|  | Year Ended December 31, 2019 | 2018 | $ Change |
| --- | ---: | ---: | ---: |
| Earnings (loss) from continuing operations before income taxes and equity in (earnings) loss of unconsolidated entity | $(79.8) | $26.5 | $(106.3) |
| Normalized tax rate | 25.0% | 25.0% |  |
| Income tax expense (benefit) at normalized tax rate | (20.0) | 6.6 | (26.6) |
| Less: Income tax benefit from the consolidated statements of operations | (24.4) | (2.4) | (22.0) |
| Impact of income taxes | $4.4 | $9.0 | $(4.6) |

(6) The increase in loss from discontinued operations, net of tax, of $78.6 million during the year ended December 31, 2019, was primarily due to a $91.8 million increase in restructuring, impairment and transaction-related charges during the year ended December 31, 2019, to reduce the carrying value of the Book business to its fair value, including an $86.5 million impairment of tangible property, plant and equipment and a $5.6 million impairment of contract assets. The Company also recorded a $10.1 million goodwill impairment charge during the year ended December 31, 2019, due to the carrying value of the Book business net assets exceeding the estimated fair value. The increase in loss was partially offset by a $26.4 million increase in income tax benefit.

(7) The decrease from investments in unconsolidated entity and noncontrolling interests, net of tax, of $1.9 million during the year ended December 31, 2019, was primarily due to a $1.3 million decrease in earnings at the Company’s investment in Plural Industria Gráfica Ltda. (“Plural”), the Company’s Brazilian joint venture, and a $0.6 million decrease in loss attributed to noncontrolling interests in the Company’s consolidated statements of operations related to the Company’s 57% ownership of Rise.

(8) Operating income from continuing operations, excluding restructuring, impairment and transaction-related charges, decreased $66.5 million ($49.8 million, net of tax) primarily due to the following: (1) lower print volume, pricing and print service sales; (2) an increase in employee-related costs, primarily due to a $28.6 million increase in production hourly wages in our most competitive labor markets; (3) a $26.7 million decrease in paper byproduct recoveries; (4) a $17.5 million net benefit in 2018 in gains from property insurance claims; (5) a $8.7 million benefit in 2018 from changes in employee vacation policies; and (6) a $5.6 million gain in 2018 from a sales tax litigation settlement in Peru. These decreases were partially offset by the following: (1) a $22.3 million non-cash expense related to a special employee retirement contribution in 2018 resulting from the benefit of tax reform that did not repeat in 2019; (2) savings from cost reduction initiatives; and (3) earnings from the Ivie and Periscope acquisitions and investment in Rise.

### Operating Results From Continuing Operations

The following table sets forth certain information from the Company’s consolidated statements of operations on an absolute dollar basis and as a relative percentage of total net sales for each noted period, together with the relative percentage change in such information between the periods set forth below:

*(dollars in millions)*

| Net sales: | Year Ended December 31, 2019 Amount | % of Net Sales | 2018 Amount | % of Net Sales | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: | ---: | ---: |
| Products | $3,098.3 | 79.0% | $3,184.4 | 79.9% | $(86.1) | (2.7)% |
| Services | 825.1 | 21.0% | 801.4 | 20.1% | 23.7 | 3.0% |
| Total net sales | 3,923.4 | 100.0% | 3,985.8 | 100.0% | (62.4) | (1.6)% |
| Cost of sales: |  |  |  |  |  |  |
| Products | 2,615.6 | 66.7% | 2,621.1 | 65.8% | (5.5) | (0.2)% |
| Services | 576.6 | 14.7% | 600.3 | 15.1% | (23.7) | (3.9)% |
| Total cost of sales | 3,192.2 | 81.4% | 3,221.4 | 80.9% | (29.2) | (0.9)% |
| Selling, general & administrative expenses | 397.6 | 10.1% | 358.9 | 9.0% | 38.7 | 10.8% |
| Depreciation and amortization | 209.5 | 5.3% | 214.9 | 5.4% | (5.4) | (2.5)% |
| Restructuring, impairment and transaction-related charges | 89.4 | 2.3% | 103.3 | 2.5% | (13.9) | (13.5)% |
| Total operating expenses | 3,888.7 | 99.1% | 3,898.5 | 97.8% | (9.8) | (0.3)% |
| Operating income (loss) from continuing operations | $34.7 | 0.9% | $87.3 | 2.2% | $(52.6) | (60.3)% |

#### Net Sales

Product sales decreased $86.1 million, or 2.7%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a $71.5 million decrease in product sales in the Company’s print product lines due to ongoing industry volume and pricing pressures and $22.8 million in unfavorable foreign exchange impacts, primarily in Argentina and Europe; partially offset by a $8.2 million increase from pass-through paper sales.

Service sales, which primarily consist of logistics, distribution, marketing services, imaging and medical services, increased $23.7 million, or 3.0%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a $78.3 million increase in net sales from the Ivie and Periscope acquisitions and investment in Rise, partially offset by the following: (1) a $30.1 million decrease of sales of marketing services, primarily print management; (2) an $18.9 million decrease in print imaging services; (3) a $4.4 million decrease in sales of QuadMed external medical services; and (4) a $1.2 million decrease in logistics sales.

#### Cost of Sales

Cost of product sales decreased $5.5 million, or 0.2%, for the year ended December 31, 2019, compared with the year ended December 31, 2018, primarily due to the following: (1) lower print volume; (2) cost reduction initiatives; and (3) a $14.0 million non-cash expense related to a special employee retirement contribution in 2018 that did not repeat in 2019. These decreases were partially offset by the following: (1) an increase in employee-related costs, primarily due to a $28.6 million increase in production hourly wages in our most competitive labor markets; (2) a $26.7 million decrease in paper byproduct recoveries; and (3) an $8.7 million net benefit in 2018 from changes in employee vacation policies.

Cost of product sales as a percentage of net sales increased to 66.7% for the year ended December 31, 2019, from 65.8% for the year ended December 31, 2018, primarily due to the reasons provided above.

Cost of service sales decreased $23.7 million, or 3.9%, for the year ended December 31, 2019, compared with the year ended December 31, 2018, primarily due to the following: (1) lower print service sales; (2) lower freight costs; and (3) a $2.6 million non-cash expense related to a special employee retirement contribution in 2018 that did not repeat in 2019. These decreases were partially offset by the Ivie and Periscope acquisitions and the investment in Rise.

Cost of service sales as a percentage of net sales decreased to 14.7% for the year ended December 31, 2019, from 15.1% for the year ended December 31, 2018, primarily due to the reasons provided above.

#### Selling, General and Administrative Expenses

Selling, general and administrative expenses increased $38.7 million, or 10.8%, for the year ended December 31, 2019, compared with the year ended December 31, 2018, primarily due to the following: (1) a $17.5 million net benefit in 2018 in gains from property insurance claims; (2) a $9.6 million increase in employee-related costs; (3) an $8.3 million increase in legal and environmental charges; (4) a $5.6 million gain in 2018 from a sales tax litigation settlement in Peru that did not repeat in 2019. These increases were partially offset by a $5.7 million non-cash expense related to a special employee retirement contribution in 2018 that did not repeat in 2019 and savings from cost reduction initiatives. Selling, general and administrative expenses as a percentage of net sales increased from 9.0% for the year ended December 31, 2018, to 10.1% for the year ended December 31, 2019, primarily due to the reasons stated above.

#### Depreciation and Amortization

Depreciation and amortization decreased $5.4 million, or 2.5%, for the year ended December 31, 2019, compared with the year ended December 31, 2018, due to a $15.8 million decrease in depreciation expense from property, plant and equipment becoming fully depreciated over the past year, partially offset by a $10.4 million increase in amortization expense, primarily related to amortization expense for intangible assets acquired in the Ivie acquisition and the investment in Rise.

#### Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges decreased $13.9 million, or 13.5%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to the following:

|  | Year Ended December 31, 2019 | 2018 | $ Change |
| --- | ---: | ---: | ---: |
| Employee termination charges | $22.2 | $23.0 | $(0.8) |
| Impairment charges (a) | 7.9 | 26.2 | (18.3) |
| Transaction-related charges (b) | 51.6 | 8.2 | 43.4 |
| Integration costs | 3.3 | 1.3 | 2.0 |
| Other restructuring charges |  |  |  |
| Vacant facility carrying costs and lease exit charges | 9.5 | 16.9 | (7.4) |
| Equipment and infrastructure removal costs | 0.4 | 1.4 | (1.0) |
| Gains on the sale of facilities (c) | (6.1) | (17.3) | 11.2 |
| Other restructuring activities (d) | 0.6 | 43.6 | (43.0) |
| Other restructuring charges | 4.4 | 44.6 | (40.2) |
| Total restructuring, impairment and transaction-related charges | $89.4 | $103.3 | $(13.9) |

(a) Includes $7.6 million and $21.6 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, as well as other capacity reduction restructuring activities during the years ended December 31, 2019 and 2018, respectively; and $0.3 million and $4.6 million of land and building impairment charges during the years ended December 31, 2019 and 2018, respectively.

(b) Includes a $45.0 million reverse termination fee paid during the year ended December 31, 2019, in connection with the termination of the definitive agreement pursuant to which Quad would have acquired LSC, and includes $6.4 million in transaction-related charges related to the then proposed acquisition of LSC during the year ended December 31, 2018.

(c) Includes a $2.5 million gain on the sale of the Franklin, Kentucky facility and a $3.5 million gain on the sale of the Hazleton, Pennsylvania facility during the year ended December 31, 2019; and a $7.5 million gain on the sale of the Taunton, Massachusetts Book facility, a $7.0 million gain on the sale of the Dallas, Texas facility, and a $2.2 million gain on the sale of the San Ixhuatepec, Mexico facility during the year ended December 31, 2018.

(d) Includes $2.3 million in charges related to a value-added tax assessment for a closed facility, as well as other restructuring activities, net of an $8.4 million gain on the sale of a business during the year ended December 31, 2019; and includes a $32.1 million increase to the Company’s MEPPs withdrawal liability, as well as $10.0 million in charges for certain legal matters and customer contract penalties related to the Company’s operations in Peru during the year ended December 31, 2018.

#### EBITDA and EBITDA Margin—Consolidated

EBITDA is defined as net earnings (loss) attributable to Quad common shareholders, excluding (1) interest expense, (2) income tax expense (benefit) and (3) depreciation and amortization. EBITDA margin represents EBITDA as a percentage of net sales. EBITDA and EBITDA margin are presented to provide additional information regarding Quad’s performance. Both are important measures by which Quad gauges the profitability and assesses the performance of its business. EBITDA and EBITDA margin are non-GAAP financial measures and should not be considered alternatives to net earnings (loss) as a measure of operating performance, or to cash flows provided by operating activities as a measure of liquidity. Quad’s calculation of EBITDA and EBITDA margin may be different from the calculations used by other companies, and therefore, comparability may be limited.

EBITDA and EBITDA margin for the year ended December 31, 2019, compared to the year ended December 31, 2018, were as follows:

*(dollars in millions)*

|  | Year Ended December 31, 2019 Amount | % of Net Sales | 2018 Amount | % of Net Sales |
| --- | ---: | ---: | ---: | ---: |
| EBITDA and EBITDA margin (non-GAAP) | $118.8 | 3.0% | $294.2 | 7.4% |

EBITDA decreased $175.4 million for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to the following: (1) a $78.6 million increase in loss from discontinued operations, net of tax; (2) lower print volume, pricing and print service sales; (3) an increase in employee-related costs, primarily due to a $28.6 million increase in production hourly wages in our most competitive labor markets; (4) a $26.7 million decrease in paper byproduct recoveries; (5) a $17.5 million net benefit in 2018 in gains from property insurance claims; (6) an $8.7 million benefit in 2018 from changes in employee vacation policies; and (7) a $5.6 million gain in 2018 from a sales tax litigation settlement in Peru. These decreases were partially offset by the following: (1) a $22.3 million non-cash expense related to a special employee retirement contribution in 2018 resulting from the benefit of tax reform that did not repeat in 2019; (2) $13.9 million of decreased restructuring, impairment and transaction-related charges; (3) savings from cost reduction initiatives; and (4) earnings from the Ivie and Periscope acquisitions and investment in Rise.

A reconciliation of EBITDA to net earnings (loss) attributable to Quad common shareholders for the years ended December 31, 2019 and 2018, was as follows:

*(dollars in millions)*

|  | Year Ended December 31, 2019 | 2018 |
| --- | ---: | ---: |
| Net earnings (loss) attributable to Quad common shareholders(1) | $(156.3) | $8.5 |
| Interest expense | 90.0 | 73.2 |
| Income tax benefit | (24.4) | (2.4) |
| Depreciation and amortization | 209.5 | 214.9 |
| EBITDA (non-GAAP) | $118.8 | $294.2 |

(1) Net earnings (loss) attributable to Quad common shareholders included the following:

a. Restructuring, impairment and transaction-related charges of $89.4 million and $103.3 million for the years ended December 31, 2019 and 2018, respectively;

b. Employee stock ownership plan non-cash expense related to a special employee retirement contribution of $22.3 million for the year ended December 31, 2018;

c. Net pension income of $6.0 million and $12.4 million for the years ended December 31, 2019 and 2018, respectively;

d. Loss on debt extinguishment of $30.5 million for the year ended December 31, 2019;

e. Equity in loss of unconsolidated entity of $0.3 million and equity in earnings of unconsolidated entity of $1.0 million for the years ended December 31, 2019 and 2018, respectively;

f. Loss from discontinued operations, net of tax, of $100.6 million and $22.0 million for the years ended December 31, 2019 and 2018, respectively; and

g. Net loss attributable to noncontrolling interests of $0.6 million for the year ended December 31, 2018.

### United States Print and Related Services

The following table summarizes net sales, operating income from continuing operations, operating margin and certain items impacting comparability within the United States Print and Related Services segment:

*(dollars in millions)*

| Net sales: | Year Ended December 31, 2019 Amount | 2018 Amount | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: |
| Products | $2,713.3 | $2,815.9 | $(102.6) | (3.6)% |
| Services | 807.7 | 782.8 | 24.9 | 3.2% |
| Operating income from continuing operations (including restructuring, impairment and transaction-related charges) | 130.1 | 183.3 | (53.2) | (29.0)% |
| Operating margin | 3.7% | 5.1% | N/A | N/A |
| Restructuring, impairment and transaction-related charges | $24.6 | $37.5 | $(12.9) | (34.4)% |

#### Net Sales

Product sales for the United States Print and Related Services segment decreased $102.6 million, or 3.6%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a $92.5 million decrease in product sales in the Company’s print product lines due to ongoing industry volume and pricing pressures and a $10.1 million decrease from pass-through paper sales.

Service sales for the United States Print and Related Services segment increased $24.9 million, or 3.2%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a a $78.3 million increase in net sales from the Ivie and Periscope acquisitions and investment in Rise and a $0.4 million increase in logistics sales, partially offset by the following: (1) a $30.5 million decrease of sales of marketing services, primarily print management; (2) an $18.9 million decrease in print imaging services; and (3) a $4.4 million decrease in sales of QuadMed external medical services.

#### Operating Income from Continuing Operations

Operating income from continuing operations for the United States Print and Related Services segment decreased $53.2 million, or 29.0%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to the following: (1) lower print volume and pricing due to ongoing industry pressures; (2) an increase in employee-related costs, primarily due to a $28.6 million increase in production hourly wages in our most competitive labor markets; (3) a $26.7 million decrease in paper byproduct recoveries; (4) a $17.5 million net benefit in 2018 in gains from property insurance claims; (5) lower print service sales; and (6) a $8.7 million benefit in 2018 from the change in employee vacation policies. These impacts were partially offset by the following: (1) a $21.9 million non-cash expense related to a special employee retirement contribution in 2018; (2) a $12.9 million decrease in restructuring, impairment and transaction-related charges; (3) savings from cost reduction initiatives, including employee-related costs; and (4) earnings from the Ivie and Periscope acquisitions and the investment in Rise.

The operating margin for the United States Print and Related Services segment decreased to 3.7% for the year ended December 31, 2019, from 5.1% for the year ended December 31, 2018, primarily due to the reasons provided above.

#### Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges for the United States Print and Related Services segment decreased $12.9 million, or 34.4%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to the following:

|  | Year Ended December 31, 2019 | 2018 | $ Change |
| --- | ---: | ---: | ---: |
| Employee termination charges | $20.9 | $16.1 | $4.8 |
| Impairment charges (a) | 4.5 | 18.0 | (13.5) |
| Transaction-related charges | — | 0.1 | (0.1) |
| Integration costs | 3.3 | 1.3 | 2.0 |
| Other restructuring charges(b) | (4.1) | 2.0 | (6.1) |
| Total restructuring, impairment and transaction-related charges | $24.6 | $37.5 | $(12.9) |

(a) Includes $4.5 million and $15.8 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, as well as other capacity reduction restructuring activities during the years ended December 31, 2019 and 2018, respectively;and $2.2 million of land and building impairment charges during the year ended December 31, 2018.

(b) Includes a $2.5 million gain on the sale of the Franklin, Kentucky facility, a $3.5 million gain on the sale of the Hazleton, Pennsylvania facility and an $8.4 million gain on the sale of a business during the year ended December 31, 2019; and a $7.5 million gain on the sale of the Taunton, Massachusetts Book facility and a $7.0 million gain on the sale of the Dallas, Texas facility during the year ended December 31, 2018.

### International

The following table summarizes net sales, operating income from continuing operations, operating margin, certain items impacting comparability and equity in loss of unconsolidated entities within the International segment:

*(dollars in millions)*

| Net sales: | Year Ended December 31, 2019 Amount | 2018 Amount | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: |
| Products | $385.0 | $368.5 | $16.5 | 4.5% |
| Services | 17.4 | 18.6 | (1.2) | (6.5)% |
| Operating income (including restructuring, impairment and transaction-related charges) | 8.6 | 1.5 | 7.1 | 473.3% |
| Operating margin | 2.1% | 0.4% | N/A | N/A |
| Restructuring, impairment and transaction-related charges | $10.0 | $22.2 | $(12.2) | (55.0)% |
| Equity in (earnings) loss of unconsolidated entity | 0.3 | (1.0) | 1.3 | (130.0)% |

#### Net Sales

Product sales for the International segment increased $16.5 million, or 4.5%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a $21.0 million increase in volume, primarily in Europe, Peru and Mexico and an $18.3 million increase in pass-through paper sales, partially offset by $22.8 million in unfavorable foreign exchange impacts, primarily in Argentina and Europe.

Service sales for the International segment decreased $1.2 million, or 6.5%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a $1.6 million decrease in logistics revenue in Europe, partially offset by a $0.4 million increase in marketing service sales.

#### Operating Income from Continuing Operations

Operating income from continuing operations for the International segment increased $7.1 million for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a $12.2 million decrease in restructuring and impairment expenses, partially offset by a $5.6 million gain in 2018 from a sales tax litigation settlement in Peru.

#### Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges for the International segment decreased $12.2 million, or 55.0%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to the following:

|  | Year Ended December 31, 2019 | 2018 | $ Change |
| --- | ---: | ---: | ---: |
| Employee termination charges | $1.3 | $3.7 | $(2.4) |
| Impairment charges (a) | 0.4 | 8.2 | (7.8) |
| Other restructuring charges (b) | 8.3 | 10.3 | (2.0) |
| Total restructuring, impairment and transaction-related charges | $10.0 | $22.2 | $(12.2) |

(a) Includes $5.8 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, as well as other capacity reduction restructuring activities, including $5.0 million of impairment charges for machinery and equipment in Peru during the year ended December 31, 2018; and $0.3 million and $2.4 million of land and building impairment charges during the years ended December 31, 2019 and December 31, 2018, respectively.

(b) Includes $2.3 million in charges related to a value-added tax assessment for a closed facility during the year ended December 31, 2019, and $10.0 million in charges for certain legal matters and customer contract penalties related to the Company’s operations in Peru, net of a $2.2 million gain on the sale of the San Ixhuatepec, Mexico facility during the year ended December 31, 2018.

#### Equity in (Earnings) Loss of Unconsolidated Entities

Investments in entities where Quad has the ability to exert significant influence, but not control, are accounted for using the equity method of accounting. The Company holds a 49% ownership interest in Plural, a commercial printer based in São Paulo, Brazil. The equity in earnings of unconsolidated entity in the International segment decreased $1.3 million for the year ended December 31, 2019, compared to the year ended December 31, 2018, due to an decrease in earnings at the Company’s investment in Plural.

#### Unrestricted Subsidiaries

As of December 31, 2019, the Company has no unrestricted subsidiaries as defined in the Senior Unsecured Notes indenture.

### Corporate

The following table summarizes unallocated operating expenses presented as Corporate:

*(dollars in millions)*

|  | Year Ended December 31, 2019 Amount | 2018 Amount | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: |
| Operating expenses (including restructuring, impairment and transaction-related charges) | $104.0 | $97.5 | $6.5 | 6.7% |
| Restructuring, impairment and transaction-related charges | 54.8 | 43.6 | 11.2 | 25.7% |

#### Operating Expenses

Corporate operating expenses increased $6.5 million, or 6.7%, for the year ended December 31, 2019, compared with the year ended December 31, 2018, primarily due to a $11.2 million increase in restructuring, impairment and transaction-related charges, partially offset by lower employee-related costs, including $1.3 million in lower incentive compensation expense and a $0.4 million non-cash expense related to a special employee retirement contribution in 2018 that did not repeat in 2019.

#### Restructuring, Impairment and Transaction-Related Charges

Corporate restructuring, impairment and transaction-related charges increased $11.2 million, or 25.7%, for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to the following:

|  | Year Ended December 31, 2019 | 2018 | $ Change |
| --- | ---: | ---: | ---: |
| Employee termination charges | $— | $3.2 | $(3.2) |
| Impairment charges (a) | 3.0 | — | 3.0 |
| Transaction-related charges (b) | 51.6 | 8.1 | 43.5 |
| Other restructuring charges (c) | 0.2 | 32.3 | (32.1) |
| Total restructuring, impairment and transaction-related charges | $54.8 | $43.6 | $11.2 |

(a) Includes $3.0 million of impairment charges for equipment during the year ended December 31, 2019.

(b) Includes a $45.0 million reverse termination fee paid during the year ended December 31, 2019, in connection with the termination of the definitive agreement pursuant to which Quad would have acquired LSC, and includes $6.4 million in transaction-related charges related to the then proposed acquisition of LSC during the year ended December 31, 2018.

(c) Includes a $32.1 million increase to the Company’s MEPPs withdrawal liability during the year ended December 31, 2018.

### Results of Operations for the Year Ended December 31, 2018, Compared to the Year Ended December 31, 2017

### Summary Results

The Company’s operating income from continuing operations, operating margin, net earnings attributable to Quad common shareholders and diluted earnings per share attributable to Quad common shareholders for the year ended December 31, 2018, changed from the year ended December 31, 2017, as follows (dollars in millions, except per share data). The information contained in this section has been updated to reflect the impacts of the discontinued operations of the Company’s Book business. The effects of the changes on net earnings attributable to Quad common shareholders were computed using a 25% normalized tax rate as adjusted for the Tax Act that was enacted in 2017 for all items subject to tax for the year ended December 31, 2018, and were computed using a 40% normalized tax rate for all items subject to tax for the year ended December 31, 2017, which was the normalized rate used by the Company prior to the enactment of the Tax Act:

|  | Operating Income from Continuing Operations | Operating Margin | Net Earnings Attributable to Quad Common Shareholders | Diluted Earnings Per Share Attributable to Quad Common Shareholders |
| --- | --- | --- | ---: | ---: |
| For the year ended December 31, 2017 | $172.8 | 4.4% | $107.2 | $2.07 |
| 2018 restructuring, impairment and transaction-related charges (1) | (103.3) | (2.6)% | (77.5) | (1.50) |
| 2017 restructuring, impairment and transaction-related charges (2) | 59.9 | 1.5% | 35.9 | 0.69 |
| Interest expense (3) | N/A | N/A | (12.3) | (0.24) |
| Net pension income (4) | N/A | N/A | 3.5 | 0.07 |
| 2017 loss on debt extinguishment (5) | N/A | N/A | 1.6 | 0.03 |
| Income taxes (6) | N/A | N/A | (43.8) | (0.85) |
| Loss from discontinued operations, net of tax (7) | N/A | N/A | (11.1) | (0.22) |
| Investments in unconsolidated entity and noncontrolling interests, net of tax (8) | N/A | N/A | 1.6 | 0.03 |
| Operating income from continuing operations (9) | (42.1) | (1.1)% | 3.4 | 0.08 |
| For the year ended December 31, 2018 | $87.3 | 2.2% | $8.5 | $0.16 |

(1) Restructuring, impairment and transaction-related charges of $103.3 million ($77.5 million, net of tax) incurred during the year ended December 31, 2018, included the following:

a. $23.0 million of employee termination charges related to workforce reductions through facility consolidations and voluntary and involuntary separation programs;

b. $26.2 million of impairment charges, including $16.6 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Hazleton, Pennsylvania; and Franklin, Kentucky; as well as other capacity and strategic reduction restructuring initiatives, including $5.0 million of impairment charges for machinery and equipment in Peru; and $4.6 million of land and building impairment charges, primarily related to the Franklin, Kentucky plant closure;

c. $8.2 million of transaction-related charges, consisting of professional service fees for business acquisition and divestiture activities, including $6.4 million related to the proposed acquisition of LSC;

d. $1.3 million of integration costs primarily for the integration of acquired companies; and

e. $44.6 million of various other restructuring charges, consisting of a $32.1 million increase to the Company’s MEPPs withdrawal liability, $10.0 million in charges for certain legal matters and customer contract penalties related to the Company’s operations in Peru, and costs to maintain and exit closed facilities. These charges are presented net of

$17.3 million in gains on the sale of facilities, including a $7.5 million gain from the sale of the Taunton, Massachusetts Book plant, a $7.0 million gain from the sale of the Dallas, Texas plant and a $2.2 million gain from the sale of the San Ixhuatepec, Mexico plant.

(2) Restructuring, impairment and transaction-related charges of $59.9 million ($35.9 million, net of tax) incurred during the year ended December 31, 2017, included the following:

a. $26.4 million of employee termination charges related to workforce reductions through facility consolidations and separation programs;

b. $12.0 million of impairment charges, including $6.7 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, Ohio; and Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring activities; and $5.3 million of impairment charges for land and building related to the Waseca, Minnesota and Taunton, Massachusetts plant closures;

c. $3.1 million of transaction-related charges, consisting of professional service fees for business acquisition and divestiture activities; and

d. $18.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants, and a $1.2 million gain from the Company’s Argentina Subsidiaries’ settlements with vendors through bankruptcy proceedings. Other restructuring charges also included a $6.7 million loss on the sale of a business.

(3) Interest expense increased $2.3 million ($12.3 million, net of tax impact due to the change in the normalized tax rate) during the year ended December 31, 2018, to $73.2 million. This change was due to a higher weighted average interest rate on borrowings and higher average debt levels during the year ended December 31, 2018, as compared to the year ended December 31, 2017.

(4) Net pension income increased $2.8 million ($3.5 million, net of tax impact due to the change in the normalized tax rate) during the year ended December 31, 2018, to $12.4 million. This change was due to a $1.3 million decrease from interest cost on pension plan liabilities, a $0.8 million decrease in settlement charges and a $0.7 million increase from the expected return on pension plan assets.

(5) A $2.6 million loss on debt extinguishment ($1.6 million, net of tax) was recognized during the year ended December 31, 2017, from the refinancing of the Senior Secured Credit Facility, completed on February 10, 2017.

(6) The $43.8 million decrease in income tax benefit from continuing operations as calculated in the following table is primarily due to a $28.8 million tax benefit related to the reduced federal rate applied to net domestic deferred tax liabilities in accordance with the Tax Act and a $13.1 million decreased net tax benefit from the release of valuation allowances related to foreign operations. See Note 14, “Income Taxes,” to the consolidated financial statements in Part II, Item 8 of this Annual Report on Form 10-K for further information on income taxes.

|  | Year Ended December 31, 2018 | 2017 | $ Change |
| --- | ---: | ---: | ---: |
| Earnings (loss) from continuing operations before income taxes and equity in loss of unconsolidated entity | $26.5 | $108.9 | $(82.4) |
| Normalized tax rate in 2017 | 40.0% | 40.0% | 40.0% |
| Income tax expense at normalized tax rate in 2017 | 10.6 | 43.6 | (33.0) |
| Impact of change in normalized tax rate to 25% in 2018 | (4.0) | — | (4.0) |
| Income tax expense at normalized tax rate of 25% in 2018 and 40% in 2017 | 6.6 | 43.6 | (37.0) |
| Less: Income tax benefit from the consolidated statements of operations | (2.4) | (9.2) | 6.8 |
| Impact of income taxes | $9.0 | $52.8 | $(43.8) |

49

(7) The increase in loss from discontinued operations, net of tax, of $11.1 million during the year ended December 31, 2018, was primarily due to lower print pricing from ongoing industry pressures.

(8) The increase from investments in unconsolidated entity and noncontrolling interests, net of tax, of $1.6 million during the year ended December 31, 2018, was primarily due to a $1.0 million increase in earnings at the Company’s investment in Plural, and the $0.6 million decrease in earnings attributed to noncontrolling interests in the Company’s consolidated statements of operations related to the Company’s 57% ownership of Rise.

(9) Operating income from continuing operations, excluding restructuring, impairment and transaction-related charges, decreased $42.1 million ($3.4 million, net of tax impact due to the change in the normalized tax rate) primarily due to the following: (1) lower print volume and pricing due to ongoing industry pressures; (2) a $22.3 million non-cash expense related to a special employee retirement contribution in 2018 resulting from the benefit of tax reform; and (3) a $10.7 million net benefit in 2017 from changes in employee vacation policies. These decreases were partially offset by the following: (1) a $13.3 million net benefit in 2018 in gain from property insurance claims; (2) earnings from the Ivie acquisition and the investment in Rise; (3) a $5.6 million gain from a sales tax litigation settlement in Peru; and (4) savings from cost reduction initiatives.

### Operating Results From Continuing Operations

The following table sets forth certain information from the Company’s consolidated statements of operations on an absolute dollar basis and as a relative percentage of total net sales for each noted period, together with the relative percentage change in such information between the periods set forth below:

*(dollars in millions)*

| Net sales: | Year Ended December 31, 2018 Amount | % of Net Sales | 2017 Amount | % of Net Sales | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: | ---: | ---: |
| Products | $3,184.4 | 79.9% | $3,348.8 | 84.8% | $(164.4) | (4.9)% |
| Services | 801.4 | 20.1% | 602.4 | 15.2% | 199.0 | 33.0% |
| Total net sales | 3,985.8 | 100.0% | 3,951.2 | 100.0% | 34.6 | 0.9% |
| Cost of sales: |  |  |  |  |  |  |
| Products | 2,621.1 | 65.8% | 2,659.2 | 67.3% | (38.1) | (1.4)% |
| Services | 600.3 | 15.1% | 432.1 | 10.9% | 168.2 | 38.9% |
| Total cost of sales | 3,221.4 | 80.9% | 3,091.3 | 78.2% | 130.1 | 4.2% |
| Selling, general & administrative expenses | 358.9 | 9.0% | 408.7 | 10.4% | (49.8) | (12.2)% |
| Depreciation and amortization | 214.9 | 5.4% | 218.5 | 5.5% | (3.6) | (1.6)% |
| Restructuring, impairment and transaction-related charges | 103.3 | 2.5% | 59.9 | 1.5% | 43.4 | 72.5% |
| Total operating expenses | 3,898.5 | 97.8% | 3,778.4 | 95.6% | 120.1 | 3.2% |
| Operating income from continuing operations | $87.3 | 2.2% | $172.8 | 4.4% | $(85.5) | nm |

#### Net Sales

Product sales decreased $164.4 million, or 4.9%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $202.2 million decrease in product sales in the Company’s print product lines due to ongoing industry volume and pricing pressures and $14.7 million in unfavorable foreign exchange impacts, primarily in Argentina; partially offset by a $52.5 million increase from pass-through paper sales.

Service sales, which primarily consist of logistics, distribution, marketing services, imaging and medical services, increased $199.0 million, or 33.0%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $176.2 million increase in net sales from the Ivie acquisition and investment in Rise and a $29.5 million increase in logistics sales, partially offset by a $5.7 million decrease in sales of imaging services.

#### Cost of Sales

Cost of product sales decreased $38.1 million, or 1.4%, for the year ended December 31, 2018, compared with the year ended December 31, 2017, primarily due to lower print volume and cost reduction initiatives. These decreases were partially offset by an increase in paper costs and a $14.0 million non-cash expense related to a special employee retirement contribution in 2018.

Cost of product sales as a percentage of net sales decreased to 65.8% for the year ended December 31, 2018, from 67.3% for the year ended December 31, 2017, primarily due to the reasons provided above.

Cost of service sales increased $168.2 million, or 38.9%, for the year ended December 31, 2018, compared with the year ended December 31, 2017, primarily due to the Ivie acquisition and investment in Rise, increased logistics freight costs and a $2.6 million non-cash expense related to a special employee retirement contribution in 2018.

Cost of service sales as a percentage of net sales increased to 15.1% for the year ended December 31, 2018, from 10.9% for the year ended December 31, 2017, primarily due to the reasons provided above.

#### Selling, General and Administrative Expenses

Selling, general and administrative expenses decreased $49.8 million, or 12.2%, for the year ended December 31, 2018, compared with the year ended December 31, 2017, primarily due to the following: (1) savings from cost reduction initiatives, including employee-related costs; (2) a $13.3 million net benefit in 2018 in gain from property insurance claims; and (3) a $5.6 million gain from a sales tax litigation settlement in Peru, partially offset by a $10.3 million benefit in 2017 from a change in the salaried employee vacation policy that did not repeat in 2018 and a $5.7 million non-cash expense related to a special employee retirement contribution in 2018. Selling, general and administrative expenses as a percentage of net sales decreased from 10.4% for the year ended December 31, 2017, to 9.0% for the year ended December 31, 2018, primarily due to the reasons stated above.

#### Depreciation and Amortization

Depreciation and amortization decreased $3.6 million, or 1.6%, for the year ended December 31, 2018, compared with the year ended December 31, 2017, due to a $19.7 million decrease in depreciation expense from property, plant and equipment becoming fully depreciated over the past year, partially offset by a $16.1 million increase in amortization expense, primarily related to amortization expense for intangible assets acquired in the Ivie acquisition and the investment in Rise.

#### Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges increased $43.4 million, or 72.5%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to the following: (1) a $14.2 million increase in impairment charges; (2) a $5.1 million increase in transaction-related charges; (3) a $1.3 million increase in acquisition-related integration costs; and (4) a $26.2 million increase in other restructuring charges. These decreases were partially offset by a $3.4 million decrease in employee termination charges.

Restructuring, impairment and transaction-related charges of $103.3 million incurred in the year ended December 31, 2018, included the following: (1) $23.0 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $26.2 million of impairment charges, including $16.6 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Hazleton, Pennsylvania; and Franklin, Kentucky; as well as other capacity and strategic reduction restructuring initiatives, including $5.0 million of impairment charges for machinery and equipment in Peru; and $4.6 million of land and building impairment charges, primarily related to the Franklin, Kentucky plant closure; (3) $8.2 million of transaction-related charges consisting of professional service fees related to business acquisition and divestiture activities, including $6.4 million related to the proposed acquisition of LSC; (4) $1.3 million of integration costs primarily for the integration of acquired companies; and (5) $44.6 million of various other restructuring charges, consisting of a $32.1 million increase to the Company’s MEPPs withdrawal liability, $10.0 million in charges for certain legal matters and customer contract penalties related to the Company’s operations in Peru, and costs to maintain and exit closed facilities. These charges are presented net of $17.3 million in gains on the sale of facilities, including a $7.5 million gain from the sale of the Taunton, Massachusetts Book plant, a $7.0 million gain from the sale of the Dallas, Texas plant and a $2.2 million gain from the sale of the San Ixhuatepec, Mexico plant.

Restructuring, impairment and transaction-related charges of $59.9 million incurred in the year ended December 31, 2017, included the following: (1) $26.4 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $12.0 million of impairment charges, including $6.7 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, Ohio; and Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring activities; and $5.3 million of impairment charges for land and building related to the Waseca, Minnesota and Taunton, Massachusetts plant closures; (3) $3.1 million of transaction-related charges consisting of professional service fees related to business acquisition and divestiture activities; and (4) $18.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants, and a $1.2 million gain from the Company’s Argentina Subsidiaries’ settlements with vendors through bankruptcy proceedings. Other restructuring charges also included a $6.7 million loss on the sale of a business.

#### EBITDA and EBITDA Margin—Consolidated

EBITDA is defined as net earnings (loss) attributable to Quad common shareholders, excluding (1) interest expense, (2) income tax expense (benefit) and (3) depreciation and amortization. EBITDA margin represents EBITDA as a percentage of net sales. EBITDA and EBITDA margin are presented to provide additional information regarding Quad’s performance. Both are important measures by which Quad gauges the profitability and assesses the performance of its business. EBITDA and EBITDA margin are non-GAAP financial measures and should not be considered alternatives to net earnings (loss) as a measure of operating performance, or to cash flows provided by operating activities as a measure of liquidity. Quad’s calculation of EBITDA and EBITDA margin may be different from the calculations used by other companies, and therefore, comparability may be limited.

EBITDA and EBITDA margin for the year ended December 31, 2018, compared to the year ended December 31, 2017, were as follows:

*(dollars in millions)*

|  | Year Ended December 31, 2018 Amount | % of Net Sales | 2017 Amount | % of Net Sales |
| --- | ---: | ---: | ---: | ---: |
| EBITDA and EBITDA margin (non-GAAP) | $294.2 | 7.4% | $387.4 | 9.8% |

52

EBITDA decreased $93.2 million for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to the following: (1) lower print volume and pricing due to ongoing industry pressures; (2) $43.4 million of increased restructuring, impairment and transaction-related charges; (3) a $22.3 million non-cash expense related to a special employee retirement contribution in 2018; (4) an $11.1 million increase in loss from discontinued operations, net of tax; and (5) a $10.7 million net benefit in 2017 from changes in employee vacation policies. These impacts were partially offset by the following: (1) a $13.3 million net benefit in 2018 in gain from property insurance claims; (2) earnings from the Ivie acquisition and investment in Rise; (3) a $5.6 million gain from a sales tax litigation settlement in Peru; and (4) savings from cost reduction initiatives, including employee-related costs.

A reconciliation of EBITDA to net earnings attributable to Quad common shareholders for the years ended December 31, 2018 and 2017, was as follows:

*(dollars in millions)*

|  | Year Ended December 31, 2018 | 2017 |
| --- | ---: | ---: |
| Net earnings attributable to Quad common shareholders (1) | $8.5 | $107.2 |
| Interest expense | 73.2 | 70.9 |
| Income tax benefit | (2.4) | (9.2) |
| Depreciation and amortization | 214.9 | 218.5 |
| EBITDA (non-GAAP) | $294.2 | $387.4 |

(1) Net earnings attributable to Quad common shareholders included the following:

a. Restructuring, impairment and transaction-related charges of $103.3 million and $59.9 million for the years ended December 31, 2018 and 2017, respectively;

b. Employee stock ownership plan non-cash expense related to a special employee retirement contribution of $22.3 million for the year ended December 31, 2018;

c. Net pension income of $12.4 million and $9.6 million for the years ended December 31, 2018 and 2017, respectively;

d. Loss on debt extinguishment of $2.6 million for the year ended December 31, 2017;

e. Equity in earnings of unconsolidated entity of $1.0 million for the year ended December 31, 2018;

f. Loss from discontinued operations, net of tax, of $22.0 million and $10.9 million for the years ended December 31, 2018 and 2017, respectively; and

g. Net loss attributable to noncontrolling interests of $0.6 million for the year ended December 31, 2018.

### United States Print and Related Services

The following table summarizes net sales, operating income from continuing operations, operating margin and certain items impacting comparability within the United States Print and Related Services segment:

*(dollars in millions)*

| Net sales: | Year Ended December 31, 2018 Amount | 2017 Amount | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: |
| Products | $2,815.9 | $2,976.7 | $(160.8) | (5.4)% |
| Services | 782.8 | 583.2 | 199.6 | 34.2% |
| Operating income from continuing operations (including restructuring, impairment and transaction-related charges) | 183.3 | 211.8 | (28.5) | nm |
| Operating margin | 5.1% | 5.9% | N/A | N/A |
| Restructuring, impairment and transaction-related charges | $37.5 | $53.1 | $(15.6) | (29.4)% |

53

#### Net Sales

Product sales for the United States Print and Related Services segment decreased $160.8 million, or 5.4%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $205.7 million decrease in product sales in the Company’s print product lines (predominantly due to ongoing volume and pricing pressures from excess capacity in the printing industry), partially offset by a $44.9 million increase in pass-through paper sales.

Service sales for the United States Print and Related Services segment increased $199.6 million, or 34.2%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $176.2 million increase in net sales from the Ivie acquisition and investment in Rise and a $30.1 million increase in logistics sales, partially offset by a $5.7 million decrease in sales of imaging services.

#### Operating Income from Continuing Operations

Operating income from continuing operations for the United States Print and Related Services segment decreased $28.5 million for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to the following: (1) lower print volume and pricing due to ongoing industry pressures; (2) a $21.9 million non-cash expense related to a special employee retirement contribution in 2018; (3) a $10.7 million net benefit in 2017 from changes in employee vacation policies. These impacts were partially offset by the following: (1) a $15.6 million decrease in restructuring, impairment and transaction-related charges; (2) a $13.3 million net benefit in 2018 in gain from property insurance claims; (3) earnings from the Ivie acquisition and the investment in Rise; and (4) savings from cost reduction initiatives, including employee-related costs.

The operating margin for the United States Print and Related Services segment decreased to 5.1% for the year ended December 31, 2018, from 5.9% for the year ended December 31, 2017, primarily due to the reasons provided above.

#### Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges for the United States Print and Related Services segment for the year ended December 31, 2018, were $37.5 million, consisting of the following: (1) $16.1 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $18.0 million of impairment charges, including $15.8 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Hazleton, Pennsylvania; and Franklin, Kentucky; as well as other capacity and strategic reduction restructuring initiatives; and $2.2 million of impairment charges for land and building related to the Franklin, Kentucky plant closure; and (3) $2.0 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as lease exit charges. These charges are presented net of gains on the sale of facilities, including a $7.5 million gain from the sale of the Taunton, Massachusetts Book plant and a $7.0 million gain from the sale of the Dallas, Texas plant.

Restructuring, impairment and transaction-related charges for the United States Print and Related Services segment for the year ended December 31, 2017, were $53.1 million, consisting of the following: (1) $21.2 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $11.5 million of impairment charges, including $6.2 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, Ohio; and Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring activities; and $5.3 million of impairment charges for land and building related to the Waseca, Minnesota and Taunton, Massachusetts plant closures; and (3) $19.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants. Other restructuring charges also included a $6.7 million loss on the sale of a business.

### International

The following table summarizes net sales, operating income from continuing operations, operating margin, certain items impacting comparability and equity in earnings of unconsolidated entity within the International segment:

*(dollars in millions)*

| Net sales: | Year Ended December 31, 2018 Amount | 2017 Amount | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: |
| Products | $368.5 | $372.1 | $(3.6) | (1.0)% |
| Services | 18.6 | 19.2 | (0.6) | (3.1)% |
| Operating income from continuing operations (including restructuring, impairment and transaction-related charges) | 1.5 | 19.6 | (18.1) | (92.3)% |
| Operating margin | 0.4% | 5.0% | N/A | N/A |
| Restructuring, impairment and transaction-related charges | $22.2 | $3.3 | $18.9 | nm |
| Equity in earnings of unconsolidated entity | (1.0) | — | (1.0) | —% |

#### Net Sales

Product sales for the International segment decreased $3.6 million, or 1.0%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to $14.7 million in unfavorable foreign exchange impacts, partially offset by a $7.6 million increase in pass-through paper sales and a $3.5 million increase in volume and pricing, primarily in Mexico.

Service sales for the International segment decreased $0.6 million, or 3.1%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a decrease in logistics revenue in Europe.

#### Operating Income from Continuing Operations

Operating income from continuing operations for the International segment decreased $18.1 million, or 92.3%, for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $18.9 million increase in restructuring and impairment expenses, partially offset by a $5.6 million gain from a sales tax litigation settlement in Peru and a $4.8 million increase in operating income, primarily in Mexico.

#### Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges for the International segment for the year ended December 31, 2018, were $22.2 million, consisting of the following: (1) $3.7 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $8.2 million of impairment charges, including $5.8 million for machinery and equipment no longer being utilized in production as a result of facility consolidations, as well as other capacity and strategic reduction restructuring initiatives, including $5.0 million of impairment charges for machinery and equipment in Peru; and $2.4 million of impairment charges for land and building; (3) $10.3 million of various other restructuring charges, including $10.0 million in charges for certain legal matters and customer contract penalties related to the Company’s operations in Peru.

Restructuring, impairment and transaction-related charges for the International segment for the year ended December 31, 2017, were $3.3 million, consisting of the following: (1) $4.7 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $0.5 million of impairment charges for machinery and equipment no longer being utilized in production as a result of facility consolidations; and (3) $1.9 million of various other restructuring income primarily related to the Company’s Argentina Subsidiaries’ gain from settlements with vendors through bankruptcy proceedings, partially offset by charges to maintain and exit closed facilities.

#### Equity in Earnings of Unconsolidated Entities

Investments in entities where Quad has the ability to exert significant influence, but not control, are accounted for using the equity method of accounting. The Company holds a 49% ownership interest in Plural, a commercial printer based in São Paulo, Brazil. The equity in earnings of unconsolidated entity in the International segment increased $1.0 million for the year ended December 31, 2018, compared to the year ended December 31, 2017, due to an increase in earnings at the Company’s investment in Plural.

#### Unrestricted Subsidiaries

Unrestricted subsidiaries as defined in the Senior Unsecured Notes indenture represented less than 2.0% of total consolidated net sales for the year ended December 31, 2018.

### Corporate

The following table summarizes unallocated operating expenses presented as Corporate:

*(dollars in millions)*

|  | Year Ended December 31, 2018 Amount | 2017 Amount | $ Change | % Change |
| --- | ---: | ---: | ---: | ---: |
| Operating expenses (including restructuring, impairment and transaction-related charges) | $97.5 | $58.6 | $38.9 | 66.4% |
| Restructuring, impairment and transaction-related charges | 43.6 | 3.5 | 40.1 | nm |

#### Operating Expenses

Corporate operating expenses increased $38.9 million, or 66.4%, for the year ended December 31, 2018, compared with the year ended December 31, 2017, primarily due to a $40.1 million increase in restructuring, impairment and transaction-related charges and a $0.4 million non-cash expense related to a special employee retirement contribution in 2018.

#### Restructuring, Impairment and Transaction-Related Charges

Corporate restructuring, impairment and transaction-related charges for the year ended December 31, 2018, were $43.6 million, consisting of the following: (1) $3.2 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $8.1 million of transaction-related charges, which primarily included professional service fees; and (3) $32.3 million of other restructuring charges, including a $32.1 million increase to its MEPPs withdrawal liability.

Corporate restructuring, impairment and transaction-related charges for the year ended December 31, 2017, were $3.5 million, consisting of the following: (1) $0.5 million of employee termination charges related to workforce reductions through facility consolidations and separation programs; (2) $2.1 million of transaction-related charges which primarily included professional service fees; and (3) $0.9 million of other restructuring charges.

### Liquidity and Capital Resources

The Company utilizes cash flows from operating activities and borrowings under its credit facilities to satisfy its liquidity and capital requirements. At December 31, 2019, the Company had cash and cash equivalents of $78.7 million. In addition to cash and cash equivalents, the Company had $764.2 million of unused capacity under its revolving credit arrangement at December 31, 2019, which was net of $35.8 million of issued letters of credit. The Company believes its expected future cash flows from operating activities, $764.2 million of unused capacity under the revolving credit arrangement and available cash on hand provide sufficient resources to fund ongoing operating requirements and the integration and restructuring requirements related to acquired operations, as well as future capital expenditures, debt and pension service requirements, investments in future growth to create value for its shareholders, shareholder dividends and share repurchases. There were no borrowings under the $800.0 million revolving credit facility as of December 31, 2019, and peak borrowings were $425.4 million during the year ended December 31, 2019.

### Net Cash Provided by Operating Activities

#### Year Ended December 31, 2019, Compared to Year Ended December 31, 2018

Net cash provided by operating activities was $155.5 million for the year ended December 31, 2019, compared to $260.6 million for the year ended December 31, 2018, resulting in an $105.1 million decrease in cash provided by operating activities. The decrease was primarily due to a $102.9 million decrease in cash from earnings and a $2.2 million decrease in cash flows from changes in operating assets and liabilities.

#### Year Ended December 31, 2018, Compared to Year Ended December 31, 2017

Net cash provided by operating activities was $260.6 million for the year ended December 31, 2018, compared to $344.0 million for the year ended December 31, 2017, resulting in an $83.4 million decrease in cash provided by operating activities. The decrease was primarily due to a $93.4 million decrease in cash from earnings, partially offset by a $10.0 million increase in cash flows from changes in operating assets and liabilities.

### Net Cash Used in Investing Activities

#### Year Ended December 31, 2019, Compared to Year Ended December 31, 2018

Net cash used in investing activities was $208.1 million for the year ended December 31, 2019, compared to $120.5 million for the year ended December 31, 2018, resulting in a $87.6 million increase in cash used in investing activities. The increase was primarily due to the following: (1) a $49.6 million increase from the acquisition of businesses; (2) a $15.2 million decrease in proceeds from the sale of property, plant and equipment; (3) a $14.7 million increase in purchases of property, plant and equipment; (4) a $14.2 million decrease in the proceeds from property insurance claims; and (5) a $5.0 million loan to an unconsolidated entity. These increases were partially offset by an $11.1 million increase in proceeds from the sale of a business.

#### Year Ended December 31, 2018, Compared to Year Ended December 31, 2017

Net cash used in investing activities was $120.5 million for the year ended December 31, 2018, compared to $47.2 million for the year ended December 31, 2017, resulting in a $73.3 million increase in cash used in investing activities. The increase was primarily due to the following: (1) a $71.4 million increase from the acquisition of businesses; (2) a $14.1 million decrease in proceeds from the sale of a business; and (3) a $10.4 million increase in purchases of property, plant and equipment. These increases were partially offset by the following: (1) an $8.8 million increase in proceeds from the sale of property, plant and equipment; (2) a $7.3 million loan to an unconsolidated entity in 2017 that did not repeat in 2018; and (3) a $6.5 million increase in proceeds from property insurance claims.

### Net Cash Provided by (Used in) Financing Activities

#### Year Ended December 31, 2019, Compared to Year Ended December 31, 2018

Net cash provided by financing activities was $61.8 million for the year ended December 31, 2019, compared to $133.5 million used for the year ended December 31, 2018, resulting in a $195.3 million increase in cash provided by financing activities. The increase was primarily due to the following: (1) a $180.1 million increase in net borrowings; (2) a $36.7 million decrease in purchases of treasury stock; (3) $5.8 million decrease in payments of cash dividends; and (4) a $2.4 million decrease in equity awards redeemed to pay employees’ tax obligations. This was partially offset by the following: (1) a $20.2 million increase in payments of debt issuance costs and financing fees; (2) a $5.3 million increase in contingent cash paid for business acquired; and (3) a $4.2 million decrease in the proceeds from stock options exercised.

#### Year Ended December 31, 2018, Compared to Year Ended December 31, 2017

Net cash used in financing activities was $133.5 million for the year ended December 31, 2018, compared to $251.7 million for the year ended December 31, 2017, resulting in a $118.2 million decrease in cash used in financing activities. The decrease was primarily due to the following: (1) a $143.9 million decrease in net repayments of debt and lease obligations in 2018 as compared to 2017; and (2) a $4.7 million decrease in payments of debt issuance costs and financing fees. These decreases were partially offset by the following: (1) a $32.9 million increase in purchases of treasury stock; and (2) a $3.0 million increase in equity awards redeemed to pay employees’ tax obligations.

### Free Cash Flow

Free Cash Flow is defined as net cash provided by operating activities less purchases of property, plant and equipment, plus LSC-related payments.

The Company’s management assesses Free Cash Flow as a measure to quantify cash available for (1) strengthening the balance sheet (debt reduction), (2) strategic capital allocation and deployment through investments in the business (acquisitions and strategic investments) and (3) returning capital to the shareholders (dividends and share repurchases). The priorities for capital allocation and deployment will change as circumstances dictate for the business, and Free Cash Flow can be significantly impacted by the Company’s restructuring activities and other unusual items.

Free Cash Flow is a non-GAAP financial measure and should not be considered an alternative to cash flows provided by operating activities as a measure of liquidity. Quad’s calculation of Free Cash Flow may be different from similar calculations used by other companies, and therefore, comparability may be limited.

Free Cash Flow for the years ended December 31, 2019, 2018 and 2017, was as follows:

*(dollars in millions)*

|  | Year Ended December 31, 2019 | 2018 | 2017 |
| --- | ---: | ---: | ---: |
| Net cash provided by operating activities | $155.5 | $260.6 | $344.0 |
| Less: purchases of property, plant and equipment | (111.0) | (96.3) | (85.9) |
| Plus: LSC-related payments (1) | 61.3 | — | — |
| Free Cash Flow (non-GAAP) | $105.8 | $164.3 | $258.1 |

(1) LSC-related payments include transaction-related costs associated with the proposed, but now terminated, acquisition of LSC, including the $45.0 million reverse termination fee and incremental interest payments associated with the 2019 amended debt refinancing.

Free Cash Flow decreased $58.5 million for the year ended December 31, 2019, compared to the year ended December 31, 2018, primarily due to a $43.8 million decrease in net cash provided by operating activities, when excluding $61.3 million in LSC-related payments, primarily due to a decrease in cash from earnings, and a $14.7 million increase in capital expenditures.

Free Cash Flow decreased $93.8 million for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to an $83.4 million decrease in net cash provided by operating activities primarily due to a decrease in cash from earnings and a $10.4 million increase in capital expenditures.

See the “Net Cash Provided by Operating Activities” section above for further explanations of the change in operating cash flows and the “Net Cash Used in Investing Activities” section above for further explanations of the changes in purchases of property, plant and equipment. The above calculation of Free Cash Flow includes the cash flows related to the Book business for all periods presented.

### Debt Leverage Ratio

The Debt Leverage Ratio is defined as total debt and finance lease obligations divided by the trailing twelve months Adjusted EBITDA, comprised of the sum of the following: (1) the last twelve months of EBITDA (see the definition of EBITDA and the reconciliation of net earnings (loss) attributable to Quad common shareholders to EBITDA in the “Results of Operations” section above); (2) restructuring, impairment and transaction-related charges; (3) earnings (loss) from discontinued operations, net of tax; (4) net pension income; (5) employee stock ownership plan contributions; (6) loss (gain) on debt extinguishment; (7) equity in (earnings) loss of unconsolidated entity; (8) Adjusted EBITDA for unconsolidated equity method investments (calculated in a consistent manner with the calculation for Quad); and (9) net earnings (loss) attributable to noncontrolling interests.

The Company uses the Debt Leverage Ratio as a metric to assess liquidity and the flexibility of its balance sheet. Consistent with other liquidity metrics, the Company monitors the Debt Leverage Ratio as a measure to determine the appropriate level of debt the Company believes is optimal to operate its business, and accordingly, to quantify debt capacity available for strategic capital allocation and deployment through investments in the business (capital expenditures, acquisitions and strategic investments), for strengthening the balance sheet (pension liability reduction), and for returning capital to the shareholders (dividends and share repurchases). The priorities for capital allocation and deployment will change as circumstances dictate for the business, and the Debt Leverage Ratio can be significantly impacted by the amount and timing of large expenditures requiring debt financing, as well as changes in profitability.

The Debt Leverage Ratio is a non-GAAP measure, and should not be considered an alternative to cash flows provided by operating activities as a measure of liquidity. Quad’s calculation of the Debt Leverage Ratio may be different from similar calculations used by other companies and, therefore, comparability may be limited.

The Debt Leverage Ratio calculated below differs from the Total Leverage Ratio, the Total Net Leverage Ratio and Senior Secured Leverage Ratio included in the Company’s debt covenant calculations (see Note 12, “Debt,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for further information on debt covenants). The Total Leverage Ratio included in the Company’s debt covenants includes letters of credit and surety bonds as debt, excludes non-cash stock-based compensation expense from EBITDA and includes net income (loss) attributable to noncontrolling interests in EBITDA. The Total Net Leverage Ratio includes and excludes the same adjustments as the Total Leverage Ratio, in addition to netting domestic unrestricted cash with debt. Similarly, the Senior Secured Leverage Ratio includes and excludes the same adjustments as the Total Leverage Ratio, in addition to the exclusion of the outstanding balance of the Senior Unsecured Notes and surety bonds from debt and netting domestic unrestricted cash with debt.

The Debt Leverage Ratio as of December 31, 2019 and 2018, was as follows:

*(dollars in millions)*

|  | December 31, 2019 |  | December 31, 2018 |  |
| --- | ---: | --- | ---: | --- |
| Total debt and finance lease obligations on the consolidated balance sheets | $1,112.2 |  | $940.8 |  |
| Divided by: |  |  |  |  |
| Adjusted EBITDA for Quad for the year ended (non-GAAP) | 334.9 |  | 427.8 |  |
| Pro forma Adjusted EBITDA for acquired companies (non-GAAP) (1) | — |  | 2.9 |  |
| Adjusted EBITDA for the year ended (non-GAAP) | 334.9 |  | 430.7 |  |
| Debt Leverage Ratio (non-GAAP) | 3.32 | x | 2.18 | x |
| Debt Leverage Ratio—net of excess cash (non-GAAP)(2) | 3.12 | x | 2.05 | x |

(1) As permitted by the Company’s senior secured credit facility, certain pro forma financial information related to the acquisition of Ivie was included in calculating the Debt Leverage Ratio as of December 31, 2018. As the acquisition of Ivie was completed on February 21, 2018, the $2.9 million pro forma Adjusted EBITDA represents the period from January 1, 2018, to February 20, 2018. Adjusted EBITDA for Ivie was calculated in a consistent manner with the calculation above for Quad. Ivie’s financial information has been consolidated within Quad’s financial results since the date of acquisition. If the two months of pro forma Adjusted EBITDA for Ivie was not included in the calculation, the Company’s Debt Leverage Ratio would have been 2.20x as of December 31, 2018.

(2) The Company had $79 million and $70 million in cash and cash equivalents at December 31, 2019 and 2018, respectively. Based on the Company’s typical year-end cash balance of approximately $10 million, Quad had $69 million and $60 million of excess cash at December 31, 2019 and 2018, respectively. If the excess cash in each year was used to further pay down debt, the Debt Leverage Ratio would have been 3.12x and 2.05x as of December 31, 2019 and 2018, respectively.

The calculation of Adjusted EBITDA for the years ended December 31, 2019 and 2018, was as follows:

*(dollars in millions)*

|  | Year Ended December 31, 2019 | 2018 |
| --- | ---: | ---: |
| Net earnings (loss) attributable to Quad common shareholders | $(156.3) | $8.5 |
| Interest expense | 90.0 | 73.2 |
| Income tax benefit | (24.4) | (2.4) |
| Depreciation and amortization | 209.5 | 214.9 |
| EBITDA (non-GAAP) | $118.8 | $294.2 |
| Restructuring, impairment and transaction-related charges | 89.4 | 103.3 |
| Loss from discontinued operations, net of tax | 100.6 | 22.0 |
| Net pension income | (6.0) | (12.4) |
| Employee stock ownership plan contribution | — | 22.3 |
| Loss on debt extinguishment | 30.5 | — |
| Other (1) | 1.6 | (1.6) |
| Adjusted EBITDA (non-GAAP) | $334.9 | $427.8 |

(1) Other is comprised of equity in (earnings) loss of unconsolidated entity, Adjusted EBITDA for unconsolidated equity method investments and net earnings (loss) attributable to noncontrolling interests.

The Debt Leverage Ratio, net of excess cash, increased 1.07x at December 31, 2019, compared to December 31, 2018, primarily due to a $171.4 million increase in debt and finance lease obligations, primarily related to the cash paid for the Periscope acquisition; the $45.0 million reverse termination fee paid for the termination of the LSC acquisition; and a $14.7 million increase in purchases of property, plant and equipment. The Debt Leverage Ratio at December 31, 2019, of 3.32x is above management’s desired target Debt Leverage Ratio range of 2.0x to 2.5x; however, the Company operates at times above the Debt Leverage Ratio target range depending on the timing of compelling strategic investment opportunities like the Periscope acquisition, as well as seasonal working capital needs.

### Description of Significant Outstanding Debt Obligations as of December 31, 2019

As of December 31, 2019, the Company utilized a combination of debt instruments to fund cash requirements, including the following:

- Senior Secured Credit Facility:
- $800.0 million revolving credit facility (no outstanding balance as of December 31, 2019); and
- $825.0 million Term Loan A ($768.3 million outstanding as of December 31, 2019);
- Senior Unsecured Notes ($243.5 million outstanding as of December 31, 2019); and
- Master Note and Security Agreement ($70.7 million outstanding as of December 31, 2019).

#### Senior Secured Credit Facility

On April 28, 2014, the Company entered into its Senior Secured Credit Facility, which included a revolving credit facility, Term Loan A and Term Loan B. The Company completed the third amendment to the Senior Secured Credit Facility on January 31, 2019. This third amendment was completed to provide Quad with the liquidity and structural flexibility to consummate the proposed, but now terminated, acquisition of LSC and to extend existing maturities by (a) increasing the aggregate amount of the existing revolving credit facility from $725.0 million to $800.0 million with a term of five years, maturing on January 31, 2024; (b) increasing the aggregate amount of the existing Term Loan A from $375.0 million to $825.0 million with a delayed draw feature and term of five years, maturing on January 31, 2024; and (c) increasing the aggregate amount of the existing Term Loan B from $300.0 million to $500.0 million with a term of seven years, maturing on January 31, 2026. The Company intended that the loans available under the amended revolving credit facility would be used to repay, refinance, repurchase, redeem, exchange or otherwise terminate LSC’s existing indebtedness in connection with the consummation of the merger, and to pay transaction expenses. On July 26, 2019, following the termination of the proposed acquisition of LSC, Quad fully funded the $825.0 million delayed draw Term Loan A to retire the entire amount outstanding on the $500.0 million Term Loan B and reduced the borrowings under the revolving credit facility. The third amendment also amended certain of the quarterly financial covenants to which the Company is subject (all financial terms, numbers and ratios are as defined in the Senior Secured Credit Facility, as amended by the third amendment).

At December 31, 2019, the Company had no outstanding borrowings on the revolving credit facility, and had $35.8 million of issued letters of credit, leaving $764.2 million available for future borrowings. Borrowings under the revolving credit facility and delayed draw Term Loan A made under the Senior Secured Credit Facility at December 31, 2019, bear interest at 2.50% in excess of reserve adjusted LIBOR, or 1.50% in excess of an alternate base rate. The Senior Secured Credit Facility is secured by substantially all of the unencumbered assets of the Company. The Senior Secured Credit Facility also requires the Company to provide additional collateral to the lenders in certain limited circumstances.

#### Senior Unsecured Notes

The Company issued $300.0 million aggregate principal amount of its Senior Unsecured Notes due May 1, 2022, on April 28, 2014. The Senior Unsecured Notes bear interest at 7.00%, and interest is payable semi-annually. The Senior Unsecured Notes were issued to extend and stagger the Company’s debt maturity profile, further diversify its capital structure and provide more borrowing capacity to better position the Company to execute on its strategic goals. The Company received $294.8 million in net proceeds from the sale of the Senior Unsecured Notes, after deducting the initial purchasers’ discounts and commissions. The proceeds from the Senior Unsecured Notes were used for the same purposes detailed above for the Senior Secured Credit Facility

Each of the Company’s existing and future domestic subsidiaries that is a borrower or guarantees indebtedness under the Company’s Senior Secured Credit Facility or that guarantees certain of the Company’s other indebtedness or indebtedness of the Company’s restricted subsidiaries (other than intercompany indebtedness) fully and unconditionally guarantee or, in the case of future subsidiaries, will guarantee, on a joint and several basis, the Senior Unsecured Notes (the “Guarantor Subsidiaries”). All of the current Guarantor Subsidiaries are 100% owned by the Company. Guarantor Subsidiaries will be automatically released from these guarantees upon the occurrence of certain events, including the following: (1) the designation of any of the Guarantor Subsidiaries as an unrestricted subsidiary; (2) the release or discharge of any guarantee or indebtedness that resulted in the creation of the guarantee of the Senior Unsecured Notes by any of the Guarantor Subsidiaries; or (3) the sale or disposition, including the sale of substantially all the assets, of any of the Guarantor Subsidiaries.

#### Master Note and Security Agreement

On September 1, 1995, and as last amended on November 24, 2014, the Company entered into the Master Note and Security Agreement pursuant to which the Company issued over time senior notes in an aggregate principal amount of $1.1 billion in various tranches, of which $70.7 million was outstanding as of December 31, 2019. The senior notes under the Master Note and Security Agreement had a weighted average interest rate of 7.24% at December 31, 2019, which is fixed to maturity, with interest payable semiannually. Principal payments commenced September 1997 and extend through April 2031 in various tranches. The notes are collateralized by certain United States land, buildings and press and finishing equipment under the terms of the Master Note and Security Agreement.

### Covenants and Compliance

The Company’s various lending arrangements include certain financial covenants (all financial terms, numbers and ratios are as defined in the Company’s debt agreements). Among these covenants, the Company was required to maintain the following as of December 31, 2019:

- *Total Leverage Ratio.* On a rolling twelve-month basis, the Total Leverage Ratio, defined as consolidated total indebtedness to consolidated EBITDA, shall not exceed 3.75 to 1.00 (for the twelve months ended December 31, 2019, the Company’s Total Leverage Ratio was 3.22 to 1.00).
- If there is any amount outstanding on the Revolving Credit Facility or Term Loan A, or if any lender has any revolving credit exposure or Term Loan A credit exposure, the Company is required to maintain the following:
- *Senior Secured Leverage Ratio.* On a rolling twelve-month basis, the Senior Secured Leverage Ratio, defined as consolidated senior secured net indebtedness to consolidated EBITDA, shall not exceed 3.50 to 1.00 (for the twelve months ended December 31, 2019, the Company’s Senior Secured Leverage Ratio was 2.30 to 1.00).
- *Interest Coverage Ratio.* On a rolling twelve-month basis, the Interest Coverage Ratio, defined as consolidated EBITDA to cash consolidated interest expense, shall not be less than 3.00 to 1.00 (for the twelve months ended December 31, 2019, the Company’s Interest Coverage Ratio was 4.52 to 1.00).

The indenture underlying the Senior Unsecured Notes contains various covenants, including, but not limited to, covenants that, subject to certain exceptions, limit the Company’s and its restricted subsidiaries’ ability to incur and/or guarantee additional debt; pay dividends, repurchase stock or make certain other restricted payments; enter into agreements limiting dividends and certain other restricted payments; prepay, redeem or repurchase subordinated debt; grant liens on assets; enter into sale and leaseback transactions; merge, consolidate, transfer or dispose of substantially all of the Company’s consolidated assets; sell, transfer or otherwise dispose of property and assets; and engage in transactions with affiliates.

The Company was in compliance with all financial covenants in its debt agreements as of December 31, 2019. While the Company currently expects to be in compliance in future periods with all of the financial covenants, there can be no assurance that these covenants will continue to be met. The Company’s failure to maintain compliance with the covenants could prevent the Company from borrowing additional amounts and could result in a default under any of the debt agreements. Such default could cause the outstanding indebtedness to become immediately due and payable, by virtue of cross-acceleration or cross-default provisions.

In addition to those covenants, the Senior Secured Credit Facility also includes certain limitations on acquisitions, indebtedness, liens, dividends and repurchases of capital stock. The following limitations utilize a Total Net Leverage Ratio calculation, which, on a rolling twelve-month basis, is defined as consolidated net indebtedness to consolidated EBITDA (for the twelve months ended December 31, 2019, the Company’s Total Net Leverage Ratio was 3.01 to 1.00).

- If the Company’s Total Net Leverage Ratio is greater than 2.75 to 1.00, the Company is prohibited from making greater than $120.0 million of annual dividend payments, capital stock repurchases and certain other payments. If the Total Net Leverage Ratio is less than 2.75 to 1.00, there are no such restrictions. As the Company’s Total Net Leverage Ratio as of December 31, 2019, was 3.01 to 1.00, the limitations described above are currently applicable.
- If the Company’s Senior Secured Leverage ratio is greater than 3.00 to 1.00 or the Company’s Total Net Leverage Ratio is greater than 3.50 to 1.00, the Company is prohibited from voluntarily prepaying any of the Senior Unsecured Notes and from voluntarily prepaying any other unsecured or subordinated indebtedness, with certain exceptions (including any mandatory prepayments on the Senior Unsecured Notes or any other unsecured or subordinated debt). If the Senior Secured Leverage Ratio is less than 3.00 to 1.00 and the Total Net Leverage Ratio is less than 3.50 to 1.00, there are no such restrictions. The limitations described above are currently not applicable, as the Company’s Senior Secured Leverage Ratio was 2.30 to 1.00 and Total Net Leverage Ratio was 3.01 to 1.00, as of December 31, 2019.

### Net Pension Obligations

The net underfunded pension and MEPPs obligations decreased by $10.5 million during the year ended December 31, 2019, from $133.5 million at December 31, 2018, to $123.0 million at December 31, 2019. This decrease in overall pension obligations was primarily due to payments totaling $10.4 million made to the MEPPs during the year ended December 31, 2019, and an actual return on pension plan assets of 21.3% during the year ended December 31, 2019, which was above the expected return on plan assets assumption of 6.25%. The decrease was partially offset by a 102 basis point decrease in the pension discount rate from 4.22% at December 31, 2018, to 3.20% at December 31, 2019.

The Company continues to focus on reducing pension obligations through cash contributions to the plans, lump-sum settlements and plan design changes.

### Share Repurchase Program

On September 6, 2011, the Company’s Board of Directors authorized a share repurchase program of up to $100.0 million of the Company’s outstanding class A stock. On July 30, 2018, the Company’s Board of Directors discontinued the remainder of the September 6, 2011 share repurchase program and authorized a new share repurchase program of up to $100.0 million of the Company’s outstanding class A common stock. Under the authorization, share repurchases may be made at the Company’s discretion, from time to time, in the open market and/or in privately negotiated transactions as permitted by federal securities laws and other legal requirements. The timing, manner, price and amount of any repurchase will depend on economic and market conditions, share price, trading volume, applicable legal requirements and other factors. The program may be suspended or discontinued at any time.

There were no shares of the Company’s class A stock repurchased during the year ended December 31, 2019. During the year ended December 31, 2018, the Company repurchased 1,871,631 shares of its class A common stock at a weighted average price of $19.59 per share for a total purchase price of $36.7 million. During the year ended December 31, 2017, the Company repurchased 200,605 shares of its class A common stock at a weighted average price of $18.89 per share for a total purchase price of $3.8 million. As of December 31, 2019, there was $100.0 million of authorized repurchases remaining under the program.

### Risk Management

For a discussion of the Company’s exposure to market risks and management of those market risks, see Item 7A, “Quantitative and Qualitative Disclosures About Market Risk,” of this Annual Report on Form 10-K.

### Off-Balance Sheet Arrangements

Except as set forth below in the Contractual Obligations and Other Commitments table, the Company has no off-balance sheet arrangements, financings or special purpose entities that the Company expects to have a material current or future effect on financial condition, changes in financial condition, results of operations, liquidity, capital expenditures, capital resources or significant components of sales or expenses.

### Contractual Obligations and Other Commitments

The Company’s contractual cash obligations at December 31, 2019, were as follows (in millions):

|  | Payments Due by Period Total | 2020 | 2021 | 2022 | 2023 | 2024 | Thereafter |
| --- | ---: | ---: | ---: | ---: | ---: | ---: | ---: |
| Debt obligations(1) | $1,288.2 | $96.6 | $142.4 | $373.8 | $117.0 | $543.7 | $14.7 |
| Operating lease obligations | 116.2 | 36.6 | 25.2 | 18.4 | 14.5 | 8.6 | 12.9 |
| MEPPs withdrawal obligations(2) | 62.5 | 11.3 | 6.2 | 6.2 | 6.1 | 4.1 | 28.6 |
| Pension benefit obligations(3) | 84.8 | 12.9 | 15.0 | 20.2 | 18.8 | 17.9 | — |
| Finance lease obligations(4) | 14.3 | 8.2 | 4.1 | 1.8 | 0.2 | — | — |
| Purchase obligations(5) | 29.7 | 29.3 | 0.4 | — | — | — | — |
| Business acquisitions(6) | 10.1 | 5.1 | 5.0 | — | — | — | — |
| Total(7)(8) | $1,605.8 | $200.0 | $198.3 | $420.4 | $156.6 | $574.3 | $56.2 |

(1) Debt obligations include $180.4 million for anticipated future interest payments, including $7.6 million of estimated interest payments from the interest rate swaps, and excludes $9.3 million for future amortization of debt issuance costs. During 2019, the Company paid in advance the full amount of required amortization payments on its Term Loan A, totaling $46.4 million for the year ended December 31, 2020. Amounts included in “Thereafter” include principal payments and estimated interest expense through April 2031.

(2) MEPPs withdrawal obligations include $18.5 million for anticipated future interest payments. See Note 16, “Employee Retirement Plans,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for further discussion of the MEPPs withdrawal liability.

(3) For the pension benefit obligations, contributions and benefit payments to be funded from Company assets included in the table have been actuarially estimated over a five year period. While benefit payments under these benefit plans are expected to continue beyond 2024, the Company believes that an estimate beyond this period is unreasonable.

(4) Finance lease obligations include $0.6 million for anticipated future interest payments.

(5) Purchase obligations consist primarily of $26.6 million in firm commitments to purchase press and finishing equipment and $3.1 million of other purchase obligations.

(6) Business acquisitions represents an estimated $10.1 million of future cash payments associated with the acquisition of Ivie. See Note 3, “Acquisitions and Strategic Investments,” to the consolidated financial statements in Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for further discussion.

(7) The contractual obligations table above does not include reserves for uncertain tax positions recorded in accordance with the accounting guidance on uncertainties in income taxes. The Company has taken tax positions for which the ultimate amount and the year(s) any necessary payments will be made that pertain to those tax positions is uncertain. The reserve for uncertain tax positions prior to interest and penalties was $17.8 million as of December 31, 2019, of which $10.2 million was included in other long-term liabilities, $7.3 million was included in deferred income taxes and $0.3 million was included in accrued liabilities in the consolidated balance sheets. The Company has also recorded reserves for interest and penalties related to uncertain tax positions of $1.0 million and $0.1 million, respectively, as of December 31, 2019.

(8) The contractual obligations table above does not include the share repurchase program as no repurchases are required under the program. See the “Share Repurchase Program” section above for further discussion, including the maximum potential cash payments under the program.

### Critical Accounting Policies and Estimates

The Company’s consolidated financial statements are prepared in accordance with GAAP. The Company’s most critical accounting policies are those that are most important to the portrayal of its financial condition and results of operations, and which require the Company to make its most difficult and subjective estimates. Management is required to make judgments and estimates that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities at the date of the statements, and the reported amounts of revenues and expenses during the reporting period. The Company bases its estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances. The Company’s management believes that such judgments and estimates are made with consistent and appropriate methods based on information available at the time, and that any reasonable deviation from those judgments and estimates would not have a material impact on the Company’s consolidated financial position or results of operations. Actual results may differ from these estimates under different assumptions or conditions. To the extent that the estimates used differ from actual results, adjustments to the consolidated statements of operations and corresponding consolidated balance sheets would be necessary. These adjustments would be made in future statements.

The Company has identified the following as its critical accounting policies and estimates.

### Revenue Recognition

#### Performance Obligations

At contract inception, the Company assesses the products and services promised in its contracts with customers and identifies performance obligations for each promise to transfer to the customer a product or service that is distinct. To identify the performance obligations, the Company considers the goods or services promised in the contract regardless of whether they are explicitly stated or are implied by customary business practices. The Company determined that the following distinct products and services represent separate performance obligations:

- Pre-Press Services
- Print
- Other Services

For Pre-Press and Other Services, the Company recognizes revenue at point-in-time upon completion of the performed service and acceptance by the customer. The Company considers transfer of control to occur once the service is performed as the Company has right to payment and the customer has legal title and risk and reward of ownership.

The Company recognizes its Print revenues upon transfer of title and the passage of risk of loss, which is point-in-time upon shipment to the customer, and when there is a reasonable assurance as to collectability. Revenues related to the Company’s logistics operations, which includes the delivery of printed material, are included in the Print performance obligation and are also recognized at point-in-time as services are completed. Revenues related to the Company’s imaging operations, which include digital content management, photography, color services and page production, are recognized in accordance with the terms of the contract, typically upon completion of the performed service and acceptance by the customer. Under agreements with certain customers, products may be stored by the Company for future delivery. In these situations, the Company may receive warehouse management fees for the services it provides.

Certain revenues earned by the Company require judgment to determine if revenue should be recorded gross as principal or net of related costs as an agent. Billings for third-party shipping and handling costs, primarily in the Company’s logistics operations, and out-of-pocket expenses are recorded gross in net sales and cost of sales in the consolidated statements of operations in Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K. Many of the Company’s operations process materials, primarily paper, that may be supplied directly by customers or may be purchased by the Company and sold to customers. No revenue is recognized for customer-supplied paper. Revenues for the Company-supplied paper are recognized on a gross basis. In some instances, the Company will deliver print work for a customer and bill the customer for postage. In these cases, the Company is acting as an agent and billings are recorded on a net basis in net sales.

#### Significant Payment Terms

Payment terms and conditions for contracts with customers vary. The Company typically offers standard terms of net 30 days. It is not the Company’s standard business practice to offer extended payment terms longer than one year. The Company may offer cash discounts or prepayment and extended terms depending on certain facts and circumstances. As such, when the timing of the Company’s delivery of products and services differs from the timing of payment, the Company will record either a contract asset or a contract liability.

#### Variable Consideration

When evaluating the transaction price, the Company analyzes on a contract by contract basis all applicable variable considerations and non-cash consideration and also performs a constraint analysis. The nature of the Company’s contracts give rise to variable consideration, including, volume rebates, credits, discounts, and other similar items that generally decrease the transaction price. These variable amounts generally are credited to the customer, based on achieving certain levels of sales activity, when contracts are signed, or making payments within specific terms.

Product returns are not significant because the products are customized; however, the Company accrues for the estimated amount of customer allowances at the time of sale based on historical experience and known trends.

When the transaction price requires allocation to multiple performance obligations, the Company uses the estimated stand-alone selling prices using the adjusted market assessment approach.

#### Costs to Obtain Contracts

The Company capitalizes certain sales incentives of the sales compensation packages for costs that are directly attributed to being awarded a customer contract or renewal and would not have been incurred had the contract not been obtained. The Company also defers certain contract acquisition costs paid to the customer at contract inception. Costs to obtain contracts with a duration of less than one year are expensed as incurred. For all contract costs with contracts over one year, the Company amortizes the costs to obtain contracts on a straight-line basis over the estimated life of the contract and reviews quarterly for impairment.

The accounting policies and estimates related to revenue recognition were updated effective January 1, 2018 with the adoption of the revised guidance on recognizing revenue from contracts with customers (see Note 1, “Basis of Presentation and Summary of Significant Accounting Policies,” and Note 2, “Revenue Recognition,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for more information).

### Impairment of Goodwill

Goodwill represents the excess of the purchase price over the fair value of identifiable net assets acquired in a business combination and is assigned to specific reporting units. Changes in management’s estimates or judgments, including changes based on actual results differing from the estimates and judgments used in the purchase price allocation process, could result in an impairment charge, and such a charge could have a material adverse effect on the Company's results of operations. In accordance with accounting guidance, the Company performs an annual impairment test for goodwill as of October 31 or more frequently if events or changes in circumstances indicate that it is more likely than not that the fair value of a reporting unit is below its carrying value.

During the third quarter of 2019, the Company initiated an evaluation of strategic alternatives in relation to Quad’s Book business within the United States Print and Related Services reporting unit that resulted in the decision to divest the business. Accordingly, the Company performed an interim assessment of the United States Print and Related Services reporting unit’s goodwill for impairment. The fair value of the reporting unit was estimated using both an income valuation model (discounted cash flow) and a market approach based on the estimated selling price of the Book business in the then-current market environment. As a result of the then-anticipated divestiture, the Company recognized a non-cash goodwill impairment charge of $10.1 million, representing the entire balance of goodwill associated with the Book business within the United States Print and Related Services reporting unit, as of July 31, 2019.

Within the United States Print and Related Services Segment, the Company has identified three reporting units: (1) Core Print and Related Services; (2) Specialty Print and Related Services; and (3) Other United States Products and Services. As of December 31, 2019, goodwill totaled $103.0 million and was allocated to the Core Print and Related Services. The Specialty Print and Related Services reporting unit and the Other United States Products and Services reporting unit have no goodwill allocated to them. Additionally, there is no goodwill in the International segment on the consolidated balance sheets.

In determining the fair value of the Core Print and Related Services reporting unit as of October 31, 2019, the Company used an equal weighting of both the income and market approaches. Significant assumptions used under the income approach included: estimated future cash flows including expected future revenue growth, profit margins, capital expenditures, working capital levels, terminal value multiples and an 10.8% after-tax weighted average cost of capital for the Core Print and Related Services. Estimated future cash flows were based on the Company's internal projection models, industry projections and other assumptions deemed reasonable by management. Significant assumptions used under the market approach included: a control premium based on similar transactions, selection of the guideline public companies and selected market multiples. This fair value determination was categorized as Level 3 in the fair value hierarchy (see Note 15, “Financial Instruments and Fair Value Measurements,” to the consolidated financial statements in Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for the definition of Level 3 inputs).

After completing the annual evaluation, the estimated fair value of the Core Print and Related Services reporting unit in the United States Print and Related Services segment was determined to exceed the carrying value of the reporting unit. In addition, the Company performed a sensitivity analysis as of October 31, 2019, on the material assumptions used in the discounted cash flow valuation models. In performing the annual goodwill impairment assessment, the percentage by which estimated fair value exceeded carrying value in the Core Print and Related Services reporting unit was more than 50%. As such, management concluded that no impairment existed as of October 31, 2019. No additional indications of impairment were identified between October 31, 2019, and December 31, 2019.

### Impairment of Property, Plant and Equipment and Finite-lived Intangible Assets

The Company performs impairment evaluations of its long-lived assets whenever business conditions, events or circumstances indicate that those assets may be impaired, including whether the estimated useful life of such long-lived assets may warrant revision or whether the remaining balance of an asset may not be recoverable. The Company’s most significant long-lived assets are property, plant and equipment and customer relationship intangible assets recorded in conjunction with an acquisition. Assessing the impairment of long-lived assets requires the Company to make important estimates and assumptions, including, but not limited to, the expected future cash flows that the assets will generate, how the assets will be used based on the strategic direction of the Company, their remaining useful life and their residual value, if any. Considerable judgment is also applied in incorporating the potential impact of the current economic climate on customer demand and selling prices, the cost of production and the limited activity on secondary markets for the assets and on the cost of capital. When the estimated future undiscounted cash flows to be generated by the assets are less than the carrying value of the long-lived assets, the assets are written down to fair value and a charge is recorded to current operations. The Company uses internal discounted cash flow estimates, quoted market prices when available and independent appraisals, as appropriate, to determine fair value. This fair value determination was categorized as Level 3 in the fair value hierarchy (see Note 15, “Financial Instruments and Fair Value Measurements,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for the definition of Level 3 inputs).

The Company classifies long-lived assets to be sold as held for sale in the period in which: (i) there is an approved plan to sell the asset and the Company is committed to that plan, (ii) the asset is available for immediate sale in its present condition, (iii) an active program to locate a buyer and other actions required to sell the asset have been initiated, (iv) the sale of the asset is probable, (v) the asset is being actively marketed for sale at a price that is reasonable in relation to its current fair value, and (vi) it is unlikely that significant changes to the plan will be made or that the plan will be withdrawn. Assets held for sale are initially measured at the lower of the carrying value or the fair value less cost to sell. Losses resulting from this measurement are recognized in the period in which the held for sale criteria are met while gains are not recognized until the date of sale. Once designated as held for sale, the Company stops recording depreciation expense on the property, plant and equipment. The fair value less cost to sell of long-lived assets held for sale is assessed at each reporting period until it no longer meets this classification.

Upon the decision to sell the Book business in the third quarter of 2019, the net assets of the Book business were reclassified as held for sale in accordance with the authoritative guidance. The fair value was determined by the Company based on internal discounted cash flows estimates, quoted market prices where available and independent appraisals, as appropriate. Accordingly, during the periods leading up to the pending disposition of the Book business, the Company continues to assess the carrying value of the net assets compared to the value implied by the bids received in connection with the sale process. As a result of this assessment, during the year ended December 31, 2019, the Company recorded non-cash impairment charges of $92.1 million to reduce the carrying value to its estimated fair value, less costs to sell. See Note 4, “Discontinued Operations,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for more information about the Company’s intent to sell its Book business.

Based on the assessments completed during the years ended December 31, 2019, 2018 and 2017, the Company recognized property, plant and equipment impairment charges from continuing operations of $7.9 million, $26.2 million and $12.0 million, respectively, primarily related to facility consolidations, as well as other capacity and strategic reduction restructuring initiatives. There were no finite-lived intangible asset impairment charges recorded during the years ended December 31, 2019, 2018 and 2017.

The Company continues to monitor groups of assets to identify any new events or changes in circumstances that could indicate that their carrying values are not recoverable, particularly in light of potential declines in profitability that may result from the highly competitive industry landscape and continued uncertainty in the global economy. In the event that there are significant and unanticipated changes in circumstances, such as significant adverse changes in business climate, adverse actions by regulators, unanticipated competition, loss of key customers and/or changes in technology or markets, or that actual results differ from management’s estimates, a provision for impairment could be required in a future period.

### Pension Plans

As a result of the acquisition of World Color Press, the Company acquired multiple underfunded pension plans. Pension plan costs are determined using actuarial methods and are funded through contributions determined in accordance with the projected benefit method pro-rated based on service. The Company records amounts relating to its pension plans based on calculations which include various actuarial assumptions. The Company believes that the two most critical assumptions are the discount rate and assumed rate of return on assets. Changes in these assumptions are primarily influenced by factors outside of the Company’s control and can have a significant effect on the amounts reported in the financial statements. The Company reviews its actuarial assumptions on an annual basis and modifies the assumptions based on current rates and trends when it is appropriate to do so. The effects of modifications are recognized immediately on the consolidated balance sheets, but are generally amortized into operating income over future periods, with the deferred amount recorded in accumulated other comprehensive loss on the consolidated balance sheets included in Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K. The Company believes that the assumptions utilized in recording its obligations under its plans are reasonable based on its experience, market conditions and input from its actuaries and investment advisors. When an event gives rise to both a curtailment and a settlement, the curtailment is accounted for prior to the settlement. The Company’s measurement date to measure the defined benefit plan assets and the projected benefit obligation is December 31. For the purposes of calculating the expected return on plan assets, those assets are valued at fair value.

The Company determines its assumption for the discount rate to be used for purposes of computing annual service and interest costs for each pension plan based on an index of high-quality corporate bond yields and matched-funding yield curve analysis as of that date. The Company measures interest costs for pension benefits by applying the specific spot rates along that yield curve to the plans’ liability cash flows.

The weighted average discount rate used to determine benefit obligations for the pension plans at December 31, 2019, was 3.20%, a 102 basis point decrease from the discount rate of 4.22% at December 31, 2018. A one-percentage point change in the discount rate would have the following impact on the projected benefit obligation as of December 31, 2019:

*(in millions)*

|  | 1.0% Increase | 1.0% Decrease |
| --- | ---: | ---: |
| Projected benefit obligation | $(44.7) | $55.5 |

The Company employs a total return on investment approach for its pension plans whereby a diversified mix of equity securities and debt securities are used to maximize the long-term pension plan assets. The intent of this strategy is to outperform the growth in plan liabilities over the long run, such that plan contributions can be decreased, balanced with maintaining a lower degree of investment risk. Risk tolerance is established through careful consideration of plan liabilities, plan funded status, and corporate financial condition. Equity securities are diversified across geography and market capitalization through investments in United States large-capitalization stocks, United States small-capitalization stocks and international securities. Investment risk is measured and monitored on an ongoing basis through annual liability measurements, periodic asset/liability studies and quarterly investment portfolio reviews. The expected long-term rate of return for plan assets is based upon many factors including expected asset allocations, historical asset returns, current and expected future market conditions and risk. The current target asset allocation for plan assets on a weighted average basis are 30% equity securities and 70% debt securities. The actual asset allocation as of December 31, 2019, was approximately 30% equity securities and 70% debt securities. The expected return on plan assets assumption was 6.25% and 6.50% at December 31, 2019 and 2018, respectively, for the Company’s funded United States pension plans. Actual return on plan assets was 21.28% and (5.43)% for the years ended December 31, 2019 and 2018, respectively. Certain pension plans are unfunded (those plans do not hold plan assets).

A 25 basis point change in the expected return on plan assets would have the following impact on net pension income for the year ended December 31, 2019:

*(in millions)*

|  | 0.25% Increase | 0.25% Decrease |
| --- | ---: | ---: |
| Net pension income | $1.1 | $(1.1) |

The Company also participated in MEPPs as a result of the acquisition of World Color Press. The Company has withdrawn from all significant MEPPs and replaced these union sponsored “promise to pay in the future” defined benefit plans with a Company sponsored “pay as you go” defined contribution plan. The two MEPPs, the GCIU and the GCC, are significantly underfunded, and require the Company to pay a withdrawal liability to fund its pro rata share of the underfunding as of the plan year the full withdrawal was completed. As a result of the decision to withdraw, the Company accrued the estimated withdrawal liability based on information provided by each plan’s trustee.

In 2016, the Company and the GCC reached a settlement agreement for all claims, with scheduled payments until February 2024.

The Company recorded a $32.1 million increase to the MEPPs withdrawal liability during the year ended December 31, 2018, which was a result of unfavorable rulings following litigation with the GCIU trustees, and was recorded in restructuring, impairment and transaction-related charges in the consolidated statements of operations. In 2019, the Company and the GCIU reached a settlement agreement for all claims, with scheduled payments until April 2032.

### New Accounting Pronouncements

See Note 24, “New Accounting Pronouncements,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.

## Market risk

As filed, 10,008 characters.

The Company is exposed to a variety of market risks which may adversely impact the Company’s results of operations and financial condition, including changes in interest and foreign currency exchange rates, changes in the economic environment that would impact credit positions and changes in the prices of certain commodities. The Company’s management takes an active role in the risk management process and has developed policies and procedures that require specific administrative and business functions to assist in the identification, assessment and control of various risks. These risk management strategies may not fully insulate the Company from adverse impacts due to market risks.

### Interest Rate Risk

The Company is exposed to interest rate risk on variable rate debt obligations and price risk on fixed rate debt and finance leases. The variable rate debt outstanding at December 31, 2019, was primarily comprised of $768.3 million outstanding on the Term Loan A. As of December 31, 2019, there was no outstanding balance on the revolving credit facility. In order to reduce the variability of cash flows from interest payments related to a portion of Quad’s variable-rate debt, the Company entered into a $250.0 million interest rate swap in February 2017 and a $130.0 million interest rate swap in March 2019, and has classified $380.0 million of the Company’s variable rate debt as fixed rate debt. Including the impact of the $380.0 million interest rate swap of variable rate to fixed rate debt, Quad had variable rate debt outstanding of $388.1 million at a current weighted average interest rate of 4.5% and fixed rate debt and finance leases outstanding of $724.1 million at a current weighted average interest rate of 5.6% as of December 31, 2019. A hypothetical 10% increase in the market interest rates impacting the Company’s current weighted average interest rate on variable rate debt obligations would not have a material impact on the Company’s interest expense. A hypothetical 10% change in market interest rates would change the fair value of fixed rate debt at December 31, 2019, by approximately $6 million.

### Foreign Currency Risk and Translation Exposure

The Company is exposed to the impact of foreign currency fluctuations in certain countries in which it operates. The exposure to foreign currency movements is limited in most countries because the operating revenues and expenses of its various subsidiaries and business units are substantially in the local currency of the country in which they operate. To the extent revenues and expenses are not in the applicable local currency, the Company may enter into foreign exchange forward contracts to hedge the currency risk.

Although operating in local currencies may limit the impact of currency rate fluctuations on the results of operations of the Company’s non-United States subsidiaries and business units, rate fluctuations may impact the consolidated financial position as the assets and liabilities of its foreign operations are translated into U.S. dollars in preparing the Company’s consolidated balance sheets. As of December 31, 2019, the Company’s foreign subsidiaries (excluding Argentina due to the economy’s status as highly inflationary) had net current assets (defined as current assets less current liabilities) subject to foreign currency translation risk of $28.3 million. The potential decrease in net current assets as of December 31, 2019, from a hypothetical 10% adverse change in quoted foreign currency exchange rates would be approximately $2.8 million. This sensitivity analysis assumes a parallel shift in all major foreign currency exchange rates versus the U.S. dollar. Exchange rates rarely move in the same direction relative to the U.S. dollar due to positive and negative correlations of the various global currencies. This assumption may overstate or understate the impact of changing exchange rates on individual assets and liabilities denominated in a foreign currency.

The Company’s hedging operations have historically not been material, and gains or losses from these operations have not been material to the Company’s results of operations, financial position or cash flows. The Company does not use derivative financial instruments for trading or speculative purposes.

These international operations are subject to risks typical of international operations, including, but not limited to, differing economic conditions, changes in political climate, potential restrictions on the movement of funds, differing tax structures, and other regulations and restrictions. Accordingly, future results could be adversely impacted by changes in these or other factors.

The Company has considered the economy in Argentina to be highly inflationary, effective June 30, 2018. In accordance with ASC 830 “Foreign Currency Matters”, a highly inflationary economy is one that has experienced cumulative inflation of approximately 100 percent or more over a three-year period. An entity is required to apply the revised accounting guidance in the reporting period following when the economy was deemed to be highly inflationary. As a result of this classification, the functional currency of the Company's Argentina Subsidiaries was changed from the local currency to the U.S. Dollar, beginning July 1, 2018, and impacts from the change in the value of the local currency for monetary assets and liabilities is now reflected in the consolidated statements of operations. The total impact from foreign currency losses was $2.8 million and $1.5 million during the years ended December 31, 2019 and 2018, respectively, and was recorded in restructuring, impairment and transaction-related charges in the consolidated statements of operations. The Company’s operations in Argentina represented less than 2.0% of total consolidated assets as of December 31, 2019, and less than 2.0% of total consolidated net sales for the year ended December 31, 2019.

### Credit Risk

Credit risk is the possibility of loss from a customer’s failure to make payments according to contract terms. Prior to granting credit, each customer is evaluated in an underwriting process, taking into consideration the prospective customer’s financial condition, past payment experience, credit bureau information and other financial and qualitative factors that may affect the customer’s ability to pay. Specific credit reviews and standard industry credit scoring models are used in performing this evaluation. Customers’ financial condition is continuously monitored as part of the normal course of business. Some of the Company’s customers are highly leveraged or otherwise subject to their own operating and regulatory risks. Based on those customer account reviews and due to the continued uncertainty of the global economy, the Company has established an allowance for doubtful accounts of $25.0 million as of December 31, 2019.

The Company has a large, diverse customer base and does not have a high degree of concentration with any single customer account. During the year ended December 31, 2019, the Company’s largest customer accounted for less than 5% of the Company’s net sales. Even if the Company’s credit review and analysis mechanisms work properly, the Company may experience financial losses in its dealings with customers and other parties. Any increase in nonpayment or nonperformance by customers could adversely impact the Company’s results of operations and financial condition. Economic disruptions could result in significant future charges.

### Commodity Risk

The primary raw materials that Quad uses in its print business are paper, ink and energy. At this time, the Company’s supply of raw materials is readily available from numerous vendors; however, based on market conditions, that could change in the future. The Company generally buys these raw materials based upon market prices that are established with the vendor as part of the procurement process.

Approximately half of the paper used in the printing process is supplied directly by its clients. For those clients that do not directly supply their own paper, the Company makes use of its purchasing efficiencies to supply paper by negotiating with leading paper vendors, uses a wide variety of paper grades, weights and sizes, and does not rely on any one vendor. In addition, the Company generally includes price adjustment clauses in sales contracts for paper and other critical raw materials in the printing process. Although these clauses generally mitigate paper price risk, higher paper prices and tight paper supplies, as well as changes in the United States import or trade regulations may have an impact on client demand for printed products. The Company’s working capital requirements, including the impact of seasonality, are partially mitigated through the direct purchasing of paper by its clients.

The Company produces the majority of ink used in its print production, allowing it to control the quality, cost and supply of key inputs. Raw materials for the ink manufacturing process are purchased externally from a variety of vendors.

The Company generally cannot pass on to clients the impact of higher electric and natural gas energy prices on its manufacturing costs, and increases in energy prices result in higher manufacturing costs for certain of its operations. The Company mitigates its risk through natural gas hedges when appropriate. In its logistic operations, however, the Company is able to pass a substantial portion of any increase in fuel prices directly to its clients.

As a result, management believes a hypothetical 10% change in the price of paper and other raw materials would not have a significant direct impact on the Company’s consolidated annual results of operations or cash flows; however, significant increases in commodity pricing or tight supply could influence future client demand for printed products. Inflation has not had a significant impact on the Company historically.

## Controls and procedures

As filed, 3,637 characters.

### Disclosure Controls and Procedures

The Company’s management, with the participation of the Company’s principal executive officer and principal financial officer, has evaluated the effectiveness of the design and operation of the Company’s disclosure controls and procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934) as of the end of the period covered by this report and has concluded that, as of the end of such period, the Company’s disclosure controls and procedures were effective.

### Changes in Internal Control Over Financial Reporting

There were no changes in the Company’s internal control over financial reporting (as defined in Rules 13a-15(f) and 15d-15(f) under the Securities Exchange Act of 1934) that occurred during the fiscal quarter ended December 31, 2019, that have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting.

### Management’s Report on Internal Control Over Financial Reporting

The Company’s management, including the Company’s Chairman, President and Chief Executive Officer and Executive Vice President and Chief Financial Officer, is responsible for establishing and maintaining adequate internal control over financial reporting, as such term is defined in Rules 13a-15(f) and 15d-15(f) of the Securities Exchange Act of 1934. The Company’s internal control over financial reporting is designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of published financial statements in accordance with generally accepted accounting principles.

The Company’s management, including the Company’s Chairman, President and Chief Executive Officer and Executive Vice President and Chief Financial Officer, has assessed the effectiveness of the Company’s internal control over financial reporting based on the framework in *Internal Control—Integrated Framework (2013)* issued by the Committee of Sponsoring Organizations of the Treadway Commission. As allowed by SEC guidance, management excluded from its assessment the internal control over financial reporting at Periscope, which was acquired on January 3, 2019. The financial statements that were excluded from the assessment constitute approximately 3% of consolidated total current assets, approximately 1% of consolidated net sales and approximately 1% of consolidated cost of sales as of and for the year ended December 31, 2019. Based on this assessment, the Company’s management has concluded that, as of December 31, 2019, the Company’s internal control over financial reporting was effective based on that framework.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of the effectiveness to future periods are subject to the risk that the controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

Deloitte & Touche LLP, the Company’s independent registered public accounting firm, issued an audit report on the effectiveness of the Company’s internal control over financial reporting as of December 31, 2019, which is included herein.

### Audit Report of Independent Registered Public Accounting Firm

The audit report required under this Item 9A, “Controls and Procedures,” is contained in Item 8, “Financial Statements and Supplementary Data,” of Part II of this Annual Report on Form 10-K under the heading “Report of Independent Registered Public Accounting Firm.”

Filed Feb 19, 2020.
Source: SEC EDGAR, the filing index for accession 0001481792-20-000005. Last ingested by Listed: Oct 29, 2026, 16:12 ET. No prices; not investment advice.
