Coupang, Inc.: Form 10-Q for the period ended Mar 31, 2025
Filed with the SEC on May 6, 2025 and accepted by EDGAR at May 6, 2025, 16:07 ET.
Management's discussion and analysis
As filed, 34,738 characters, with its headings, lists and tables. Extracted from the main document; charts and exhibits are in the original on sec.gov.
The following discussion and analysis of our financial condition and results of operations should be read in conjunction with our condensed consolidated financial statements and related notes appearing elsewhere in this Form 10-Q, as well as our audited consolidated financial statements included in our 2024 Form 10-K. This discussion, particularly information with respect to our future results of operations or financial condition, business strategy and plans, and objectives of management for future operations, includes forward-looking statements that involve risks and uncertainties as described under the heading “Special Note Regarding Forward-Looking Statements” in this Form 10-Q. As a result of many factors, including, without limitation, those factors set forth in the “Risk Factors” section of our 2024 Form 10-K and the “Risk Factors” section of subsequent Quarterly Reports on Form 10-Q, our actual results or timing of certain events could differ materially from the results or timing described in, or implied by, these forward-looking statements. In the following discussion and analysis, amounts may not foot due to rounding.
| Page | |
|---|---|
| Overview | 18 |
| Key Business Metrics | 19 |
| Results of Operations | 20 |
| Non-GAAP Financial Measures | 23 |
| Liquidity and Capital Resources | 25 |
| Critical Accounting Policies and Estimates | 26 |
Overview
Coupang is a technology and Fortune 200 company listed on the New York Stock Exchange (NYSE: CPNG) that provides retail, restaurant delivery, video streaming, and fintech services to customers around the world under brands that include Coupang, Eats, Play and Farfetch. Headquartered in the United States, Coupang has operations and support services in geographies including South Korea, Taiwan, Singapore, China, India and Europe. Coupang’s mission is to revolutionize the everyday lives of its customers and create a world where people wonder, “How did I ever live without Coupang?”
We believe that we are a preeminent retail destination because of our broad selection, low prices, and exceptional delivery and customer experience across our owned inventory selection as well as products offered by third-party merchants. Our unique end-to-end integrated fulfillment, logistics, and technology network enables Rocket Delivery, which provides free, next-day delivery for orders placed anytime of the day, even seconds before midnight—across millions of products in Korea. Our structural advantages from complete end-to-end integration, investments in technology, and scale economies generate higher efficiencies that allow us to pass savings to customers in the form of lower prices. The capabilities we have built provide us with opportunities to expand into other offerings and geographies.
Farfetch Acquisition
In January 2024 we acquired the business and assets of Farfetch Holdings plc (“Farfetch”), a leading global marketplace for the luxury fashion industry. During 2024 and 2025, we have undertaken restructuring actions to reduce headcount and exit leases and licensing agreements associated with the Farfetch business. In February 2025, we entered into a settlement agreement and mutual release with Authentic Brands Group LLC related to a license agreement that terminated guaranteed minimum royalty payments totaling $264 million over the eight remaining years of the agreement.
Segment Information
Our segments reflect the way we evaluate our business performance and manage operations. See Note 3 — "Segment Reporting" to the condensed consolidated financial statements included in Part I, Item 1 of this Form 10-Q.
Product Commerce primarily includes our core Korean retail (owned inventory) and marketplace offerings (third-party merchants) and Rocket Fresh, our fresh grocery offering, as well as advertising products associated with these offerings. Revenues from Product Commerce are derived primarily from online product sales of owned inventory to customers in Korea, commissions, logistics and fulfillment fees earned from merchants that sell products through our mobile application and website, and from Rocket WOW membership.
Developing Offerings includes more nascent offerings and services, including Eats, our restaurant ordering and delivery service, Play, our online content streaming service in Korea, fintech, our retail operations in Taiwan, as well as advertising products associated with these offerings, and also includes Farfetch, our global luxury fashion marketplace. Revenues from Developing Offerings are primarily generated from Farfetch, Eats, and retail operations in Taiwan.
Coupang, Inc. Q1 2025 Form 10-Q 18
Key Financial and Operating Highlights:
(in millions)
| 2025 | Three Months Ended March 31, 2024(1) | % Change | |
|---|---|---|---|
| Total net revenues | $7,908 | $7,114 | 11% |
| Total net revenues, constant currency(2) | $8,609 | 21% | |
| Gross profit | $2,316 | $1,929 | 20% |
| Net income (loss) | $114 | $(24) | NM(3) |
| Net income (loss) margin | 1.4% | (0.3)% | |
| Adjusted EBITDA(2) | $382 | $281 | 36% |
| Adjusted EBITDA margin(2) | 4.8% | 3.9% | |
| Net cash provided by operating activities | $354 | $212 | 67% |
| Free cash flow(2) | $116 | $107 | 8% |
| Segment adjusted EBITDA: | |||
| Product Commerce | $550 | $467 | 18% |
| Developing Offerings | $(168) | $(186) | (10)% |
(in millions)
| Trailing Twelve Months Ended March 31, 2025 | 2024 | % Change | |
|---|---|---|---|
| Net cash provided by operating activities | $2,028 | $2,363 | (14)% |
| Free cash flow(2) | $1,025 | $1,475 | (31)% |
(1) Includes results of operations of Farfetch from acquisition date, January 30, 2024.
(2) Total net revenues, constant currency; total net revenues growth, constant currency; adjusted EBITDA; adjusted EBITDA margin; and free cash flow are non-GAAP measures. See “Non-GAAP Financial Measures” below for the reconciliation of the non-GAAP measures with their comparable amounts prepared in accordance with accounting principles generally accepted in the United States of America (“U.S. GAAP”).
(3) Non-meaningful.
Key Business Metrics
| Net revenues per Product Commerce Active Customer | Three Months Ended March 31, |
|---|---|
| 2025 | $294 |
| 2025 - constant currency | $321 |
| 2024 | $302 |
| Percentage change | (3)% |
| Percentage change - constant currency | 6% |
| Product Commerce Active Customers (in millions) | Three Months Ended March 31, |
|---|---|
| 2025 | 23.4 |
| 2024 | 21.5 |
| Percentage change | 9% |
Net Revenues per Product Commerce Active Customer and Constant Currency Net Revenues per Product Commerce Active Customer
Net revenues per Product Commerce Active Customer is the total Product Commerce net revenues generated in a period divided by the total number of Product Commerce Active Customers in that period. A key driver of growth is increasing the frequency and the level of spend of customers who are shopping on our Product Commerce apps or websites. We therefore view net revenues per Product Commerce Active Customer as a key indicator of engagement and retention of our customers and our ability to drive future revenue growth, though there may be a short-term dilutive impact when a large number of new Product Commerce active customers are added in a recent period.
Constant currency net revenues per Product Commerce Active Customer is the total Product Commerce net revenues translated using the prior period exchange rate to exclude the effect of foreign exchange rate movements divided by the total number of
Coupang, Inc. Q1 2025 Form 10-Q 19
Product Commerce Active Customers in that period. Constant currency net revenues per Product Commerce Active Customer is a key indicator to evaluate net revenues per Product Commerce Active Customer between periods as it excludes the effects of foreign currency volatility that are not indicative of customer engagement and retention.
Product Commerce Active Customers
As of the last date of each reported period, we determine our number of Product Commerce Active Customers by counting the total number of individual customers who have ordered at least once directly from our Product Commerce apps or websites during the relevant period. A customer is anyone who has created an account on our apps or websites, identified by a unique email address. The change in Product Commerce Active Customers in a reported period captures both the inflow of new customers as well as the outflow of existing customers who have not made a purchase in the period. We view the number of Product Commerce Active Customers as an indicator of future growth in our net revenue, the reach of our network, the awareness of our brand, and the engagement of our customers.
Results of Operations
(in millions)
| Three Months Ended March 31, 2025 | 2024(1) | % Change | |
|---|---|---|---|
| Net retail sales | $6,088 | $5,895 | 3% |
| Net other revenue | 1,820 | 1,219 | 49% |
| Total net revenues | 7,908 | 7,114 | 11% |
| Cost of sales | 5,592 | 5,185 | 8% |
| Operating, general and administrative | 2,162 | 1,889 | 14% |
| Total operating cost and expenses | 7,754 | 7,074 | 10% |
| Operating income | 154 | 40 | NM(2) |
| Interest income | 49 | 55 | (11)% |
| Interest expense | (23) | (27) | (15)% |
| Other income (expense), net | 36 | (9) | NM(2) |
| Income before income taxes | 216 | 59 | NM(2) |
| Income tax expense | 102 | 83 | 23% |
| Net income (loss) | $114 | $(24) | NM(2) |
(1) Includes results of operations of Farfetch from acquisition date, January 30, 2024.
(2) Non-meaningful.
Total Net Revenues
We categorize our total net revenues as (1) net retail sales and (2) net other revenue. Total net revenues incorporate reductions for estimated returns, promotional discounts, and earned loyalty rewards and exclude amounts collected on behalf of third parties, such as value added taxes. We periodically provide customers with promotional discounts to retail prices, such as percentage discounts and other similar offers, to incentivize increased customer spending and loyalty. These promotional discounts are discretionary and are reflected as reductions to the selling price and revenue recognized on each corresponding transaction. Loyalty rewards are offered as part of revenue transactions to all retail customers, whereby rewards are earned as a percentage of each purchase, for the customer to apply towards the purchase price of a future transaction. We defer a portion of revenue from each originating transaction, based on the estimated standalone selling price of the loyalty reward earned, and then recognize the revenue as the loyalty reward is redeemed in a future transaction, or when the reward expires. The amount of the deferred revenue related to these loyalty rewards is not material.
(in millions)
| Three Months Ended March 31, 2025 | 2024 | % Change As Reported | Constant Currency | |
|---|---|---|---|---|
| Net retail sales | $6,088 | $5,895 | 3% | 13% |
| Net other revenue | 1,820 | 1,219 | 49% | 62% |
| Total net revenues | $7,908 | $7,114 | 11% | 21% |
Coupang, Inc. Q1 2025 Form 10-Q 20
Net retail sales represent the majority of our total net revenues which we earn from online product sales of our owned inventory to customers. Net other revenue includes revenue from commissions earned from merchants that sell their products through our apps or websites. We are not the merchant of record in these transactions, nor do we take possession of the related inventory. Net other revenue also includes consideration from online restaurant ordering and delivery services performed by us, as well as advertising services provided on our apps or websites. We also earn subscription revenue from memberships to our Rocket WOW membership program, which is also included in net other revenue.
The following table presents our total net revenues by segment.
(in millions)
| Three Months Ended March 31, 2025 | 2024 | % Change As Reported | Constant Currency | |
|---|---|---|---|---|
| Product Commerce | $6,870 | $6,494 | 6% | 16% |
| Developing Offerings | 1,038 | 620 | 67% | 78% |
| Total net revenues | $7,908 | $7,114 | 11% | 21% |
The increase in Product Commerce net revenues for the three months ended March 31, 2025 is primarily due to continued growth in our Product Commerce Active Customers and total net revenues per Product Commerce Active Customer, increasing 9% and 6%, year-over-year, respectively, excluding effects of foreign exchange rates, driven by increased customer engagement within and across more product categories. The growth rate for the three months ended March 31, 2025 was partially offset by a 10% negative impact from foreign exchange.
The increase in Developing Offerings net revenues for the three months ended March 31, 2025 is due to an increase in total net revenues in each of our growth initiatives in Developing Offerings, as we are seeing greater levels of customer engagement in these early-stage offerings.
Cost of Sales
Cost of sales primarily consists of the purchase price of products sold directly to customers where we record revenue gross, and includes logistics costs. Inbound shipping and handling costs to receive products from suppliers are included in inventory and recognized in cost of sales as products are sold. Additionally, cost of sales includes outbound shipping and logistics related expenses, delivery costs from our restaurant delivery business, and depreciation and amortization expense.
Cost of sales increased $407 million or 8% mainly due to higher volume from increased sales and customer demand. Cost of sales as a percentage of revenue decreased from 72.9% for the three months ended March 31, 2024 to 70.7% for the three months ended March 31, 2025. The decrease in cost of sales as a percentage of revenue is primarily due to a decrease for Product Commerce from 71.7% for the three months ended March 31, 2024 to 68.7% for the three months ended March 31, 2025, resulting from an increased percentage of revenues earned from higher margin revenue categories and offerings, including revenue earned from Fulfillment and Logistics by Coupang (“FLC”) merchants as we see greater levels of merchant adoption and customer engagement, as well as continued supply chain optimization and further operational efficiencies.
Operating, General and Administrative Expenses
Operating, general and administrative expenses include all our operating costs excluding cost of sales, as described above. More specifically, these expenses include costs incurred in operating and staffing our fulfillment centers (including costs attributed to receiving, inspecting, picking, packaging, and preparing customer orders), customer service-related costs, payment processing fees, costs related to the design, execution, and maintenance of our technology infrastructure and online offerings, advertising costs, general corporate function costs, and related depreciation and amortization expense.
The increase for the three months ended March 31, 2025 primarily reflects increases in technology and infrastructure costs to support our continued growth. Operating, general and administrative expenses as a percentage of revenue increased from 26.6% for the three months ended March 31, 2024 to 27.3% for the three months ended March 31, 2025. The increase is due primarily to increased technology and infrastructure costs, partially offset by net restructuring gains for the three months ended March 31, 2025 compared to net restructuring costs in the prior year period of $58 million.
Interest Income
Interest income primarily consists of interest earned on our deposits held with financial institutions.
Interest income for the three months ended March 31, 2025 remained relatively flat when compared with the prior year period due to consistent cash balances and stable interest rates.
Coupang, Inc. Q1 2025 Form 10-Q 21
Income Taxes
We are subject to income taxes predominantly in Korea, as well as in the United States and other foreign jurisdictions in which we do business. Foreign jurisdictions have different statutory tax rates than those in the United States. Additionally, certain of our foreign earnings may also be taxable in the United States. Accordingly, our effective tax rate is subject to significant variation and can vary based on the amount of pre-tax income or loss, the relative proportion of foreign to domestic income, use of tax credits and changes in the valuation of our deferred tax assets and liabilities.
The decrease in our effective income tax rate for the three months ended March 31, 2025 is primarily due to the loss before income taxes incurred by Farfetch in the comparable period with no offsetting tax benefit, and the decrease in U.S. taxes on foreign earnings.
Our effective rates for the three months ended March 31, 2025 and 2024 differed from the federal statutory rate due to the impact of valuation allowances on our deferred tax assets, and tax credits used for the period, and the mix of our income before income taxes generated across the various jurisdictions in which we operate, including the impact of international provisions of the Tax Cuts and Jobs Act and permanent differences from non-deductible expenses. We expect that our effective tax rate in future periods will continue to differ significantly from the applicable statutory rate.
Segment Gross Profit and Adjusted EBITDA
Segment gross profit is defined as net revenues less cost of sales attributable to each reportable segment. Gross margin is defined as gross profit divided by net revenues attributable to each reportable segment.
Segment adjusted EBITDA is defined as income (loss) before income taxes for a period before depreciation and amortization, equity-based compensation expense, interest expense, interest income, other income (expense), net, impairments and other items that we do not believe are reflective of our ongoing operations associated with our segments.
(in millions)
| Gross profit | Three Months Ended March 31, 2025 | 2024 | % Change |
|---|---|---|---|
| Product Commerce | $2,151 | $1,836 | 17% |
| Developing Offerings | 165 | 93 | 77% |
| Gross profit | $2,316 | $1,929 | 20% |
| Adjusted EBITDA | |||
| Product Commerce | $550 | $467 | 18% |
| Developing Offerings | (168) | (186) | (10)% |
| Adjusted EBITDA(1) | $382 | $281 | 36% |
(1) See “Non-GAAP Financial Measures” below for the reconciliation of the non-GAAP measures with their comparable amounts prepared in accordance with U.S. GAAP.
Product Commerce
The increase in gross profit for the three months ended March 31, 2025 was primarily due to an increase in revenue of $376 million compared to the prior year period. Gross profit grew at a faster rate than net revenues due to an increased percentage of revenues earned from higher margin revenue categories and offerings, including revenue earned from FLC merchants as we see greater levels of merchant adoption and customer engagement, as well as continued supply chain optimization and further operational efficiencies.
The increase in Product Commerce adjusted EBITDA for the three months ended March 31, 2025 was primarily due to the increase in gross profit described above.
Developing Offerings
The increase in gross profit for the three months ended March 31, 2025 was consistent with the increase in revenue described above.
The decreased loss for the three months ended March 31, 2025 in Developing Offerings adjusted EBITDA was primarily the result of improved unit economics for Eats and ongoing cost reduction efforts for Farfetch.
Coupang, Inc. Q1 2025 Form 10-Q 22
Non-GAAP Financial Measures
We report our financial results in accordance with U.S. GAAP. However, management believes that certain non-GAAP financial measures provide investors with additional useful information in evaluating our performance. These non-GAAP financial measures may be different than similarly titled measures used by other companies.
Our non-GAAP financial measures should not be considered in isolation from, or as substitutes for, financial information prepared in accordance with U.S. GAAP. Non-GAAP measures have limitations in that they do not reflect all the amounts associated with our results of operations as determined in accordance with U.S. GAAP. These measures should only be used to evaluate our results of operations in conjunction with the corresponding U.S. GAAP measures.
| Non-GAAP Measure | Definition | How We Use The Measure |
|---|---|---|
| Free Cash Flow | • Cash flow from operations Less: purchases of property and equipment, Plus: proceeds from sale of property and equipment. | • Provides information to management and investors about the amount of cash generated from our ongoing operations that, after purchases and sales of property and equipment, can be used for strategic initiatives, including investing in our business and strengthening our balance sheet, including paying down debt, and paying dividends to stockholders. |
| Adjusted EBITDA | • Net income (loss), excluding the effects of: - depreciation and amortization, - interest expense, - interest income, - other income (expense), net, - income tax expense (benefit), - equity-based compensation, - impairments, and - other items not reflective of our ongoing operations. | • Provides information to management to evaluate and assess our performance and allocate internal resources. • We believe Adjusted EBITDA and Adjusted EBITDA Margin are frequently used by investors and other interested parties in evaluating companies in the retail industry for period-to-period comparisons as they remove the impact of certain items that are not representative of our ongoing business, such as material non-cash items, acquisition-related transaction and restructuring costs, significant costs related to certain non-ordinary course legal and regulatory matters, and certain variable charges. |
| Adjusted EBITDA Margin | • Adjusted EBITDA as a percentage of total net revenues. | |
| Constant Currency Revenue | • Constant currency information compares results between periods as if exchange rates had remained constant. • We define constant currency revenue as total revenue excluding the effect of foreign exchange rate movements, and use it to determine the constant currency revenue growth on a comparative basis. • Constant currency revenue is calculated by translating current period revenues using the prior period exchange rate. | • The effect of currency exchange rates on our business is an important factor in understanding period-to-period comparisons. Our financial reporting currency is the U.S. dollar (“USD”) and changes in foreign exchange rates can significantly affect our reported results and consolidated trends. For example, our business generates sales predominantly in Korean Won (“KRW”), which are favorably affected as the USD weakens relative to the KRW, and unfavorably affected as the USD strengthens relative to the KRW. • We use constant currency revenue and constant currency revenue growth for financial and operational decision-making and as a means to evaluate comparisons between periods. We believe the presentation of our results on a constant currency basis in addition to U.S. GAAP results helps improve the ability to understand our performance because they exclude the effects of foreign currency volatility that are not indicative of our actual results of operations. |
| Constant Currency Revenue Growth | • Constant currency revenue growth (as a percentage) is calculated by determining the increase in current period revenue over prior period revenue, where current period foreign currency revenue is translated using prior period exchange rates. |
Coupang, Inc. Q1 2025 Form 10-Q 23
Reconciliation of GAAP to Non-GAAP Measures
Free Cash Flow
(in millions)
| Three Months Ended March 31, 2025 | 2024 | Trailing Twelve Months Ended March 31, 2025 | 2024 | |
|---|---|---|---|---|
| Net cash provided by operating activities | $354 | $212 | $2,028 | $2,363 |
| Adjustments: | ||||
| Purchases of land and buildings | (49) | (10) | (284) | (357) |
| Purchases of equipment | (190) | (97) | (727) | (551) |
| Total purchases of property and equipment | (239) | (107) | (1,011) | (908) |
| Proceeds from sale of property and equipment | 1 | 2 | 8 | 20 |
| Total adjustments | $(238) | $(105) | $(1,003) | $(888) |
| Free cash flow | $116 | $107 | $1,025 | $1,475 |
| Net cash used in investing activities | $(213) | $(117) | $(915) | $(961) |
| Net cash (used in) provided by financing activities | $16 | $52 | $(105) | $173 |
Adjusted EBITDA and Adjusted EBITDA Margin
(in millions)
| Three Months Ended March 31, 2025 | 2024 | |
|---|---|---|
| Total net revenues | $7,908 | $7,114 |
| Net income (loss) | 114 | (24) |
| Net income (loss) margin | 1.4% | (0.3)% |
| Adjustments: | ||
| Depreciation and amortization | 122 | 95 |
| Interest expense | 23 | 27 |
| Interest income | (49) | (55) |
| Income tax expense | 102 | 83 |
| Other (income) expense, net | (36) | 9 |
| Acquisition and restructuring related (gains) and losses, net | (15) | 58 |
| Equity-based compensation | 121 | 88 |
| Adjusted EBITDA | $382 | $281 |
| Adjusted EBITDA margin | 4.8% | 3.9% |
Constant Currency Revenue and Constant Currency Revenue Growth
(in millions)
| Consolidated | Three Months Ended March 31, 2025 As Reported | Exchange Rate Effect | Constant Currency Basis | 2024 As Reported | Year over Year Growth As Reported | Constant Currency Basis |
|---|---|---|---|---|---|---|
| Net retail sales | $6,088 | $545 | $6,633 | $5,895 | 3% | 13% |
| Net other revenue | 1,820 | 156 | 1,976 | 1,219 | 49% | 62% |
| Total net revenues | $7,908 | $701 | $8,609 | $7,114 | 11% | 21% |
| Net Revenues by Segment | ||||||
| Product Commerce | $6,870 | $635 | $7,505 | $6,494 | 6% | 16% |
| Developing Offerings | 1,038 | 66 | 1,104 | 620 | 67% | 78% |
| Total net revenues | $7,908 | $701 | $8,609 | $7,114 | 11% | 21% |
Coupang, Inc. Q1 2025 Form 10-Q 24
Liquidity and Capital Resources
Liquidity
Liquidity is a measure of our ability to access sufficient cash flows to meet the short-term and long-term cash requirements of our business operations. Our primary sources of liquidity are cash on hand, supplemented through various debt financing arrangements and sales of our equity securities. We had total cash, cash equivalents and restricted cash of $6.2 billion as of March 31, 2025, the majority of which was held by foreign subsidiaries and may not be freely transferable to the United States due to local laws or other restrictions. Additionally, we had $902 million available under our revolving credit facilities as of March 31, 2025.
The ability of certain subsidiaries to transfer funds or pay dividends to Coupang, Inc. is also restricted due to terms which require the subsidiaries to meet certain financial covenants, including requirements to maintain a positive net equity balance or having current period income.
As of March 31, 2025 and December 31, 2024, we had stockholders’ equity of $4.4 billion and $4.1 billion, respectively. We may incur losses in the future. We expect that our investment into our growth strategy will continue to be significant, particularly with respect to our Developing Offerings segment, which will continue to focus on our newer offerings and entrance into new geographies, as well as overall expansion of our fulfillment, logistics, and technology capabilities. As part of this expansion to fulfill anticipated future customer demand and planned expansion of services, we plan to acquire and build new fulfillment centers. We have entered into various new construction contracts for capital projects which are expected to be completed over the next three years. These contracts have remaining capital expenditures commitments of $286 million as of March 31, 2025. We expect that our future expenditures for both infrastructure and workforce-related costs will exceed several billion dollars over the next several years.
Stock Repurchase Program
In May 2025, our Board of Directors authorized a stock repurchase program for up to $1 billion of our outstanding shares of our Class A common stock. We may repurchase shares of Class A common stock from time to time through open market purchases, in privately negotiated transactions, or by other means in accordance with applicable securities laws and other restrictions. The program has no expiration date, and we are not obligated to repurchase any portion of our total authorization.
Changes in our cash flows were as follows:
(in millions)
| Three Months Ended March 31, 2025 | 2024 | Change | |
|---|---|---|---|
| Net cash provided by operating activities | $354 | $212 | $142 |
| Net cash used in investing activities | (213) | (117) | (96) |
| Net cash provided by financing activities | 16 | 52 | (36) |
Operating Activities
(in millions)
| Three Months Ended March 31, 2025 | 2024 | Change | |
|---|---|---|---|
| Net income (loss) | $114 | $(24) | $138 |
| Adjustments to reconcile net income (loss) to net cash provided by operating activities | 427 | 420 | 7 |
| Change in operating assets and liabilities | (187) | (184) | (3) |
| Net cash provided by operating activities | $354 | $212 | $142 |
The year-over-year change in operating cash flow was driven by a $138 million increase in net income, which resulted in net income for the current period, compared to a net loss for the prior-year period.
Investing Activities
The increase in cash outflow was mainly driven by a $132 million increase in purchases of property and equipment, primarily related to investments made in our fulfillment and logistics infrastructure.
Financing Activities
The cash inflow was primarily driven by a $281 million increase in proceeds from the issuance of debt and short-term borrowings, partially offset by a $250 million increase in repayments of debt and short-term borrowings, both of which were due to the timing of maturities.
Coupang, Inc. Q1 2025 Form 10-Q 25
We believe that our liquidity requirements, including our operating, investing and financing needs, will be met by our cash flow from operations, as well as by our balance of cash, cash equivalents and restricted cash and our credit facilities for at least the next 12 months. However, we may need additional cash resources in the future if we find and pursue other opportunities for investment, acquisition, strategic cooperation, or other similar actions, which may include investing in technology, our logistics and fulfillment infrastructure, or related talent. If we determine that our cash requirements exceed our amounts of cash on hand or if we decide to change our capital structure, we may seek to issue additional debt or equity securities or obtain credit facilities or other sources of financing. This financing may not be available on favorable terms, or at all.
Capital Resources
We have entered into material unconditional purchase obligations. These contractual commitments primarily relate to the purchase of technology related services, fulfillment center construction contracts, and content and software licenses, and during the three months ended March 31, 2025, we entered into a new purchase obligation with remaining payments of $328 million through 2030.
We generally enter into term loan facility agreements to finance the acquisition of property or construction of our fulfillment centers. These agreements may require that we provide for collateral equal to or greater than the amount borrowed under the arrangement. As we continue to build additional fulfillment centers, we expect our borrowings under debt financing arrangements to continue to increase.
Refer to Note 14 — "Commitments and Contingencies" of our consolidated financial statements in Part II, Item 8 of our 2024 Form 10-K for disclosure of our minimum contractual commitments.
Our short-term and long-term borrowings generally include lines of credit with financial institutions available to be drawn upon for general operating purposes.
Farfetch Term Loans
In January 2025, the syndicated term loans assumed by Surpique LP (the “Limited Partnership”) as part of the Farfetch Acquisition (“Farfetch Term Loans”) were amended to (i) waive technical defaults that resulted from our restructuring actions related to Farfetch subsidiaries in Italy and (ii) require loan prepayment (not to exceed $125 million) from restricted cash proceeds received for Italian VAT receivables and the Limited Partnership in turn extended its commitment to provide the remaining $148 million cash contribution to the earlier of the loan repayment date or April 2028. Coupang, Inc. has not provided any security or guaranty of repayment of the Farfetch Term Loans and is not obligated to provide additional cash funding to Farfetch beyond the Limited Partnership’s remaining commitment.
Refer to Note 13 — "Short-Term Borrowings and Long-Term Debt" of our consolidated financial statements in Part II, Item 8 of our 2024 Form 10-K for disclosure of our debt obligations and collateral.
Critical Accounting Policies and Estimates
We prepare our financial statements in accordance with U.S. GAAP. Preparing these financial statements requires us to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenue, expenses, and related disclosures. We evaluate our estimates and assumptions on an ongoing basis. Our estimates are based on historical experience and various other assumptions that we believe to be reasonable under the circumstances. Our actual results could differ from these estimates. For a discussion of our critical accounting policies and estimates, refer to the section entitled “Critical Accounting Policies and Estimates” in our 2024 Form 10-K.
Other significant accounting policies are also discussed in Note 1 — “Description of Business and Summary of Significant Accounting Policies” to the consolidated financial statements in Part II, Item 8 of our 2024 Form 10-K.
Coupang, Inc. Q1 2025 Form 10-Q 26
Market risk
As filed, 4,656 characters, with its headings, lists and tables. Extracted from the main document; charts and exhibits are in the original on sec.gov.
In addition to the risks inherent in our operations, we are exposed to market risks in the ordinary course of our business. Market risk represents the risk of loss that may impact our financial position due to adverse changes in financial market prices and rates. Our market risk exposure is primarily the result of fluctuations in interest rates, foreign currency, and credit.
Interest Rate Risk
As of March 31, 2025, we had cash, cash equivalents, and restricted cash of $6.2 billion. Interest-earning instruments carry a degree of interest rate risk. We do not enter into investments for trading or speculative purposes and have not used any derivative financial instruments to manage our interest rate risk exposure. Our interest rate risk arises primarily from our variable rate debt as well as our undrawn revolving credit agreements. Borrowings issued at variable rates expose us to variability in cash flows. We are a party to interest rate swap agreements to reduce some of our exposure to interest rate volatility of certain term loans. Our policy, in the management of interest rate risk, is to structure a reasonable balance between fixed and floating rate financial instruments as well as our cash and cash equivalents and any short-term investments we may hold. The balance struck by our management is dependent on prevailing interest rate markets at any point in time.
Our borrowings generally include lines of credit with financial institutions, some of which carry variable interest rates, and the Farfetch Term Loans which carry a variable interest rate. As of March 31, 2025, there was a balance of $621 million outstanding on credit facilities with variable interest rates. Any future borrowings incurred under our revolving credit facilities would accrue interest at rates subject to current market conditions.
Foreign Currency Risk
We have accounts on our foreign subsidiaries’ ledgers, which are maintained in the respective subsidiary’s local currency and translated into USD for reporting of our consolidated financial statements. As a result, we are exposed to fluctuations in the exchange rates of various currencies against the USD and other currencies, predominantly the KRW.
Transactional
We generate the majority of our revenue from customers within Korea. Typically, we aim to align costs with revenue denominated in the same currency, but we are not always able to do so. As a result of the geographic spread of our operations and due to our reliance on certain products and services priced in currencies other than KRW, our business, results of operations, and financial condition have been and will continue to be impacted by the volatility of the KRW against foreign currencies.
Translational
Coupang, Inc.’s functional currency and reporting currency is the USD. The local and functional currency for our Korean subsidiary, Coupang Corp., which is our primary operating subsidiary, is the KRW. The other subsidiaries predominantly utilize their local currencies as their functional currencies. Increases or decreases in the value of the USD affect the value of financial statement line items with respect to the non-USD-denominated businesses in the consolidated financial statements, even if their value has not changed in their original currency. For example, a stronger USD will reduce the reported results of operations of non-USD-denominated businesses and conversely a weaker USD will increase the reported results of operations of non-USD-denominated businesses. An assumed hypothetical 10% adverse change in average exchange rates used to translate foreign currencies to USD would have resulted in a decline in total net revenues of approximately $694 million and an immaterial impact on net income for the three months ended March 31, 2025.
At this time, we do not, but we may in the future, enter into derivatives or other financial instruments in an attempt to hedge our foreign currency risk. It is difficult to predict the impact hedging activities would have on our results of operations.
Credit Risk
Our cash and cash equivalents, deposits, and loans with banks and financial institutions are potentially subject to concentration of credit risk. We place cash and cash equivalents with financial institutions that management believes are of high credit quality. The degree of credit risk will vary based on many factors, including the duration of the transaction and the contractual terms of the agreement. As appropriate, management evaluates and approves credit standards and oversees the credit risk management function related to investments.
Coupang, Inc. Q1 2025 Form 10-Q 27
Controls and procedures
As filed, 4,369 characters, with its headings, lists and tables. Extracted from the main document; charts and exhibits are in the original on sec.gov.
Evaluation of Disclosure Controls and Procedures
As of March 31, 2025, our disclosure controls and procedures (as defined in rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended (the “Exchange Act”)) were evaluated, under the supervision and with the participation of our Chief Executive Officer (“CEO”) and Chief Financial Officer (“CFO”), to assess whether they are effective in providing reasonable assurance that information required to be disclosed by us in the reports that we file or submit under the Exchange Act is accumulated and communicated to our management, including our CEO and CFO, as appropriate, to allow timely decisions regarding required disclosure and to provide reasonable assurance that such information is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms.
Based on this evaluation, and subject to the below exclusion, our CEO and CFO have concluded that, as of March 31, 2025, our disclosure controls and procedures were effective at a reasonable assurance level.
Material Weakness in Internal Control over Financial Reporting of Farfetch
A material weakness is a deficiency, or combination of deficiencies, in internal control over financial reporting, such that there is a reasonable possibility that a material misstatement of our consolidated financial statements will not be prevented or detected on a timely basis. Farfetch Limited disclosed the existence of material weaknesses in its internal control over financial reporting in Item 15 of its Annual Report on Form 20-F for the year ended December 31, 2022.
The unremediated material weakness identified and disclosed by Farfetch Limited preceded the Farfetch Acquisition and related to the operating effectiveness of certain business process and information technology controls in the New Guards business. As previously disclosed in the 2024 Form 10-K, in accordance with the interpretive guidance issued by the SEC staff, management excluded Farfetch from its assessment of internal control over financial reporting as of December 31, 2024 because it was acquired by the Company in a purchase business combination during the fiscal year ended December 31, 2024. While we did not include Farfetch in our assessment of internal control over financial reporting as of December 31, 2024, we determined the material weakness previously disclosed by Farfetch Limited was not fully remediated as of December 31, 2024 and, based on our preliminary assessment, could result in a material misstatement of our annual or interim consolidated financial statements that will not be prevented or detected on a timely basis.
As a result of the ongoing business restructuring and divestiture activities related to the New Guards business, and upon further review and assessment of the impact of Farfetch on the Company’s internal control over financial reporting during the quarter ended March 31, 2025, we now believe that it is not reasonably possible for the material weakness previously disclosed by Farfetch Limited to result in a material misstatement such that the combination of deficiencies previously identified is not a material weakness.
Changes in Internal Control over Financial Reporting
As noted above, we believe the material weakness previously disclosed by Farfetch Limited no longer exists because of ongoing business restructuring and divestiture activities related to the New Guards business. There was no other change in our internal control over financial reporting that occurred during the quarter ended March 31, 2025, that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.
Limitations on Effectiveness of Controls and Procedures
Our management, including our CEO and CFO, does not expect that our disclosure controls and procedures or our internal control over financial reporting will prevent all errors and all fraud. A control system, no matter how well designed and operated, can provide only reasonable assurance that the objectives of the control system are met. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, have been detected.
Coupang, Inc. Q1 2025 Form 10-Q 28
Risk factors
As filed, 777 characters, with its headings, lists and tables. Extracted from the main document; charts and exhibits are in the original on sec.gov.
Investing in our securities involves a high degree of risk. You should consider and read carefully all of the risks and uncertainties disclosed in Part 1, Item 1A, under the caption “Risk Factors,” of our 2024 Form 10-K, which risks could materially and adversely affect our business, results of operations, financial condition, and liquidity. No material change in the risk factors discussed in such Form 10-K has occurred. Such risk factors may not be the only ones that we face because our business operations could also be affected by additional factors that are not presently known to us or that we currently consider to be immaterial to our operations. Our business operations could also be affected by additional factors that apply to all companies operating globally.
Figures reported in this filing
Standardized line items from the XBRL in this filing, for the period ended 2025-03-31. Comparative periods it repeats are left out.
| Line item | Period | Value | XBRL concept |
|---|---|---|---|
| Revenue | 3 months2025-01-01 to 2025-03-31 | $7.91bn | us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax |
| Cost of revenue | 3 months2025-01-01 to 2025-03-31 | $5.59bn | us-gaap:CostOfGoodsAndServicesSold |
| Gross profit | 3 months2025-01-01 to 2025-03-31 | $2.32bn | us-gaap:GrossProfit |
| Operating income | 3 months2025-01-01 to 2025-03-31 | $154.0m | us-gaap:OperatingIncomeLoss |
| Interest expense | 3 months2025-01-01 to 2025-03-31 | $23.0m | us-gaap:InterestExpenseNonoperating |
| Income tax | 3 months2025-01-01 to 2025-03-31 | $102.0m | us-gaap:IncomeTaxExpenseBenefit |
| Net income | 3 months2025-01-01 to 2025-03-31 | $107.0m | us-gaap:NetIncomeLoss |
| Diluted EPS | 3 months2025-01-01 to 2025-03-31 | $0.06 | us-gaap:EarningsPerShareDiluted |
| Basic EPS | 3 months2025-01-01 to 2025-03-31 | $0.06 | us-gaap:EarningsPerShareBasic |
| Diluted shares (weighted) | 3 months2025-01-01 to 2025-03-31 | 1,840,000,000 shares | us-gaap:WeightedAverageNumberOfDilutedSharesOutstanding |
| Operating cash flow | 3 months2025-01-01 to 2025-03-31 | $354.0m | us-gaap:NetCashProvidedByUsedInOperatingActivities |
| Capital expenditure | 3 months2025-01-01 to 2025-03-31 | $239.0m | us-gaap:PaymentsToAcquirePropertyPlantAndEquipment |
| Cash and equivalents | At period end2025-03-31 | $6.11bn | us-gaap:CashAndCashEquivalentsAtCarryingValue |
| Current assets | At period end2025-03-31 | $9.21bn | us-gaap:AssetsCurrent |
| Total assets | At period end2025-03-31 | $15.99bn | us-gaap:Assets |
| Current liabilities | At period end2025-03-31 | $7.91bn | us-gaap:LiabilitiesCurrent |
| Total liabilities | At period end2025-03-31 | $11.59bn | us-gaap:Liabilities |
| Current portion of debt | At period end2025-03-31 | $0 | us-gaap:LongTermDebtCurrent |
| Short-term borrowings | At period end2025-03-31 | $556.0m | us-gaap:ShortTermBorrowings |
| Shareholders' equity | At period end2025-03-31 | $4.37bn | us-gaap:StockholdersEquityIncludingPortionAttributableToNoncontrollingInterest |
Source: SEC EDGAR, the filing index for accession 0001834584-25-000076. Last ingested by Listed: Nov 3, 2026, 19:39 ET. Listed shows no prices and gives no investment advice.